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  • Search Engine Marketing

Search Engine Marketing Courses

Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Popular Search Engine Marketing Courses and Certifications


  • U

    University of Pennsylvania

    Microeconomics: When Markets Fail

    Skills you'll gain: Market Dynamics, Economics, Economics, Policy, and Social Studies, Socioeconomics, Supply And Demand, Market Analysis, Business Economics, Competitive Analysis, Public Policies, Policty Analysis, Research, and Development, Consumer Behaviour, Resource Allocation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    664 reviews

    Mixed · Course · 1 - 3 Months

  • B

    Board Infinity

    No-Code AI Essentials: Master AI Concepts & Use Cases

    Skills you'll gain: Responsible AI, Data Ethics, Risking, AI Enablement, Business Priorities, Generative AI Agents, LLM Application, No-Code Development, Governance, Artificial Intelligence, Large Language Modeling, Generative AI, AI Workflows, Needs Assessment, Return On Investment, Feasibility Studies, Agentic systems, Case Studies, Data Quality

    Beginner · Course · 1 - 4 Weeks

  • M

    Microsoft

    Microsoft Copilot: Your Everyday AI Companion

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Data Ethics, Law, Regulation, and Compliance, Generative AI, Responsible AI, Data Governance, Microsoft 365, Personalized Campaigns, AI powered creativity, Sales Enablement, Marketing Automation, Marketing Operations, Customer experience improvement, Regulatory Compliance, Business Process Automation, Compliance Management, AI literacy, Microsoft Office, Critical Thinking

    4.5
    Rating, 4.5 out of 5 stars
    ·
    200 reviews

    Beginner · Specialization · 1 - 3 Months

  • U

    University of Glasgow

    MBA Essentials

    Skills you'll gain: Leadership and Management, Business Administration, Leadership Studies, Supply Chain, Marketing Strategies, Digital Transformation, Supply Chain Management, Organizational Change, Business Leadership, Sustainable Business, Marketing, Financial Data, Business Operations, Business Management, Strategic Marketing, Innovation, Corporate Sustainability, Accounting, Change Management, Project Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    253 reviews

    Intermediate · Course · 1 - 4 Weeks

  • I

    IESE Business School

    Analysis of Business Problems

    Skills you'll gain: Business Analytics, Business Analysis, Financial Analysis, Strategic Decision-Making, Business Strategy, Strategic Thinking, Analytical Skills, Data-Driven Decision-Making, Complex Problem Solving, Analysis, Case Studies, Marketing, Consumer Behaviour, Decision Making, Organizational Effectiveness, Working Capital, Branding

    4.7
    Rating, 4.7 out of 5 stars
    ·
    156 reviews

    Mixed · Course · 1 - 3 Months

  • P

    Packt

    Modern React Foundations 2026: A Practical Developer Guide

    Skills you'll gain: React.js, UI Components, JavaScript Frameworks, Cascading Style Sheets (CSS), Front-End Web Development, HTML and CSS, Javascript, Application Programming Interface (API), Code Reusability, Data Sharing

    Beginner · Course · 1 - 3 Months

  • P

    Pragmatic AI Labs

    SQLite for Rust

    Skills you'll gain: Performance Tuning, SQL, Rust (Programming Language), Database Systems, Database Software, Relational Databases, Database Development, Database Application, Database Management, Data Engineering, JSON, Databases, Query Languages, Command-Line Interface, SQL Server Reporting Services, Data Import/Export, Data Processing, Database Administration, Data Science, Data Modeling

    Beginner · Course · 1 - 4 Weeks

  • S

    SkillsBooster Academy

    Advanced Prompt Engineering for Business Professionals

    Skills you'll gain: AI Orchestration, Prompt Engineering, Agentic Workflows, Prompt Patterns, AI Enablement, AI Workflows, Return On Investment, Generative AI Agents, Responsible AI, ChatGPT, Artificial Intelligence, Data Ethics, Business Process Automation, Agentic systems, Artificial Intelligence and Machine Learning (AI/ML), Generative AI, Business Technologies, Organizational Skills, Business Analysis, Business

    Intermediate · Course · 1 - 3 Months

  • R

    Real Madrid Graduate School Universidad Europea

    Experiencia: Mejorando el Viaje del Aficionado

    Skills you'll gain: Disabilities, Customer experience improvement, Customer Relationship Management, Customer Relationship Management (CRM) Software, Driving engagement, Self Service Technologies, Customer Engagement, Personalized Service, Loyalty Programs, Merchandising, Diversity and Inclusion, Events and Conferences, AI Personalization, Experience Design, Multimedia, Augmented Reality, Drive Engagement, Digital Transformation, Storytelling, Automation

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Competitive Analysis and Strategy

    Skills you'll gain: Competitive Analysis, Product Strategy, Competitive Intelligence, Market Analysis, Data-Driven Decision-Making, Product Knowledge, Product Management, Business Strategy, Strategic Thinking, Market Research, Strategic Decision-Making, Business Analysis, Company, Product, and Service Knowledge, Gap Analysis, Market Dynamics

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Michigan

    Personal and Professional Development

    Skills you'll gain: Relationship Building, Professional Networking, Brand Awareness, Relationship Management, Goal-Oriented, Growth Mindedness, Brand Management, Personal Development, Self-Motivation, Goal Setting, Organizational Leadership, Professional Development, Personal Attributes, Self-Awareness, Strategic Leadership, Team Building, Workforce Development, Value Propositions, Culture Transformation, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • T

    Tecnológico de Monterrey

    Las redes sociales en acción

    Skills you'll gain: Social Media Strategy, Social Media Marketing, Social Media Management, Social Media, Performance Measurement, Goal Setting, Social Media Analytics, Active Listening, Digital Media Strategy, Marketing Strategies, Marketing, Key Performance Indicators (KPIs), Content Scheduling, Resource Management, Resource Allocation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    762 reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular search engine marketing courses

  • Microeconomics: When Markets Fail: University of Pennsylvania
  • No-Code AI Essentials: Master AI Concepts & Use Cases: Board Infinity
  • Microsoft Copilot: Your Everyday AI Companion: Microsoft
  • MBA Essentials: University of Glasgow
  • Analysis of Business Problems: IESE Business School
  • Modern React Foundations 2026: A Practical Developer Guide: Packt
  • SQLite for Rust: Pragmatic AI Labs
  • Advanced Prompt Engineering for Business Professionals: SkillsBooster Academy
  • Experiencia: Mejorando el Viaje del Aficionado: Real Madrid Graduate School Universidad Europea
  • Competitive Analysis and Strategy: Coursera

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