YouTube marketing courses can help you learn video content creation, audience engagement strategies, SEO for video, and analytics interpretation. You can build skills in crafting compelling thumbnails, optimizing titles and descriptions, and leveraging social media for promotion. Many courses introduce tools like Google Analytics, TubeBuddy, and Canva, which assist in measuring performance, enhancing video quality, and designing eye-catching visuals.

HubSpot Academy
Skills you'll gain: Sales Presentation, Sales Management, Sales Enablement, HubSpot CRM, Data Visualization, Prospecting and Qualification, Sales Presentations, Sales Development, Persona Development, Sales Process, Sales Training, Inside Sales, Sales Strategy, Employee Onboarding, Service Level Agreement, Sales Prospecting, Sales, Employee Coaching, Target Audience, Lead Generation
Beginner · Professional Certificate · 3 - 6 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Sustainable Business, Sustainable Development, Corporate Sustainability, Business Planning, Product Development, Consumer Behaviour, Environmental Issue, Sustainability Reporting, Business Strategies, Enterprise Modeling, Product Design, Design Thinking, Market Research, Business Development, Communication Strategies
Build toward a degree
Beginner · Course · 1 - 4 Weeks

HubSpot Academy
Skills you'll gain: Sales Enablement, Prospecting and Qualification, Sales Strategy, Sales Operations, Sales, Sales Process, Customer Success Management, Content Marketing, Target Audience, Customer Retention, Content Strategy, Persona Development, Customer Engagement, Customer Insights, Content Creation, Goal Setting, Meeting Facilitation, Service Level Agreement, Writing, Business Writing
Beginner · Course · 1 - 3 Months

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Journalism, Media and Communications, Media Strategy, Media Production, Revenue Management, Media Relations, Digital Media Strategy, Advertising, Content Creation, Social Media Marketing, Social Media, Storytelling, Brand Management, Video Production, Public Relations, Intellectual Property, Social Media Campaigns, Digital Marketing, Crisis Management, Communication Strategies
Beginner · Course · 1 - 4 Weeks

Universidad de Palermo
Skills you'll gain: Storytelling, Data Storytelling, Brand Strategy, Brand Marketing, Visual Storytelling, Branding, Corporate Communications, Strategic Communication, Content Creation, Marketing Communications, Driving engagement, Content Strategy, Business Strategy
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Digital Marketing Campaigns, Campaign Management, Keyword Research, Digital Marketing, Email Automation, Email Marketing, Search Engine Optimization, Digital Advertising, Marketing Channel, Google Ads, Social Media Marketing, Marketing Effectiveness, Marketing Budgets, Generative AI, Marketing Analytics, Performance Measurement, Google Analytics, Content Marketing, Brand Marketing, AI Enablement
Intermediate · Course · 1 - 3 Months

Skills you'll gain: LinkedIn, Professional Networking, Blogs, Content Creation, Social Media Content, Professional Development, Driving engagement, Social Media, Content Marketing, Web Presence, Business Marketing, Social Media Marketing, Brand Awareness, Content Management, Digital Marketing Tools, Relationship Building, Thought Leadership, Brand Marketing, Recruitment, Sales Prospecting
Mixed · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Institutional Review Board (IRB), Research, Research Design, Consumer Behaviour, Influencing, Persuasive Communication, Ethical Standards And Conduct, Marketing Psychology, Experimentation, Informed Consent, Market Research, Marketing, Analysis, Data Analysis
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Style Guides, Logo Design, Branding, Marketing Collateral, Marketing Design, Marketing Materials, Brand Marketing, Brand Strategy, Graphic Design, Brand Management, Media Strategy, Cross-Channel Marketing, Organizational Skills, Design Elements And Principles
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Presentations, Animations, Social Media Content, LinkedIn, Marketing Design, Social Media, Social Media Marketing, Typography, Content Creation, Design, Graphic Design, Marketing
Beginner · Guided Project · Less Than 2 Hours

Saïd Business School, University of Oxford
Skills you'll gain: AI powered creativity, Generative AI, Generative Model Architectures, AI Product Strategy, Media Production, Content Creation, Prompt Engineering, AI literacy, Creativity, LLM Application, Responsible AI, AI Integrations, Media Strategy, AI Workflows, Content Strategy, Content Optimization, Content Management, Marketing Communications, Digital Transformation, Marketing
Intermediate · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Product Planning, Product Development, Product Strategy, Sustainable Business, Product Management, Marketing, Product Marketing, New Product Development, Marketing Strategy and Techniques, Product Lifecycle Management, Strategic Marketing, Sales Presentations, Marketing Strategies, Presentations, Promotional Strategies, Sustainable Development, Proposal Development, Corporate Sustainability, Capital Budgeting, Return On Investment
Build toward a degree
Beginner · Course · 1 - 3 Months