Sports marketing courses can help you learn audience engagement strategies, brand management, sponsorship activation, and digital marketing techniques. You can build skills in market analysis, campaign development, and social media outreach tailored to sports audiences. Many courses introduce tools like CRM software, analytics platforms, and content management systems, showcasing how these skills are applied to enhance fan experiences and drive revenue for sports organizations.

Fundação Instituto de Administração
Skills you'll gain: Design Thinking, Design Research, Innovation, Design Strategies, Human Centered Design, User Research, Ideation, Service Design, Organizational Strategy, Creativity, User Experience Design, Storyboarding, Product Development, Process Development, Market Research, User Experience, Qualitative Research, Quantitative Research, Data Collection
Beginner · Course · 1 - 4 Weeks

National Academy of Sports Medicine
Skills you'll gain: Exercise Science, Kinesiology, Physical Stamina, Mental Health, Stress Management, Health Assessment, Nutrition and Diet, Health And Wellness Coaching
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Process Flow Diagrams, Process Mapping, Target Audience, Data Visualization, User Accounts, Business Process, Graphic Design, Business Strategy
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Social Media Content, Social Media Management, Content Creation, Social Media Marketing, Social Media, Social Media Campaigns, Social Media Strategy, Content Marketing, Content Management
Beginner · Guided Project · Less Than 2 Hours

University of Virginia
Skills you'll gain: Business Strategy, Strategic Thinking, Competitive Analysis, Business Planning, Organizational Strategy, Business Analysis, Market Analysis, Business Acumen, Market Dynamics
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Employee Surveys, Analysis, User Feedback, Employee Training, Events and Conferences, Program Evaluation, Event Marketing, User Accounts
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Marketing Strategies, Social Media Campaigns, Social Media Marketing, Social Media, Marketing, Social Media Content, Marketing Effectiveness, Target Audience, Drive Engagement, Customer Engagement
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Instagram, Content Performance Analysis, Social Media Management, Social Media, Social Media Marketing, Brand Marketing, Social Media Strategy, Content Strategy, Customer Engagement, Marketing Analytics, Content Creation, Performance Metric, Analytics
Beginner · Course · 1 - 4 Weeks

O.P. Jindal Global University
Skills you'll gain: Predictive Analytics, Advanced Analytics, Business Analytics, Data Mining, Forecasting, Data-Driven Decision-Making, Customer Analysis, Data Preprocessing, Regression Analysis, Data Analysis, Data Cleansing, Statistical Analysis, Dimensionality Reduction, Business Communication, Unsupervised Learning, Market Analysis, Decision Tree Learning, Logistic Regression, Classification Algorithms, Artificial Neural Networks
Build toward a degree
Mixed · Course · 3 - 6 Months

IE Business School
Skills you'll gain: Entrepreneurship, Culture Transformation, Case Studies, Growth Strategies, Process Development, Sales, Sales Management, Business Development, Business Planning, Research Reports, Organizational Development, Human Resources, Marketing, Operations Management, People Management, Business Writing, Writing and Editing
Intermediate · Course · 1 - 4 Weeks

Universidad de Palermo
Skills you'll gain: Revenue Management, Cross Selling, Market Analysis, Competitive Analysis, Upselling, Market Dynamics, Financial Management, Price Negotiation, Forecasting, Property Management Systems, Customer Analysis, Business Strategies, Marketing Channel, Business Intelligence Software, Time Series Analysis and Forecasting, Decision Making
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Jupyter, Microsoft Excel, Spreadsheet Software, Project Schedules, Data Import/Export, Data Visualization Software, Python Programming, Email Automation, Data Literacy, Data Structures, Data Manipulation
Intermediate · Guided Project · Less Than 2 Hours