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  • Product Marketing

Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: Preview
    Preview
    I

    IIT Bombay

    Introduction to Tech Entrepreneurship

    Skills you'll gain: Entrepreneurial Finance, Go To Market Strategy, Value Propositions, Product Strategy, Product Development, Business Modeling, Presentations, Entrepreneurship, Sales Presentations, Oral Expression, Verbal Communication Skills, Communication, Persona Development, Financial Statements, Financial Statement Analysis, Customer Insights, Innovation, Market Opportunities, Market Research

    4.9
    Rating, 4.9 out of 5 stars
    ·
    106 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Canva Design Essentials

    Skills you'll gain: Canva (Software), Typography, Logo Design, Style Guides, Graphic Design, Graphic and Visual Design, Color Theory, Design, Motion Graphics, Branding, AI powered creativity, Computer Graphic Techniques, Visual Design, Digital Design, Creative Design, Design Elements And Principles, Content Creation, Photo Editing, File Management, Layout Design

    4.6
    Rating, 4.6 out of 5 stars
    ·
    37 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free
    Free
    C

    Coursera

    Cómo crear tu marca personal usando Canva

    Skills you'll gain: Canva (Software), Logo Design, Graphic Design, Driving engagement, Branding, Graphic and Visual Design Software, Content Creation, Target Audience, Presentations, Social Media Content, Brand Strategy, Brand Awareness, Creativity, Social Media, Social Media Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    45 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    AI for Project Managers and Scrum Masters

    Skills you'll gain: Agile Project Management, Forecasting, AI Enablement, Predictive Modeling, Agile Methodology, Workflow Management, Innovation, Project Management Life Cycle, Project Management, Automation, AI Integrations, Artificial Intelligence, Digital Transformation

    4.2
    Rating, 4.2 out of 5 stars
    ·
    158 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    First Steps in Making the Business Case for Sustainability

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Sustainable Development, Organizational Change, Environmental Social And Corporate Governance (ESG), Sustainable Systems, Performance Improvement, Change Management, Sustainability Reporting, Sustainability Standards, Financial Analysis, Systems Thinking, Proposal Development, Cost Benefit Analysis, Business Economics, Capital Budgeting, Environmental Issue, Economics, Stakeholder Engagement, Cash Flows

    4.7
    Rating, 4.7 out of 5 stars
    ·
    216 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Learn PLC and HMI from Scratch (Basic)

    Skills you'll gain: Control Systems, Programmable Logic Controllers, Animations, Human Machine Interfaces, UI Components, Real-Time Operating Systems, Visualization (Computer Graphics), Control Panels, Interactive Design, User Interface (UI), Code Reusability, Program Development, Simulations, Interactive Data Visualization, Automation Engineering, Machine Controls, Computer Hardware, Electrical Wiring, Computational Logic, Network Troubleshooting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    39 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    S

    Sciences Po

    Entreprendre dans les Industries Culturelles à l'ère du numérique

    Skills you'll gain: Business Modeling, Entrepreneurship, Promotional Strategies, Commercialization, New Business Development, Digital Content, Content Creation, Digital Publishing, Innovation, Entrepreneurial Finance, Digital Transformation, Target Audience, Consumer Behaviour, Fundraising and Crowdsourcing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    166 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universitat Autònoma de Barcelona

    Diseño de videojuegos

    Skills you'll gain: Video Game Development, Game Design, Unity Engine, Animation and Game Design, Software Design Documents, Design, Experience Design, Design Elements And Principles, Usability, Storytelling

    4.6
    Rating, 4.6 out of 5 stars
    ·
    333 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Simplilearn

    Workflow Automation using Generative AI

    Skills you'll gain: Email Automation, Marketing Automation, OpenAI API, Business Process Automation, AI Workflows, OpenAI, ChatGPT, Automation, Performance Tuning, Workflow Management, Generative AI, Scalability, Blogs, Process Optimization, Operational Efficiency, AI Integrations, Real Time Data, Business Logic, Social Media Content, Application Programming Interface (API)

    4.4
    Rating, 4.4 out of 5 stars
    ·
    262 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Crea equipos y trabaja en grupos con Canva

    Skills you'll gain: Team Building, Collaborative Software, Canva (Software), Team Management, Design, User Accounts, Design Software, Content Creation, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    229 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    G

    Google

    Desain UX Google

    Skills you'll gain: Wireframing, Adobe XD, Mockups, Storyboarding, Information Architecture, User Experience Design, Usability Testing, Usability, Graphic and Visual Design, Figma (Design Software), User Experience, Design Elements And Principles, Persona (User Experience), Interaction Design, User Interface and User Experience (UI/UX) Design, UI/UX Research, Design Reviews, Responsive Web Design, Presentations, User Story

    4.9
    Rating, 4.9 out of 5 stars
    ·
    508 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Evaluating User Interfaces

    Skills you'll gain: Usability Testing, User Interface (UI), Usability, User Research, UI/UX Research, Human Computer Interaction, User Interface (UI) Design, Interaction Design, Test Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    276 reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular product marketing courses

  • Introduction to Tech Entrepreneurship: IIT Bombay
  • Canva Design Essentials: Skillshare
  • Cómo crear tu marca personal usando Canva: Coursera
  • AI for Project Managers and Scrum Masters: Coursera
  • First Steps in Making the Business Case for Sustainability: University of Colorado System
  • Learn PLC and HMI from Scratch (Basic): Packt
  • Entreprendre dans les Industries Culturelles à l'ère du numérique: Sciences Po
  • Diseño de videojuegos: Universitat Autònoma de Barcelona
  • Workflow Automation using Generative AI: Simplilearn
  • Crea equipos y trabaja en grupos con Canva: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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