• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Digital Analytics

Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.


Popular Digital Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    AI for Medical Prognosis

    Skills you'll gain: Risk Modeling, Decision Tree Learning, Predictive Modeling, Feature Engineering, Applied Machine Learning, Random Forest Algorithm, Forecasting, Data Cleansing, Statistical Modeling, Machine Learning, Statistical Analysis, Probability & Statistics, Data Analysis, Regression Analysis, Deep Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    797 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Data Analysis with R

    Skills you'll gain: Data Wrangling, Exploratory Data Analysis, Data Analysis, R Programming, Data Manipulation, Data Visualization, Predictive Analytics, Statistical Analysis, Data Science, Regression Analysis, Predictive Modeling, Statistical Modeling, Feature Engineering, Machine Learning Methods

    4.7
    Rating, 4.7 out of 5 stars
    ·
    344 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad de los Andes

    Programación en Python

    Skills you'll gain: Computational Thinking, Data Structures, Matplotlib, NumPy, Pandas (Python Package), Computer Programming, Data Manipulation, Python Programming, Algorithms, Data Analysis, Debugging

    4.5
    Rating, 4.5 out of 5 stars
    ·
    206 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    W

    Wesleyan University

    Data Management and Visualization

    Skills you'll gain: Descriptive Statistics, Data Manipulation, Data Presentation, Data Management, Data Literacy, Graphing, SAS (Software), Peer Review, Data Analysis, Statistics, Research Reports, Exploratory Data Analysis, Python Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    943 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Document Design

    Skills you'll gain: Adobe Acrobat, Document Management, Workflow Management, Collaborative Software, Design Reviews, Project Design, File Management, Client Services, Marketing Collateral, Graphic Design, Digital Design, Version Control, Creative Design, Branding, Constructive Feedback

    4.7
    Rating, 4.7 out of 5 stars
    ·
    135 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Interfacing with the Raspberry Pi

    Skills you'll gain: Internet Of Things, Application Programming Interface (API), TCP/IP, Electronics, Control Systems, Embedded Systems, USB, Networking Hardware, Electronic Systems, Hardware Design, Digital Communications, Computer Hardware, Python Programming, Servers

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.6K reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University of California San Diego

    Hadoop Platform and Application Framework

    Skills you'll gain: Apache Hadoop, Big Data, Data Analysis, Apache Spark, Data Science, Data Processing, Distributed Computing, Performance Tuning, Scalability, Data Storage, Python Programming

    4
    Rating, 4 out of 5 stars
    ·
    3.3K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The University of Chicago

    Internet Giants: The Law and Economics of Media Platforms

    Skills you'll gain: Intellectual Property, Law, Regulation, and Compliance, Information Privacy, Media and Communications, Digital Content, Technology Strategies, Regulation and Legal Compliance, Network Protocols, Telecommunications, Market Dynamics, Case Law, Lawsuits, Economics, Competitive Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.1K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Analíticas en Páginas Web

    Skills you'll gain: Web Analytics, Search Engine Marketing, Marketing Analytics, Market Research, Digital Marketing, Search Engine Optimization, Analytical Skills, Online Advertising, Email Marketing, Marketing Effectiveness, Analytics, Content Performance Analysis, Market Intelligence, Customer Insights, Consumer Behaviour, Digital Advertising, Pay Per Click Advertising, Customer Relationship Management, Browser Compatibility, Advertising Campaigns

    4.9
    Rating, 4.9 out of 5 stars
    ·
    34 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Introduction to R Programming for Data Science

    Skills you'll gain: Data Manipulation, Web Scraping, R Programming, Data Analysis, Data Science, Data Structures, Data Import/Export, Exploratory Data Analysis, Programming Principles, Jupyter, Integrated Development Environments

    4.5
    Rating, 4.5 out of 5 stars
    ·
    588 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Meta

    Django Web Framework

    Skills you'll gain: Django (Web Framework), Web Development, Web Servers, Web Applications, Data Modeling, Back-End Web Development, MySQL, Application Security, Database Development, Model View Controller, Object-Relational Mapping, Application Frameworks, Database Management, Hypertext Markup Language (HTML)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    648 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Big Data Modeling and Management Systems

    Skills you'll gain: Data Modeling, Big Data, Data Management, Database Management Systems, Real Time Data, NoSQL, Database Design, Data Processing, Apache Hadoop, Data Structures, Scalability, Virtual Environment

    4.4
    Rating, 4.4 out of 5 stars
    ·
    3K reviews

    Mixed · Course · 1 - 3 Months

Searches related to digital analytics

digital marketing analytics
digital marketing analytics in practice
digital marketing analytics in theory
data analytics for digital transformation
roi-driven digital marketing analytics
advanced tools for digital marketing analytics
digital transformation with data analytics projects
concepts, strategies, and analytics in performance marketing and digital advertising
1…137138139…471

In summary, here are 10 of our most popular digital analytics courses

  • AI for Medical Prognosis : DeepLearning.AI
  • Data Analysis with R: IBM
  • Programación en Python: Universidad de los Andes
  • Data Management and Visualization: Wesleyan University
  • Document Design: Adobe
  • Interfacing with the Raspberry Pi: University of California, Irvine
  • Hadoop Platform and Application Framework: University of California San Diego
  • Internet Giants: The Law and Economics of Media Platforms: The University of Chicago
  • Analíticas en Páginas Web: Tecnológico de Monterrey
  • Introduction to R Programming for Data Science: IBM

Skills you can learn in Business Essentials

Analytics (37)
Presentation (33)
Modeling (29)
Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok