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  • Search Engine Marketing

Search Engine Marketing Courses

Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Popular Search Engine Marketing Courses and Certifications


  • A

    Alex Genadinik

    Yelp Marketing: Organic Yelp Ranking & Ads For Local Search

    Skills you'll gain: Growth Strategies, Advertising Campaigns, Marketing Strategies, Search Engine Marketing, Advertising, Marketing, Content Optimization, Digital Advertising, Lead Generation, Web Presence

    Mixed · Course · 1 - 4 Weeks

  • G

    Google

    Google Marketing Digital e E-Commerce

    Skills you'll gain: Email Marketing, Paid media, Target Audience, Data Storytelling, Social Media Marketing, Social Media Strategy, Content Creation, Target Market, Search Engine Optimization, Social Media, Marketing Budgets, Order Fulfillment, Media Planning, Search Engine Marketing, Customer Retention, Customer Relationship Management, Online Advertising, Digital Media Strategy, Email Automation, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4.7K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • S

    Splunk Inc.

    Splunk Search Expert

    Skills you'll gain: Splunk, Correlation Analysis, Data Transformation, Interactive Data Visualization, Data Manipulation, Data Visualization Software, Dashboard Creation, Data Wrangling, Performance Tuning, Model Optimization, Dashboard, Statistical Analysis, Data Processing, Analysis, Data Synthesis, Business Intelligence, Data Analysis, Big Data, Data Science, Business Analytics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    284 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Création de Designs Marketing avec Canva

    Skills you'll gain: Social Media Content, Social Media Marketing, Social Media, Marketing Design, Social Media Strategy, Content Creation, Marketing, Branding, Brand Management, Dashboard

    3.9
    Rating, 3.9 out of 5 stars
    ·
    48 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Pennsylvania

    AI Applications in Marketing and Finance

    Skills you'll gain: AI Personalization, Fraud detection, Personalized Campaigns, Big Data, Credit Risk, Risk Management, Risk Modeling, Personalized Service, Digital Transformation, Data-Driven Marketing, Customer Insights, Machine Learning, Marketing Analytics, Machine Learning Methods, Customer Engagement, Driving engagement, Data-Driven Decision-Making, Applied Machine Learning, Financial Data, Consumer Behaviour

    4.6
    Rating, 4.6 out of 5 stars
    ·
    497 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Build Chroma Search

    Skills you'll gain: Vector Databases, Embeddings, Semantic Web, Flask (Web Framework), API Testing, Model Deployment, Application Programming Interface (API), Python Programming, Quality Assurance

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Blend Hybrid Search

    Skills you'll gain: Vector Databases, Semantic Web, Model Optimization, Embeddings, Application Programming Interface (API)

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Unlock Multimodal Search

    Skills you'll gain: Vector Databases, Image Analysis, Applied Machine Learning, Embeddings, Docker (Software), Data Import/Export, Containerization, Retrieval-Augmented Generation, Query Languages, Model Evaluation, Database Design, Data Modeling, Verification And Validation

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Master ANN Search

    Skills you'll gain: Vector Databases, Embeddings, Retrieval-Augmented Generation, Model Optimization, Data Ethics, Responsible AI, Model Evaluation, Performance Tuning, Performance Testing

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Colorado System

    C++ Programming for Unreal Game Development

    Skills you'll gain: Unreal Engine, Object Oriented Programming (OOP), Object Oriented Design, File I/O, C++ (Programming Language), C and C++, Debugging, Game Design, Computer Programming, Event-Driven Programming, Computer Programming Tools, Video Game Development, Unity Engine, Data Structures, C# (Programming Language), Data Storage, 3D Assets, Development Environment, Software Documentation, Program Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    212 reviews

    Intermediate · Specialization · 3 - 6 Months

  • S

    Splunk Inc.

    Splunk Search Expert 101

    Skills you'll gain: Splunk, Interactive Data Visualization, Data Visualization Software, Dashboard Creation, Dashboard, Ad Hoc Reporting, Business Intelligence, Data Analysis, Email Automation, Data Processing, Big Data, Data Science, Query Languages, Incident Response, Business Analysis, Geospatial Mapping

    4.6
    Rating, 4.6 out of 5 stars
    ·
    227 reviews

    Beginner · Course · 1 - 3 Months

  • S

    Splunk Inc.

    Splunk Search Expert 103

    Skills you'll gain: Splunk, Correlation Analysis, Performance Tuning, Model Optimization, Data Manipulation, Analysis, Data Analysis, Data Modeling, Big Data, Transaction Processing, Data Integration, Data Science, Business Analytics, Data Visualization

    4.6
    Rating, 4.6 out of 5 stars
    ·
    52 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular search engine marketing courses

  • Yelp Marketing: Organic Yelp Ranking & Ads For Local Search: Alex Genadinik
  • Google Marketing Digital e E-Commerce: Google
  • Splunk Search Expert: Splunk Inc.
  • Création de Designs Marketing avec Canva: Coursera
  • AI Applications in Marketing and Finance: University of Pennsylvania
  • Build Chroma Search: Coursera
  • Blend Hybrid Search: Coursera
  • Unlock Multimodal Search: Coursera
  • Master ANN Search: Coursera
  • C++ Programming for Unreal Game Development: University of Colorado System

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