Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Skills you'll gain: Canva (Software), Multimedia, Interactive Data Visualization, Data Visualization, Marketing Design, Visual Storytelling, Diagram Design, Brainstorming, Data Sharing, Visual Design, Color Theory, Drive Engagement, Design Elements And Principles, Graphic Design, Marketing, Communication
Intermediate · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Qualitative Research, Interviewing Skills, Focus Group, Business Research, Market Analysis, Customer Analysis, Data Collection
Beginner · Course · 1 - 4 Weeks

ESCP Business School
Skills you'll gain: Intercultural Competence, Leadership Studies, Team Management, Global Marketing, Cultural Sensitivity, Cultural Diversity, Cultural Responsiveness, Culture, Organizational Leadership, Business Management, Human Resources, People Management, Contract Negotiation, Human Resource Strategy, Business Communication, Leadership and Management, Negotiation, Business Leadership, Diversity Marketing, Leadership
Beginner · Course · 1 - 3 Months

University of Minnesota
Skills you'll gain: AI Personalization, Model Evaluation, Machine Learning Algorithms, Taxonomy, Decision Support Systems, Business Metrics, Applied Machine Learning, Test Data, Machine Learning, Dimensionality Reduction, Performance Metric, Spreadsheet Software, Data Collection, Performance Measurement, Analysis, Systems Design, Solution Design, Predictive Modeling, Microsoft Excel, Statistical Methods
Intermediate · Specialization · 3 - 6 Months

Queen Mary University of London
Skills you'll gain: Qualitative Research, Research Methodologies, Surveys, Science and Research, Data Collection, Focus Group, Research, Business Research, Market Research, Research Design, Sample Size Determination, Survey Creation, Interviewing Skills, Content Performance Analysis, Probability & Statistics, Case Studies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Market Share, Market Opportunities, Market Analysis, Market Trend, Quantitative Research, Trend Analysis, Market Research, Data Visualization, Market Data, Data Literacy, Data Storytelling, Performance Analysis, Analytical Skills, Key Performance Indicators (KPIs), Business Development, Performance Measurement, Gap Analysis, Variance Analysis, Business Strategy, Business Planning
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Keyword Research, Research, Search Engine Optimization, Search Engine Marketing, Content Strategy, Content Optimization, Web Analytics and SEO
Beginner · Course · 1 - 4 Weeks

California Institute of the Arts
Skills you'll gain: User Interface and User Experience (UI/UX) Design, User Experience, User Experience Design, User Interface (UI), Adobe XD, User Interface (UI) Design, User Centered Design, Interaction Design, Prototyping, Wireframing, User Research, Design Research, User Flows, Application Design, Information Architecture, Ideation, Adobe InDesign, Adobe Illustrator
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: B2B Sales, Overcoming Objections, Price Negotiation, Stakeholder Management, Stakeholder Engagement, Closing (Sales), Sales, Negotiation, Stakeholder Analysis, Sales Strategy, Performance Analysis, Root Cause Analysis, General Sales Practices, Value Propositions, Problem Solving, Communication, Decision Making
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Google Analytics, Analytical Skills, Web Analytics, Analysis, Marketing Analytics, Data-Driven Decision-Making, Analytics, Data Analysis, Driving engagement, Event Monitoring, Data Collection, Customer Insights, Customer Acquisition Management
Beginner · Course · 3 - 6 Months

University of Michigan
Skills you'll gain: Health Care Administration, Staff Management, Clinical Leadership, Community Health, Financial Statements, Mergers & Acquisitions, Health Administration, Capital Budgeting, Price Negotiation, Financial Accounting, Public Health, People Management, Financial Statement Analysis, Human Resources Management and Planning, Strategic Decision-Making, Financial Analysis, Financial Reporting, Accounting, Strategic Planning, Marketing
Beginner · Specialization · 1 - 3 Months

Coursera
Intermediate · Course · 1 - 3 Months