• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Customer Insights

Customer Insights Courses

Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.

Popular Customer Insights Courses and Certifications


  • C

    Coursera

    Creating Engaging Content for Facebook

    Skills you'll gain: Content Scheduling, Social Media Marketing, Content Performance Analysis, Driving engagement, Social Media Campaigns, Social Media Analytics, Drive Engagement, Content Optimization, Video Production, Photo/Video Production and Technology, Workflow Management

    ★ 5 (7) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • X

    Xbox

    Market Research and Competitive Analysis

    Skills you'll gain: Competitive Analysis, Market Research, Consumer Behaviour, Market Analysis, Customer Analysis, Product Management, Persona Development, Target Market, Data Presentation, Product Marketing, Target Audience, Data Storytelling, Market Intelligence, Report Writing, Research Reports, Market Opportunities, User Research, Competitive Intelligence, Data Analysis, Critical Thinking

    ★ 4.6 (14) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • L

    L&T EduTech

    Highway Planning, Pavement Design and Construction

    Skills you'll gain: Traffic Flow Optimization, Construction Inspection, Building Codes, Construction Engineering, Construction, Construction Management, Civil Engineering, Stormwater Management, General Construction and Construction Labor, Structural Engineering, Hydrology, Hydraulics, Grading (Landscape), Public Works, Design Specifications, Structural Analysis, Materials science, Engineering Plans And Specifications, Engineering Practices, Drafting and Engineering Design

    ★ 4.6 (31) · Advanced · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • T

    The Expert Academy

    Sales Strategies: Mastering Complex B2B Sales

    Skills you'll gain: Service Recovery, B2B Sales, Account Management, Account Strategy, Negotiation, Customer experience strategy (CX), Journey Mapping, Loyalty Programs, Customer Relationship Building, Customer Insights, Sales, Customer Retention, Emotional Intelligence, Sales Strategy, Customer experience improvement, Relationship Management, Persuasive Communication, Selling Techniques, Value Propositions, Stakeholder Management

    Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • L

    L&T EduTech

    Industry 4.0: PLM, Value Chain, and Smart Factory

    Skills you'll gain: Product Lifecycle Management, Manufacturing and Production, Manufacturing Processes, Product Engineering, Robotic Process Automation, Manufacturing Operations, Production Process, Business Process Automation, Automation, Enterprise Resource Planning, Product Development, Supply Chain Management, Plant Operations and Management, Internet Of Things, Robotics, Digital Transformation, Data Integration, Data Sharing, Augmented Reality

    ★ 4.5 (26) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Michigan

    Wearable Technologies and Sports Analytics

    Skills you'll gain: Exercise Science, Injury Prevention, Athletic Training, Physiology, Analytics, Data Analysis, Advanced Analytics, Data-Driven Decision-Making, Medical Equipment and Technology, Applied Machine Learning, Vital Signs, Health Technology, Python Programming, Sensory Systems Analysis, Data Integration, Data Validation, Verification And Validation

    ★ 4.5 (46) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • A

    Amazon Web Services

    Skills for Working as an AWS Cloud Consultant

    Skills you'll gain: Professional Networking, Professional Development, Leadership Development, Relationship Building, Business Consulting, Relationship Management, Consulting, Leadership, Trustworthiness, Amazon Web Services, Adaptability, Analytical Skills, Branding, Project Management, Brand Management, Critical Thinking, Problem Solving, Business Requirements

    ★ 4.7 (65) · Beginner · Course · 1 - 4 Weeks

  • E

    Emory University

    AI's Existing Impact

    Skills you'll gain: AI Personalization, Personalized Service, Personalized Campaigns, Customer experience improvement, Self Service Technologies, Marketing Psychology, AI Enablement, Business-To-Consumer, Customer experience strategy (CX), Consumer Behaviour, Marketing Automation, MarTech, Artificial Intelligence, Data-Driven Marketing, Marketing, Decision Support Systems, Responsible AI, Data Ethics

    ★ 4.8 (13) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • I

    Indian Institute of Science

    Fundamentals of Sensors

    Skills you'll gain: Chemical and Biomedical Engineering, Biomedical Technology, Biomedical Engineering, Electronics Engineering, Electronics, Semiconductors, Electronic Systems, Biochemistry, Systems Design, Internet Of Things, Materials science, Chemical Engineering, Laboratory Experience, Laboratory Techniques, Manufacturing Processes

    ★ 4.8 (17) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • T

    Technical University of Munich (TUM)

    From Zero to Hero - Digital Product Development From Scratch

    Skills you'll gain: Prompt Engineering, Amazon Bedrock, MLOps (Machine Learning Operations), Product Improvement, Innovation, Solution Design, Model Training, Generative AI, Ideation, Amazon Web Services, Lean Methodologies, Model Evaluation, Process Improvement, Human Centered Design, Product Development, New Product Development, Machine Learning Methods, Machine Learning, User Research, Risk Management

    ★ 4.6 (54) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • G

    Google

    Clean Your Data

    Skills you'll gain: Data Preprocessing, Data Wrangling, Data Processing, Data Integration

    ★ 4.8 (48) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • Y

    Yonsei University

    International Marketing & Cross Industry Growth Capstone Project

    Skills you'll gain: Peer Review, Innovation, Promotional Strategies, Global Marketing, Marketing, Product Promotion, Company, Product, and Service Knowledge, Strategic Marketing, Competitive Analysis, Business Strategies, Benchmarking, Product Management, New Business Development, Brand Strategy, Strategic Planning, Growth Strategies, Case Studies, Branding, Brand Management

    ★ 4.7 (82) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
1…198199200…470

In summary, here are 10 of our most popular customer insights courses

  • Creating Engaging Content for Facebook: Coursera
  • Market Research and Competitive Analysis: Xbox
  • Highway Planning, Pavement Design and Construction: L&T EduTech
  • Sales Strategies: Mastering Complex B2B Sales: The Expert Academy
  • Industry 4.0: PLM, Value Chain, and Smart Factory: L&T EduTech
  • Wearable Technologies and Sports Analytics: University of Michigan
  • Skills for Working as an AWS Cloud Consultant: Amazon Web Services
  • AI's Existing Impact: Emory University
  • Fundamentals of Sensors: Indian Institute of Science
  • From Zero to Hero - Digital Product Development From Scratch: Technical University of Munich (TUM)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok