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Strategy Courses

Strategy courses can help you learn competitive analysis, market positioning, strategic planning, and risk management. You can build skills in scenario analysis, resource allocation, and performance measurement. Many courses introduce tools like SWOT analysis, Porter’s Five Forces, and balanced scorecards, which help you apply these skills to real business challenges. You'll also explore frameworks for decision-making and strategic alignment, equipping you to navigate complex organizational landscapes.


Popular Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Business Strategy

    Skills you'll gain: Growth Strategies, Business Strategy, Strategic Thinking, Plan Execution, Mergers & Acquisitions, Competitive Analysis, Organizational Strategy, Business Ethics, Peer Review, Data-Driven Decision-Making, Corporate Strategy, Strategic Leadership, Business Planning, Strategic Decision-Making, Governance, Stakeholder Management, New Business Development, Business Research, Analysis, Project Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Strategic Management and Innovation

    Skills you'll gain: Business Strategy, Business Planning, Case Studies, Strategic Decision-Making, Strategic Thinking, Plan Execution, Goal Setting, Resource Management, Organizational Strategy, Peer Review, Competitive Analysis, Strategic Leadership, Innovation, Organizational Structure, Strategic Planning, Market Analysis, Culture Transformation, Change Management, Business Strategies, Organizational Change

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of London

    Corporate Strategy

    Skills you'll gain: Corporate Strategy, Business Strategy, Mergers & Acquisitions, Strategic Decision-Making, Growth Strategies, New Business Development, Business Valuation, Organizational Structure, Market Opportunities, Resource Allocation, Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.8K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Foundations of Business Strategy

    Skills you'll gain: Business Strategy, Strategic Thinking, Competitive Analysis, Organizational Strategy, Business Planning, Strategic Decision-Making, Corporate Strategy, Market Analysis, Analysis, Value Propositions

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Strategy and Innovation for Agile Organizations

    Skills you'll gain: Digital Transformation, Agile Product Development, Market Trend, Operational Efficiency, Strategic Thinking, Customer Insights, Customer experience strategy (CX), Innovation, Market Opportunities, Business Strategy, Customer Engagement, Technology Strategies, New Product Development, Business Modeling, Business Technologies, Organizational Change, Business Strategies, Business Transformation, Competitive Analysis, Customer Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    76 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Strategic Management

    Skills you'll gain: Strategic Thinking, Business Strategy, Business Strategies, Strategic Decision-Making, Strategic Planning, Strategic Leadership, Business Transformation, Technology Strategies, Competitive Analysis, Global Marketing, Case Studies, Market Dynamics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.5K reviews

    Mixed · Course · 1 - 3 Months

What brings you to Coursera today?

  • Status: Preview
    Preview
    I

    IIMA - IIM Ahmedabad

    Strategy and Game Theory for Management

    Skills you'll gain: Strategic Thinking, Game Theory, Behavioral Economics, Business Strategy, Strategic Decision-Making, Complex Problem Solving, Problem Solving, Strategic Leadership, Critical Thinking, Decision Making, Market Dynamics, Organizational Change, Business Analysis, Economics, Digital Media Strategy, Market Opportunities, Negotiation, Risk Management, Mergers & Acquisitions, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    132 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Marketing Strategy

    Skills you'll gain: Survey Creation, Surveys, Marketing Planning, Market Research, Business Research, Product Marketing, Consumer Behaviour, Value Propositions, Market Analysis, Marketing, Business Planning, Marketing Channel, Peer Review, Case Studies, Target Market, Research Design, Data Analysis, Marketing Communications, Marketing Strategies, Product Strategy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Brand Identity and Strategy

    Skills you'll gain: Brand Strategy, Branding, Brand Awareness, Logo Design, Brand Management, Target Audience, Target Market, Consumer Behaviour, Value Propositions, Marketing, Customer Insights, Marketing Psychology, Marketing Strategies, Advertising, Competitive Analysis, Typography, Storytelling, Color Theory

    4.7
    Rating, 4.7 out of 5 stars
    ·
    875 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    Organizational Strategy with Generative AI & AI Agents

    Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI Agents, Agentic Workflows, Prompt Patterns, Generative AI, AI Enablement, AI Orchestration, AI Product Strategy, Workflow Management, Prompt Engineering Tools, Multimodal Prompts, OpenAI, Agentic systems, AI Personalization, Thought Leadership, Artificial Intelligence and Machine Learning (AI/ML), Strategic Decision-Making, Responsible AI, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Pricing Strategy Optimization

    Skills you'll gain: Price Negotiation, Market Dynamics, Product Lifecycle Management, Revenue Management, Competitive Analysis, Target Market, Global Marketing, Market Share, Consumer Behaviour, Business Strategy, Product Strategy, Marketing Psychology, Marketing, Cost Accounting, Customer Insights, Customer Analysis, Value Propositions, Strategic Marketing, Economics, Presentations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    929 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of California, Davis

    The Strategy of Content Marketing

    Skills you'll gain: Content Marketing, Competitive Analysis, Copywriting, Marketing Strategy and Techniques, Social Media Strategy, Brand Marketing, Digital Media Strategy, Writing, Marketing Analytics, Search Engine Optimization, Business-To-Consumer, B2B Sales, Auditing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    5.4K reviews

    Intermediate · Course · 1 - 4 Weeks

Searches related to strategy

strategy and game theory for management
strategy implementation
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strategy and sustainability
strategy and innovation for agile organizations
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1234…288

In summary, here are 10 of our most popular strategy courses

  • Business Strategy: University of Virginia
  • Strategic Management and Innovation: Copenhagen Business School
  • Corporate Strategy : University of London
  • Foundations of Business Strategy: University of Virginia
  • Strategy and Innovation for Agile Organizations: Duke University
  • Strategic Management: Copenhagen Business School
  • Strategy and Game Theory for Management: IIMA - IIM Ahmedabad
  • Marketing Strategy: IE Business School
  • Brand Identity and Strategy: IE Business School
  • Organizational Strategy with Generative AI & AI Agents: Vanderbilt University

Frequently Asked Questions about Strategy

Strategy is a comprehensive plan designed to achieve specific goals and objectives. It is crucial because it provides direction and focus, enabling organizations and individuals to allocate resources effectively and make informed decisions. In a rapidly changing environment, having a clear strategy helps navigate challenges and seize opportunities, making it essential for success in both business and personal endeavors.‎

Jobs in strategy can vary widely across industries. Common roles include strategic planner, business analyst, management consultant, and product manager. These positions often require individuals to analyze market trends, develop strategic initiatives, and collaborate with teams to implement plans. Additionally, roles in digital marketing strategy and competitive analysis are increasingly in demand as businesses seek to enhance their market presence.‎

Some of the best online strategy courses include the Business Strategy Specialization and the Competitive Strategy and Organization Design Specialization. These programs offer insights into strategic frameworks and real-world applications, helping you develop a robust understanding of strategy in various contexts.‎

Yes. You can start learning strategy on Coursera for free in two ways:

  1. Preview the first module of many strategy courses at no cost. This includes video lessons, readings, graded assignments, and Coursera Coach (where available).
  2. Start a 7-day free trial for Specializations or Coursera Plus. This gives you full access to all course content across eligible programs within the timeframe of your trial.

If you want to keep learning, earn a certificate in strategy, or unlock full course access after the preview or trial, you can upgrade or apply for financial aid.‎

Learning strategy involves a combination of theoretical knowledge and practical application. Start by exploring foundational courses that cover key concepts and frameworks. Engage in case studies and real-world scenarios to apply what you learn. Networking with professionals in the field and seeking mentorship can also enhance your understanding and provide valuable insights.‎

Typical topics covered in strategy courses include strategic planning, competitive analysis, market research, and resource allocation. Courses may also explore digital strategy, innovation management, and the intersection of strategy with finance and sustainability. This diverse curriculum equips learners with the tools needed to develop effective strategies in various business contexts.‎

For training and upskilling employees, the Digital Strategy Specialization and the AI Innovation & Product Strategy Specialization are excellent choices. These programs focus on contemporary strategic challenges and equip teams with the skills to navigate the evolving business landscape effectively.‎

This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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