Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.

Rice University
Skills you'll gain: Business Economics, Market Dynamics, Economics, Game Theory, Supply And Demand, Operating Cost, Cost Benefit Analysis, Market Analysis, Consumer Behaviour, Policty Analysis, Research, and Development, Decision Making
Beginner · Course · 1 - 3 Months

Skills you'll gain: Salesforce, Salesforce Development, Workflow Management, Operational Efficiency, Dashboard, Data Access, Web Components, Application Design, Application Development, User Accounts, UI Components, Cloud Applications, Application Deployment, Management Reporting, Data Security, No-Code Development, Business Process Automation, Business Logic, User Interface (UI), Change Management
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Retail Management, Retail Store Operations, Merchandising, Revenue Management, Customer Analysis, Customer Insights, Product Assortment, Promotional Strategies, Strategic Marketing, Market Intelligence, Price Negotiation, Consumer Behaviour, E-Commerce, Inventory Management System, Operations Management, Competitive Analysis, Organizational Structure
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Marketing Planning, Business Planning, Microsoft Teams, Microsoft 365, Productivity Software, Project Management Software, Timelines, Project Planning, Collaborative Software, Prioritization, Project Management, Team Management
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Canva (Software), Graphic and Visual Design Software, Graphic Design, Design, Collaborative Software, Design Software, Content Creation, User Accounts, Marketing
Beginner · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Social Network Analysis, Network Analysis, Data Visualization, Graph Theory, Relational Databases, Data Visualization Software, Data Storytelling, Data Analysis, Social Sciences, Statistical Analysis, Machine Learning, R Programming, Analytical Skills, Sociology, Natural Language Processing, Data Manipulation, Text Mining, Analytics, Social Impact, Statistical Modeling
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Prompt Engineering, Standard Operating Procedure, Generative AI, Customer Support, Product Support, Responsible AI, AI Workflows, Customer experience improvement, Artificial Intelligence, Data Ethics, Customer Insights, Automation, Natural Language Processing, Ethical Standards And Conduct
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Selenium (Software), JUnit, HTML and CSS, Test Automation, Software Testing, Test Script Development, Web Development, Software Quality Assurance, Continuous Integration, Java, Test Execution Engine, Object Oriented Programming (OOP), Debugging
Intermediate · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Sales Strategy, Sales Management, Case Studies, Sales Process, Strategic Marketing, B2B Sales, Business Strategies, Business Analysis, Competitive Analysis, Market Analysis, Peer Review
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Microsoft Power Platform, Business Process Automation, Microsoft 365, Invoicing, No-Code Development, Application Design, Document Management, Data Integration
Beginner · Guided Project · Less Than 2 Hours

Pontificia Universidad Católica del Perú
Skills you'll gain: User Story, Human Computer Interaction, Software Development Life Cycle, User Experience Design, Functional Requirement, Unified Modeling Language, Requirements Analysis, Prototyping, Usability, User Experience, Persona (User Experience), User Interface (UI) Design, System Requirements, User Requirements Documents, Interaction Design, User Centered Design, Human Factors, Software Design, Software Engineering, Systems Development
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: MLOps (Machine Learning Operations), Model Deployment, Data Modeling, Google Cloud Platform, Feature Engineering, Data Processing, Data Management, Data Storage Technologies, Data Security
Intermediate · Course · 1 - 4 Weeks