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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Créer un site Web gratuit avec WordPress

    Skills you'll gain: WordPress, Content Management Systems, Web Design and Development, Blogs, Content Creation, Content Management, Business Marketing, Creativity

    4.3
    Rating, 4.3 out of 5 stars
    ·
    117 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Introducción al diseño de Mercadeo con Canva

    Skills you'll gain: Canva (Software), Advertising, Marketing Materials, Social Media Marketing, Marketing Design, Social Media Content, Facebook, Social Media, Graphic Design, Instagram, Branding, Design, Marketing, Graphical Tools

    4.8
    Rating, 4.8 out of 5 stars
    ·
    41 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Driving Customer Equity with AI

    Skills you'll gain: Marketing Automation, Customer Retention, Marketing Operations, Marketing Effectiveness, Customer Acquisition Management, Marketing Analytics, Customer Analysis, Data-Driven Marketing, AI Enablement, Generative AI Agents

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Salesforce Admin Certification Preparation

    Skills you'll gain: Salesforce, Administration, Data Management, Customer Relationship Management, Cloud Applications, Security Controls

    3.8
    Rating, 3.8 out of 5 stars
    ·
    70 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Cambridge

    Ethical AI: AI essentials for everyone

    Skills you'll gain: AI literacy, Prompt Engineering Tools

    4.7
    Rating, 4.7 out of 5 stars
    ·
    65 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Crear contenido de conciencia ambiental con Canva

    Skills you'll gain: Logo Design, Canva (Software), Video Production, Photo/Video Production and Technology, Graphic and Visual Design Software, Graphical Tools, Graphic Design, Graphic and Visual Design, Content Creation, Design, Creative Design, Social Media Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    20 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Vital Skills for Data Science

    Skills you'll gain: Data Ethics, Data Visualization, Data Visualization Software, Interactive Data Visualization, Visualization (Computer Graphics), Data Security, Data Presentation, User Centered Design, Technical Communication, Cybersecurity, Healthcare Ethics, Cyber Attacks, Usability, Statistical Reporting, Computer Security, Data Storytelling, Ethical Standards And Conduct, Medical Science and Research, Information Privacy, Analysis

    Build toward a degree

    4.3
    Rating, 4.3 out of 5 stars
    ·
    133 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Escalamiento exitoso e Innovación en los Negocios

    Skills you'll gain: Innovation, Entrepreneurship, Marketing Strategies, Financial Management, Growth Strategies, Business Strategy, Strategic Marketing, Business Planning, Business Development, New Business Development, Leadership and Management, Strategic Decision-Making, Organizational Strategy, Global Marketing, Governance, Entrepreneurial Finance, Brand Management, Fundraising

    4.7
    Rating, 4.7 out of 5 stars
    ·
    155 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U
    S

    Multiple educators

    Sustainable and Resilient Operations and Supply Chains

    Skills you'll gain: Sustainable Design, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Sustainable Business, Sustainability Reporting, Sustainable Technologies, Sustainable Development, Supply Management, Sustainability Standards, Business Ethics, Sustainable Systems, Operations Management, Supply Chain Management, Supply Chain Planning, Supply Chain, Manufacturing Operations, Strategic Sourcing, Supply Chain Systems, Procurement, Product Design

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    45 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Proceso de gestión de marca estratégico

    Skills you'll gain: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Marketing Communications, Strategic Communication, Marketing, Performance Measurement, Communication Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    56 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    GenAI in Business: Strategies for Successful Execution

    Skills you'll gain: Generative AI, AI Product Strategy, AI Enablement, Customer experience strategy (CX), Communication Planning, Innovation, Performance Analysis, Performance Measurement, Project Risk Management, Project Performance, Solution Design, Performance Metric, Risk Management, Experience Design, Risk Management Framework, Communication Strategies, Stakeholder Communications, Process Design, Internal Communications, Business Strategy

    4.9
    Rating, 4.9 out of 5 stars
    ·
    42 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Mentalidad Emprendedora

    Skills you'll gain: Innovation, Entrepreneurship, Business Solutions, Business Strategies, Business Architecture, Corporate Strategy, Business Modeling, Value Propositions, Lean Methodologies, Growth Strategies, Market Opportunities, Trend Analysis, Customer Insights, Customer Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    259 reviews

    Advanced · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular product marketing courses

  • Créer un site Web gratuit avec WordPress: Coursera
  • Introducción al diseño de Mercadeo con Canva: Coursera
  • Driving Customer Equity with AI: Emory University
  • Salesforce Admin Certification Preparation: LearnKartS
  • Ethical AI: AI essentials for everyone: University of Cambridge
  • Crear contenido de conciencia ambiental con Canva: Coursera
  • Vital Skills for Data Science: University of Colorado Boulder
  • Escalamiento exitoso e Innovación en los Negocios: Pontificia Universidad Católica de Chile
  • Sustainable and Resilient Operations and Supply Chains: University of Colorado Boulder
  • Proceso de gestión de marca estratégico: Tecnológico de Monterrey

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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425 courses
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