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Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    Sustainable high-end tourism

    Skills you'll gain: Service Design, Hospitality Services, Hospitality, Hospitality Management, Customer Insights, Customer experience improvement, Personalized Service, Service Management, Service Improvement, Customer experience strategy (CX), Sustainable Business, Sustainable Development, Corporate Sustainability, Consumer Behaviour, Sustainable Systems, Language Interpretation, Translation, and Studies, Sustainability Standards, Strategic Marketing, Marketing, Innovation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    46 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    W

    West Virginia University

    Forecasting, Budgeting, Territories, Evaluation and Legal/Ethical Issues

    Skills you'll gain: Sales Territory Management, Sales Management, Sales, Business Ethics, Legal Risk, Forecasting, Budgeting, Ethical Standards And Conduct, Performance Analysis, Commercial Laws, Pareto Chart, Market Analysis, Law, Regulation, and Compliance

    4.4
    Rating, 4.4 out of 5 stars
    ·
    61 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Analyzing Product Opportunities with Creately

    Skills you'll gain: Market Opportunities, Product Strategy, Competitive Analysis, Business Strategy, Product Planning, New Business Development, Business Solutions, Market Analysis, Business Analysis, Product Development, Business Planning, Entrepreneurship, Growth Strategies, Innovation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    42 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    GenAI in Business: Strategies for Successful Execution

    Skills you'll gain: Generative AI, AI Product Strategy, AI Enablement, Customer experience strategy (CX), Communication Planning, Innovation, Performance Analysis, Performance Measurement, Project Risk Management, Project Performance, Solution Design, Performance Metric, Risk Management, Experience Design, Risk Management Framework, Communication Strategies, Stakeholder Communications, Process Design, Internal Communications, Business Strategy

    4.9
    Rating, 4.9 out of 5 stars
    ·
    42 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Primeros Pasos en Canva

    Skills you'll gain: Canva (Software), Graphic and Visual Design Software, Graphic Design, Graphic and Visual Design, Design, Collaborative Software, Design Software, Content Creation, Google Workspace, User Accounts, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    26 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    Z

    Zoho Corporation

    Fundamental Sales Concepts — An Overview

    Skills you'll gain: Sales Management, Selling Techniques, Customer Relationship Management, Customer Relationship Management (CRM) Software, General Sales Practices, Sales Process, Sales Strategy, Sales, Inside Sales, Customer Relationship Building, Sales Pipelines, Closing (Sales), Consultative Selling, Sales Prospecting, Solution Selling, B2B Sales, Prospecting and Qualification, Business-To-Consumer

    5
    Rating, 5 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Sistemática de Comércio Exterior

    Skills you'll gain: Transportation Operations, Logistics, Logistics Management, Export Control, Shipping and Receiving, Supply Chain Planning, Supply Chain, Entrepreneurship, Global Marketing, Market Opportunities, Market Research, Regulatory Compliance, Tax Compliance, Operational Efficiency, Negotiation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    41 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    STARWEAVER

    Understanding Corporate Communications

    Skills you'll gain: Corporate Communications, Internal Communications, Communication Planning, Strategic Communication, Crisis Management, Business Ethics, Stakeholder Communications, Public Relations, Ethical Standards And Conduct, Cross-Functional Collaboration, Media Relations, Communication Strategies, Employee Engagement, Stakeholder Engagement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    33 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    The Science of Sales: Behavioral Insights and Psychology

    Skills you'll gain: Consultative Selling, Closing (Sales), Sales Management, Consultative Approaches, Communication, Sales Prospecting, Selling Techniques, Sales Strategy, Consumer Behaviour, Sales, Marketing Psychology, Overcoming Objections, Communication Strategies, Initiative and Leadership, Customer Analysis, Sales Presentations, Regional Sales, Tenacity, Prospecting and Qualification, Sales Support

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Minnesota State University, Mankato

    Brand Strategy: Build, Position, and Grow

    Skills you'll gain: Brand Strategy, Brand Marketing, Competitive Analysis, Brand Management, Branding, Brand Awareness, Brand Loyalty, Target Audience, Marketing Psychology, Target Market, Business Planning, Strategic Marketing, Integrated Marketing Communications, Organizational Strategy, Growth Strategies, Marketing Strategies, Cross-Channel Marketing, Marketing Planning, Communication Planning, Market Analysis

    Beginner · Specialization · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Create a Target Market Presentation using Canva

    Skills you'll gain: Presentations, Sales Presentation, Marketing Design, Sales Presentations, Target Market, Data Visualization, Marketing Collateral, Target Audience, Productivity Software, Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    26 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Choosing an Objective for a Facebook Ad Campaign

    Skills you'll gain: Meta Ads Manager, Facebook, Advertising Campaigns, Social Media Campaigns, Lead Generation, Campaign Planning, Social Media, Online Advertising, Social Media Marketing, Digital Advertising, Campaign Management, Advertising

    4.6
    Rating, 4.6 out of 5 stars
    ·
    11 reviews

    Intermediate · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing courses

  • Sustainable high-end tourism: Universitat Autònoma de Barcelona
  • Forecasting, Budgeting, Territories, Evaluation and Legal/Ethical Issues: West Virginia University
  • Analyzing Product Opportunities with Creately: Coursera
  • GenAI in Business: Strategies for Successful Execution: University of Michigan
  • Primeros Pasos en Canva: Coursera
  • Fundamental Sales Concepts — An Overview: Zoho Corporation
  • Sistemática de Comércio Exterior: Fundação Instituto de Administração
  • Understanding Corporate Communications: STARWEAVER
  • The Science of Sales: Behavioral Insights and Psychology: LearnQuest
  • Brand Strategy: Build, Position, and Grow: Minnesota State University, Mankato

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