Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Skills you'll gain: WordPress, Content Management Systems, Web Design and Development, Blogs, Content Creation, Content Management, Business Marketing, Creativity
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Advertising, Marketing Materials, Social Media Marketing, Marketing Design, Social Media Content, Facebook, Social Media, Graphic Design, Instagram, Branding, Design, Marketing, Graphical Tools
Intermediate · Guided Project · Less Than 2 Hours

Emory University
Skills you'll gain: Marketing Automation, Customer Retention, Marketing Operations, Marketing Effectiveness, Customer Acquisition Management, Marketing Analytics, Customer Analysis, Data-Driven Marketing, AI Enablement, Generative AI Agents
Intermediate · Course · 1 - 4 Weeks

LearnKartS
Skills you'll gain: Salesforce, Administration, Data Management, Customer Relationship Management, Cloud Applications, Security Controls
Beginner · Specialization · 1 - 3 Months

University of Cambridge
Skills you'll gain: AI literacy, Prompt Engineering Tools
Beginner · Course · 1 - 3 Months

Skills you'll gain: Logo Design, Canva (Software), Video Production, Photo/Video Production and Technology, Graphic and Visual Design Software, Graphical Tools, Graphic Design, Graphic and Visual Design, Content Creation, Design, Creative Design, Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Data Ethics, Data Visualization, Data Visualization Software, Interactive Data Visualization, Visualization (Computer Graphics), Data Security, Data Presentation, User Centered Design, Technical Communication, Cybersecurity, Healthcare Ethics, Cyber Attacks, Usability, Statistical Reporting, Computer Security, Data Storytelling, Ethical Standards And Conduct, Medical Science and Research, Information Privacy, Analysis
Build toward a degree
Intermediate · Specialization · 3 - 6 Months

Pontificia Universidad Católica de Chile
Skills you'll gain: Innovation, Entrepreneurship, Marketing Strategies, Financial Management, Growth Strategies, Business Strategy, Strategic Marketing, Business Planning, Business Development, New Business Development, Leadership and Management, Strategic Decision-Making, Organizational Strategy, Global Marketing, Governance, Entrepreneurial Finance, Brand Management, Fundraising
Mixed · Course · 1 - 3 Months

Multiple educators
Skills you'll gain: Sustainable Design, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Sustainable Business, Sustainability Reporting, Sustainable Technologies, Sustainable Development, Supply Management, Sustainability Standards, Business Ethics, Sustainable Systems, Operations Management, Supply Chain Management, Supply Chain Planning, Supply Chain, Manufacturing Operations, Strategic Sourcing, Supply Chain Systems, Procurement, Product Design
Build toward a degree
Beginner · Specialization · 1 - 3 Months

Tecnológico de Monterrey
Skills you'll gain: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Marketing Communications, Strategic Communication, Marketing, Performance Measurement, Communication Strategies
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Generative AI, AI Product Strategy, AI Enablement, Customer experience strategy (CX), Communication Planning, Innovation, Performance Analysis, Performance Measurement, Project Risk Management, Project Performance, Solution Design, Performance Metric, Risk Management, Experience Design, Risk Management Framework, Communication Strategies, Stakeholder Communications, Process Design, Internal Communications, Business Strategy
Beginner · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Innovation, Entrepreneurship, Business Solutions, Business Strategies, Business Architecture, Corporate Strategy, Business Modeling, Value Propositions, Lean Methodologies, Growth Strategies, Market Opportunities, Trend Analysis, Customer Insights, Customer Analysis
Advanced · Course · 1 - 4 Weeks