• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Performance Marketing

Performance Marketing Courses

Performance marketing courses can help you learn digital advertising strategies, conversion rate optimization, search engine marketing, and social media advertising. You can build skills in data analysis, audience targeting, and crafting compelling ad copy. Many courses introduce tools like Google Ads, Facebook Ads Manager, and analytics platforms to help you track campaign performance and optimize your marketing efforts.

Popular Performance Marketing Courses and Certifications


  • M

    Madecraft

    Business Networking 101: How to Network Like a Pro

    Skills you'll gain: Professional Networking, Social Media Strategy, Relationship Building, Social Media, LinkedIn, Customer Relationship Management, Social Media Marketing, Sales Prospecting, Drive Engagement, Events and Conferences, Customer Relationship Management (CRM) Software, Oral Expression, Rapport Building, Relationship Management, Virtual Networking, General Networking, Business Development, Interpersonal Communications, Communication, Communication Strategies

    Beginner · Course · 1 - 3 Months

  • W

    Whizlabs

    CISM: Security Program Management

    Skills you'll gain: Security Management, Security Strategy, Security Controls, Continuous Monitoring, IT Security Architecture, Cyber Security Policies, Cyber Governance, Security Awareness, Program Implementation, Risk Management, Computer Security Awareness Training, Risk Control, Enterprise Security, Internal Controls, Governance Risk Management and Compliance, Governance, Performance Metric, Risk Analysis, Disaster Recovery, Feasibility Studies

    Intermediate · Course · 1 - 4 Weeks

  • M

    Madecraft

    Best Practices for New People Leaders

    Skills you'll gain: Conflict Management, Delegation Skills, Team Leadership, People Management, Leadership and Management, Leadership, Leadership Development, Team Building, Composure, Team Management, Telecommuting, Mediation, Emotional Intelligence, Time Management, Personal Integrity, Performance Appraisal, People Development, Virtual Teams, Workplace inclusivity, Diversity and Inclusion

    Beginner · Course · 1 - 3 Months

  • U

    University of Pennsylvania

    The Business of Health Care

    Skills you'll gain: People Management, Financial Reporting, Financial Acumen, Financial Data, Financial Statement Analysis, Financial Statements, Financial Accounting, Social Determinants Of Health, Operations Management, Health Disparities, Team Performance Management, Income Statement, Human Relations Movement, Employee Performance Management, Health Systems, Operational Performance Management, Health Care Administration, Health Care Procedure and Regulation, Health Care, Insurance

    ★ 4.6 (2K) · Beginner · Specialization · 3 - 6 Months

  • U

    University of Colorado Boulder

    Advanced Business Analytics

    Skills you'll gain: Data Storytelling, Predictive Modeling, Data Presentation, Data Governance, Data Visualization, Predictive Analytics, Model Evaluation, Data Management, Business Analytics, Storytelling, Data Literacy, Analytics, Exploratory Data Analysis, Logistic Regression, Data Quality, Data Analysis, Risk Analysis, Data-Driven Decision-Making, Data Cleansing, SQL

    ★ 4.6 (5.3K) · Intermediate · Specialization · 3 - 6 Months

  • B

    Birla Institute of Technology & Science, Pilani

    Programming Mobile Devices

    Skills you'll gain: Android Development, Android Studio, Mobile Development, User Interface (UI), Mobile Development Tools, Kotlin, Application Development, User Interface (UI) Design, User Interface and User Experience (UI/UX) Design, UI Components, Mobile Security, Data Persistence, Data Management, Geographic Information Systems, Restful API, Performance Tuning, Global Positioning Systems, Application Programming Interface (API), Cloud Storage, Application Performance Management

    Intermediate · Course · 1 - 3 Months

  • P

    Packt

    CAPM Exam Training – Project Management Foundations

    Skills you'll gain: Cost Management, Scope Management, Resource Management, Project Schedules, Cost Estimation, Project Management, Project Risk Management, Project Scoping, Quality Management, Agile Project Management, Scheduling, Earned Value Management, Risk Management, Project Management Life Cycle, Budget Management, Resource Allocation, Team Management, Team Performance Management, Project Management Institute (PMI) Methodology, Resource Utilization

    Intermediate · Course · 3 - 6 Months

  • C

    Coursera

    AI Optimization & Experimental Methods

    Skills you'll gain: Advanced Analytics, Generative AI, Decision Intelligence, Data-Driven Marketing, Marketing Analytics, Analytics, Simulations, Applied Machine Learning, Operations Research, Analytical Skills, Model Optimization, Business Analytics, Risk Analysis, Process Optimization, Return On Investment, Machine Learning, Data Science, Reinforcement Learning, Business Strategy, Statistics

    Advanced · Course · 3 - 6 Months

  • U

    University of Colorado Boulder

    FPGA Design for Embedded Systems

    Skills you'll gain: Field-Programmable Gate Array (FPGA), Hardware Design, Laboratory Experience, Laboratory Reports, Application Specific Integrated Circuits, System Design and Implementation, Embedded Software, Embedded Systems, Electronic Hardware, Electronic Systems, Electrical and Computer Engineering, Eclipse (Software), Electronics Engineering, Test Case, Laboratory Testing, Test Script Development, Verification And Validation, Microarchitecture, Computer Architecture, Software Development

    ★ 4.5 (1.7K) · Intermediate · Specialization · 3 - 6 Months

  • W

    Whizlabs

    Google Cloud Firestore: Designing and Managing Databases

    Skills you'll gain: NoSQL, Data Migration, Operational Databases, Database Design, Database Architecture and Administration, Database Management, Data Store, Google Cloud Platform, Data Access, Performance Tuning, Scalability, Serverless Computing, Cloud Security, IT Automation, Capacity Management, Disaster Recovery, Security Controls, Data Security

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of London

    International Business Essentials

    Skills you'll gain: Financial Statements, Business Planning, Sampling (Statistics), Descriptive Statistics, Organizational Change, Organizational Structure, Change Management, Data Presentation, Leadership and Management, Professional Networking, Business Mathematics, Verbal Communication Skills, Team Performance Management, Business Strategy, Professional Development, Professionalism, Competitive Analysis, Linear Algebra, Mathematical Modeling, Market Analysis

    ★ 4.6 (2K) · Intermediate · Specialization · 3 - 6 Months

  • M

    Madecraft

    Creating a Culture of Collaborative Ownership

    Skills you'll gain: Team Building, Team Leadership, Culture Transformation, Teamwork, Team Performance Management, Collaboration, Leadership Development, Cross-Functional Collaboration, Process Improvement, Conflict Management, Decision Making, Employee Engagement, Creative Problem-Solving, Diversity and Inclusion, Goal Setting, Change Management, Coaching, Problem Solving, Mentorship, Communication

    Intermediate · Course · 1 - 3 Months

1…112113114…632

In summary, here are 10 of our most popular performance marketing courses

  • Business Networking 101: How to Network Like a Pro: Madecraft
  • CISM: Security Program Management: Whizlabs
  • Best Practices for New People Leaders: Madecraft
  • The Business of Health Care: University of Pennsylvania
  • Advanced Business Analytics: University of Colorado Boulder
  • Programming Mobile Devices: Birla Institute of Technology & Science, Pilani
  • CAPM Exam Training – Project Management Foundations: Packt
  • AI Optimization & Experimental Methods: Coursera
  • FPGA Design for Embedded Systems: University of Colorado Boulder
  • Google Cloud Firestore: Designing and Managing Databases: Whizlabs

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok