• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Global Marketing

Global Marketing Courses

Global marketing courses can help you learn market segmentation, brand positioning, digital marketing strategies, and consumer behavior analysis. You can build skills in cross-cultural communication, campaign management, and leveraging social media for global outreach. Many courses introduce tools like Google Analytics for tracking campaign performance, HubSpot for managing customer relationships, and social media platforms for executing marketing strategies.

Popular Global Marketing Courses and Certifications


  • E

    ESSEC Business School

    The fundamentals of hotel distribution

    Skills you'll gain: Hospitality Management, Hotels and Accommodations, Hotel Operations, Marketing Channel, Revenue Management, Direct Selling, Direct Marketing, Travel Arrangements, Booking (Sales), E-Commerce, Online Advertising, Growth Strategies, Strategic Partnership, Branding, Marketing Strategies, Web Design and Development, Content Optimization

    4.7 stars, 1.5K reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.7 (1.5K) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    Illinois Tech

    Strategy & Economic Analysis

    Skills you'll gain: Market Dynamics, Supply And Demand, Game Theory, Business Strategy, Product Lifecycle Management, Competitive Analysis, Strategic Thinking, Business Economics, Business Strategies, Product Strategy, Innovation, Economics, Market Trend, Strategic Decision-Making, Strategic Planning, Global Marketing, Market Analysis, Revenue Management, Adaptability, Team Leadership

    4.6 stars, 232 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (232) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • P

    Packt

    The Mother of All Success Manuals

    Skills you'll gain: Growth Mindedness, Habit Formation, Time Management, Entrepreneurship, Productivity, Empowerment, Prioritization, Overcoming Obstacles, Assertiveness, Personal Development, Self-Motivation, Planning, Scheduling, New Business Development, Professional Development, Accountability, Business Development, Business Strategy, Business Communication, Delegation Skills

    Beginner · Course · 1 - 3 Months

    Category: New
    New
  • L

    L&T EduTech

    Power Plant Engineering: Fundamentals & Thermal Cycles

    Skills you'll gain: Plant Operations and Management, Energy and Utilities, Mechanical Engineering, Electrical Power, Thermal Management, Engineering, Electric Power Systems, Process Engineering, Engineering Plans And Specifications, Environmental Engineering, Process Analysis, Systems Analysis, Civil Engineering, Engineering Analysis

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    STARWEAVER

    Rapport Mastery: Building Trust Quickly and Authentically

    Skills you'll gain: Active Listening, Rapport Building, Sales Training, Trustworthiness, Selling Techniques, Consultative Selling, Personal Attributes, Composure, Sales Development, Sales, Consultative Approaches, General Sales Practices, Verbal Communication Skills, Customer Relationship Building, Communication, Relationship Building, Communication Strategies, Customer Engagement, Empathy, Service Recovery

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • P

    Pearson

    Groups and Teams in the Workplace

    Skills you'll gain: Teamwork, Organizational Leadership, Team Leadership, Leadership Studies, Team Performance Management, Team Building, Team Management, Collaboration, Organizational Effectiveness, Cross-Functional Team Leadership, Negotiation, Industrial and Organizational Psychology, Interpersonal Communications, Business Communication, Conflict Management, Internal Communications, Communication, Behavior Management, Coordinating, Strategic Communication

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Colorado Boulder

    Principles of Public Relations

    Skills you'll gain: Strategic Communication, Public Relations, Communication Planning, Marketing and Public Relations, Corporate Communications, Corporate Sustainability, Ethical Standards And Conduct, Branding, Research, Stakeholder Engagement

    4.7 stars, 665 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (665) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Introduction to Events Management

    Skills you'll gain: Event Management, Event Marketing, Event Planning, Logistics Management, Hospitality, Logistics, Hospitality Management, Planning, Budget Management, Operations Management, Coordinating, Budgeting, Vendor Management, Coordination, Plan Execution

    4.7 stars, 293 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (293) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • M

    Madecraft

    De-Escalation Techniques for Customer Service Professionals

    Skills you'll gain: Customer Complaint Resolution, Customer Service, De-escalation Techniques, Service Recovery, Customer Relationship Building, Active Listening, Customer Support, Overcoming Objections, Customer experience improvement, Customer Engagement, Verbal Communication Skills, Customer Retention, Expectation Management, Customer Relationship Management, Root Cause Analysis, Needs Assessment, Customer Insights, Trustworthiness

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • P

    Packt

    Salesforce Platform App Builder Complete Training Program

    Skills you'll gain: Salesforce, Dashboard, Dashboard Creation, Data Management, Data Maintenance, Data Security, Information Management, Data Architecture, Data Entry, Marketing Automation, Data Sharing, Records Management, Process Design, Data Access, Application Lifecycle Management, Data Validation, Data Modeling, Database Design, Computational Logic, Relational Databases

    Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • P

    Pearson

    Perfect Competition & Monopoly

    Skills you'll gain: Market Dynamics, Supply And Demand, Business Economics, Profit and Loss (P&L) Management, Business Strategy, Revenue Management, Competitive Analysis, Economics, Market Analysis, Operating Cost, Cost Benefit Analysis, Financial Regulation, Operational Efficiency, Policy Analysis, Decision Making, Regulatory Compliance

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • P

    Pearson

    Principles of Human Resource Management

    Skills you'll gain: Job Analysis, Employee Relations, Compensation and Benefits, Compensation Management, Compensation Strategy, Talent Recruitment, Employee Training, Workforce Planning, Human Resources Management and Planning, Labor Relations, Benefits Administration, Human Resources, Human Resource Strategy, Performance Appraisal, Accident Prevention, Recruitment, Talent Acquisition, Job Evaluation, Employee Engagement, Human Resource Management

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
1…105106107…390

In summary, here are 10 of our most popular global marketing courses

  • The fundamentals of hotel distribution: ESSEC Business School
  • Strategy & Economic Analysis: Illinois Tech
  • The Mother of All Success Manuals: Packt
  • Power Plant Engineering: Fundamentals & Thermal Cycles: L&T EduTech
  • Rapport Mastery: Building Trust Quickly and Authentically: STARWEAVER
  • Groups and Teams in the Workplace: Pearson
  • Principles of Public Relations: University of Colorado Boulder
  • Introduction to Events Management: Coursera
  • De-Escalation Techniques for Customer Service Professionals: Madecraft
  • Salesforce Platform App Builder Complete Training Program: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok