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Cours en Marketing

Les cours en marketing peuvent vous aider Ơ comprendre comment toucher des audiences, dƩfinir des messages et analyser les performances de campagnes. Vous pouvez dƩvelopper des compƩtences en stratƩgie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisƩs en contexte professionnel.

Cours et certificats populaires en Marketing


  • I

    IE Business School

    Foundations of Strategy

    Skills you'll gain: Competitive Analysis, Business Strategy, Economics, Market Dynamics, Business Economics, Strategic Thinking, Market Analysis, Strategic Planning, Corporate Strategy, Business Strategies, Resource Management, Business Process

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    208 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • A

    Automatic Data Processing, Inc. (ADP)

    A Manager's Guide to Modern Hiring by AIRSĀ®

    Skills you'll gain: Diversity Training, Workplace inclusivity, Diversity Programs, Cultural Diversity, Employee Engagement, New Hire Orientations, Diversity Marketing, Talent Recruitment, Process Development, Human Resources Management and Planning, Customer Engagement, Branding, Human Resources, Collaboration, Teamwork, Leadership and Management, Time Management, Decision Making, Resource Utilization, Critical Thinking

    4.4
    Rating, 4.4 out of 5 stars
    Ā·
    61 reviews

    Intermediate Ā· Specialization Ā· 3 - 6 Months

  • C

    Coursera

    Procurement & Sourcing Operations

    Skills you'll gain: Request for Proposal, Request For Quotation (RFQ), Strategic Sourcing, Document Management, Supplier Management, Purchasing, Procurement, Business Writing, Cost Benefit Analysis, Vendor Management, Business Communication, Market Research, Cost Management, Risk Analysis, Spreadsheet Software, Workflow Management, Financial Analysis, Data-Driven Decision-Making, Contract Compliance, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    12 reviews

    Intermediate Ā· Specialization Ā· 3 - 6 Months

  • C

    Coursera

    Crea tu presencia en redes sociales para tu negocio en Canva

    Skills you'll gain: Social Media Content, Social Media, Content Creation, Target Audience, Graphic Design, Social Media Marketing, Content Scheduling, Social Media Management, Target Market, Social Media Strategy, Content Strategy, Goal Setting

    4.6
    Rating, 4.6 out of 5 stars
    Ā·
    40 reviews

    Beginner Ā· Guided Project Ā· Less Than 2 Hours

  • C

    Coursera

    Ų§Ł„ŲŖŲ³ŁˆŁŠŁ‚ Ų§Ł„Ų¹Ų¶ŁˆŁŠ: Ł…Ų¬Ł…ŁˆŲ¹Ų§ŲŖ Ų§Ł„ŁŁŠŲ³ŲØŁˆŁƒ Ł„Ł„Ų“Ų±ŁƒŲ§ŲŖ Ų§Ł„ŲµŲŗŁŠŲ±Ų©

    Skills you'll gain: Target Audience, Target Market, Facebook, Earned Media, Persona Development, Customer Analysis, Owned Media, Social Media Marketing, Social Media Content, Business Marketing, Social Media, Business Planning, Drive Engagement, Marketing Planning, Digital Marketing

    4.5
    Rating, 4.5 out of 5 stars
    Ā·
    26 reviews

    Intermediate Ā· Guided Project Ā· Less Than 2 Hours

  • T

    Tecnológico de Monterrey

    ¿Cómo funcionan las marcas?

    Skills you'll gain: Brand Management, Branding, Brand Strategy, Brand Awareness, Brand Marketing, Brand Loyalty, Consumer Behaviour, Internal Communications, Marketing and Public Relations, Performance Measurement, Target Audience

    4.9
    Rating, 4.9 out of 5 stars
    Ā·
    165 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • P

    Peking University

    ēœŸę ¼ā€”åŒ—å¤§åœØēŗæåˆ›äøščÆ¾å ‚

    Skills you'll gain: Business Planning, Team Building, Business Modeling, Entrepreneurship, Entrepreneurial Finance, Fundraising and Crowdsourcing, Marketing Strategies, Team Management, Talent Management, Legal Risk, Business Valuation, Proposal Development, Commercial Laws, Initiative and Leadership, Strategic Thinking, Innovation, Business Leadership, Market Analysis

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    181 reviews

    Mixed Ā· Course Ā· 1 - 4 Weeks

  • U

    University of Michigan

    Real Estate Development: Building Value in Your Community

    Skills you'll gain: Financial Modeling, Community Development, Real Estate, Property and Real Estate, Feasibility Studies, Financial Analysis, Risk Management, Return On Investment, Risk Mitigation, Community Outreach, Project Finance, Due Diligence, Property Management, Project Risk Management, Project Management, Market Research

    4.9
    Rating, 4.9 out of 5 stars
    Ā·
    54 reviews

    Beginner Ā· Course Ā· 1 - 3 Months

  • N

    New York Institute of Finance

    Supply Chain Finance Market and Fintech Ecosystem

    Skills you'll gain: Market Share, Supplier Risk Management, Financial Market, Market Opportunities, Market Trend, Market Dynamics, Market Analysis, Supply Chain Management, Supply Chain, Market Intelligence, FinTech, Financial Services, Commercial Banking, Financial Regulation, Corporate Finance, Loans, Stakeholder Analysis, Accounts Payable and Receivable

    4.5
    Rating, 4.5 out of 5 stars
    Ā·
    75 reviews

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Customer Centric Innovation

    Skills you'll gain: Innovation, New Product Development, Product Development, Customer Insights, Process Development, Customer Analysis, User Feedback, Consumer Behaviour, Market Research, Business Strategies, Customer Relationship Management, Marketing Psychology

    4.6
    Rating, 4.6 out of 5 stars
    Ā·
    77 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • A

    Alfaisal University | KLD

    Ų®ŲÆŁ…Ų© العملاؔ | Customer Service

    Skills you'll gain: Customer Service, Customer Relationship Building, Customer Inquiries, Customer and Client Support, Client Services, Customer Complaint Resolution, Customer Support, Customer Relationship Management, Customer Retention, Customer Engagement, Customer experience strategy (CX), Business Planning, Communication Strategies, Communication

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    255 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • C

    Coursera

    عمل Ų®Ų·Ų© Ł…Ų­ŲŖŁˆŁ‰ ŲØŲ§Ł„Ų°ŁƒŲ§Ų” Ų§Ł„Ų§ŲµŲ·Ł†Ų§Ų¹ŁŠ: Canva، ChatGPT، وBlueWillow

    Skills you'll gain: Canva (Software), AI powered creativity, Generative AI, Content Creation, Social Media Content, ChatGPT, AI Integrations, Graphic and Visual Design, Prompt Engineering, Content Development and Management, Content Marketing, Writing, Digital Marketing Tools

    4.6
    Rating, 4.6 out of 5 stars
    Ā·
    174 reviews

    Intermediate Ā· Course Ā· 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing courses

  • Foundations of Strategy:Ā IE Business School
  • A Manager's Guide to Modern Hiring by AIRSĀ®:Ā Automatic Data Processing, Inc. (ADP)
  • Procurement & Sourcing Operations:Ā Coursera
  • Crea tu presencia en redes sociales para tu negocio en Canva:Ā Coursera
  • Ų§Ł„ŲŖŲ³ŁˆŁŠŁ‚ Ų§Ł„Ų¹Ų¶ŁˆŁŠ: Ł…Ų¬Ł…ŁˆŲ¹Ų§ŲŖ Ų§Ł„ŁŁŠŲ³ŲØŁˆŁƒ Ł„Ł„Ų“Ų±ŁƒŲ§ŲŖ Ų§Ł„ŲµŲŗŁŠŲ±Ų©:Ā Coursera
  • ĀæCómo funcionan las marcas?:Ā Tecnológico de Monterrey
  • ēœŸę ¼ā€”åŒ—å¤§åœØēŗæåˆ›äøščÆ¾å ‚:Ā Peking University
  • Real Estate Development: Building Value in Your Community:Ā University of Michigan
  • Supply Chain Finance Market and Fintech Ecosystem:Ā New York Institute of Finance
  • Customer Centric Innovation:Ā University of Illinois Urbana-Champaign

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