• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Strategy

Brand Strategy Courses

Brand strategy courses can help you learn market positioning, audience segmentation, brand messaging, and competitive analysis. You can build skills in creating brand identities, developing unique value propositions, and crafting effective marketing campaigns. Many courses introduce tools like SWOT analysis, brand equity measurement frameworks, and digital marketing platforms, that support implementing your strategies and measuring their impact in practical work.

Popular Brand Strategy Courses and Certifications


  • U

    Università di Napoli Federico II

    Market Microstructure

    Skills you'll gain: Market Liquidity, Securities Trading, Securities (Finance), Financial Trading, Financial Market, Market Dynamics, Capital Markets, Market Data, Financial Regulation, Order Processing, Estimation, Algorithms

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    Universidad Nacional Autónoma de México

    Negociar con sentido: ¿Competir, colaborar o ceder?

    Skills you'll gain: Negotiation, Game Theory, Conflict Management, Behavioral Economics, Psychology, Decision Making, Communication, Cultural Sensitivity, Influencing, Cultural Diversity, Ethical Standards And Conduct, Social Justice, Empathy & Emotional Intelligence

    Beginner · Course · 1 - 3 Months

  • B

    Board Infinity

    JavaScript for Web Development

    Skills you'll gain: jQuery, Javascript, Web Applications, JavaScript Frameworks, Web Development

    4.3
    Rating, 4.3 out of 5 stars
    ·
    18 reviews

    Intermediate · Course · 1 - 4 Weeks

  • I

    IBM

    GenAI for SEO: A Hands-On Playbook

    Skills you'll gain: Prompt Engineering, Keyword Research, Prompt Engineering Tools, Content Optimization, Google Gemini, Generative AI, Search Engine Optimization, Content Strategy, AI Workflows, Digital Marketing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • K

    Khalifa University

    AI for Executives

    Skills you'll gain: Data Strategy, Customer Relationship Management (CRM) Software, Data Management, AI Personalization, Sales Enablement, Model Deployment, Feature Engineering, Data Governance, Responsible AI, Model Evaluation, AI Integrations, Data Preprocessing, Customer Analysis, Transfer Learning, Customer Data Management, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning, Reinforcement Learning, Natural Language Processing

    4
    Rating, 4 out of 5 stars
    ·
    8 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Colorado Boulder

    Getting Started with Technology Startups

    Skills you'll gain: Design Thinking, Business Modeling, Entrepreneurship, Value Propositions, New Product Development, Market Opportunities, Ideation, Gap Analysis, Innovation, Technology Strategies, Strategic Thinking, New Business Development, Engineering Management, Technology Solutions, Market Analysis, Business Strategies, Business Strategy, Competitive Analysis, Sustainable Business, Engineering

    Build toward a degree

    4.3
    Rating, 4.3 out of 5 stars
    ·
    40 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Washington

    Business Law: A Community of Practice with Paralegals

    Skills you'll gain: Mergers & Acquisitions, Legal Strategy, Commercial Laws, Governance, Legal Support, Legal Risk, Case Law, Corporate Finance, Civil Law, Equities, Organizational Structure, Analysis, Registration, Business, Law, Regulation, and Compliance

    Intermediate · Course · 1 - 4 Weeks

  • L

    LearnQuest

    Technology, Influence & Sustained Success in Modern Sales

    Skills you'll gain: Technical Sales, Sales, Sales Pipelines, Sales Strategy, Sales Enablement, Sales Training, Selling Techniques, Sales Operations, Sales Process, Personalized Campaigns, AI Personalization, Customer Relationship Management (CRM) Software, Meeting Facilitation, Marketing Automation, Discussion Facilitation, Virtual Teams, Sales Presentation, Consumer Behaviour, Customer Relationship Building, Stakeholder Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    39 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Issues in Supply Chain Management

    Skills you'll gain: Food and Beverage, Supply Chain, Sustainability Standards, Supply Chain Management, Supply Chain Systems, Sustainable Development, Environmental Issue, International Relations, Economics, Sustainable Systems, Export Control, Sustainable Business, Market Dynamics, Environmental Regulations, Supply And Demand, Economic Development, Technology Solutions, Regulatory Requirements, Consumer Behaviour

    4.8
    Rating, 4.8 out of 5 stars
    ·
    15 reviews

    Intermediate · Course · 1 - 4 Weeks

  • N

    Northeastern University

    Engaging in Strategic Management in Healthcare Organizations

    Skills you'll gain: Strategic Decision-Making, Strategic Planning, Decision Making, Strategic Thinking, Strategic Leadership, Organizational Strategy, Corporate Strategy, Business Strategy, Plan Execution, Organizational Structure, Performance Management, Health Care Administration, Business Management, Strategic Partnership, Health Administration, Leadership, Organizational Development, Mergers & Acquisitions, Analysis, Competitive Analysis

    Beginner · Course · 1 - 4 Weeks

  • L

    LearnKartS

    Cybersecurity Threats and Defense

    Skills you'll gain: Cyber Security Strategy, Cyber Threat Intelligence, Threat Management, Network Model, IT Security Architecture, Exploitation techniques, Security Controls, Security Awareness, System Design and Implementation, Cryptography, Resilience, Service Recovery

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    SkillUp

    UX/UI Design Fundamentals: Usability and Visual Principles

    Skills you'll gain: User Research, UI/UX Research, User Interface and User Experience (UI/UX) Design, User Interface (UI), User Experience, UI/UX Strategy, Persona (User Experience), User Centered Design, Usability, User Flows, User Interface (UI) Design, Responsive Web Design, Graphic and Visual Design, Interactive Design, Interaction Design, Layout Design, Design Elements And Principles, Typography, Prototyping

    4.1
    Rating, 4.1 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

1…195196197…382

In summary, here are 10 of our most popular brand strategy courses

  • Market Microstructure: Università di Napoli Federico II
  • Negociar con sentido: ¿Competir, colaborar o ceder?: Universidad Nacional Autónoma de México
  • JavaScript for Web Development: Board Infinity
  • GenAI for SEO: A Hands-On Playbook: IBM
  • AI for Executives: Khalifa University
  • Getting Started with Technology Startups: University of Colorado Boulder
  • Business Law: A Community of Practice with Paralegals: University of Washington
  • Technology, Influence & Sustained Success in Modern Sales: LearnQuest
  • Issues in Supply Chain Management: University of Illinois Urbana-Champaign
  • Engaging in Strategic Management in Healthcare Organizations: Northeastern University

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok