• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Integrated Marketing Communications

Integrated Marketing Communications Courses

Integrated Marketing Communications courses can help you learn campaign strategy, audience segmentation, brand messaging, and channel integration. You can build skills in crafting compelling narratives, analyzing consumer behavior, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, Hootsuite, and Adobe Creative Suite, that support executing and evaluating marketing strategies across various platforms.

Popular Integrated Marketing Communications Courses and Certifications


  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Administración de Proyectos Project

    Skills you'll gain: Project Schedules, Project Risk Management, Work Breakdown Structure, Stakeholder Analysis, Risk Management, Scheduling, Stakeholder Management, Cost Management, Project Management, Risk Analysis, Risk Mitigation, Communication Planning, Project Management Life Cycle, Project Scoping, Project Documentation, Budget Management, Project Planning, Stakeholder Communications, Resource Management, Human Resources Management and Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    337 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    Starweaver

    Strategic Public Relations Planning

    Skills you'll gain: Target Audience, Public Relations, Communication Planning, Strategic Communication, Corporate Communications, Crisis Management, Marketing and Public Relations, Strategic Planning, Media Relations, Persuasive Communication, Marketing Effectiveness, Content Performance Analysis, Media and Communications, Marketing Budgets, Persona Development, Campaign Management, Marketing Communications, Social Media, AI Enablement, Teamwork

    4.9
    Rating, 4.9 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Shanghai Jiao Tong University

    当代应用心理学

    Skills you'll gain: Human Factors, Consumer Behaviour, Marketing Psychology, Organizational Leadership, Mental Health Diseases and Disorders, Psychological Evaluations, Psychology, Community Mental Health Services, Human Relations Movement, Organizational Effectiveness, Mental Health, Professional Development, Applied Behavior Analysis, Organizational Development, Emotional Intelligence, Criminal Investigation and Forensics, People Management, Leadership Studies, Human Development, Behavior Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    97 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Roadmap para a Estratégia

    Skills you'll gain: Strategic Leadership, Strategic Marketing, Business Strategy, Stakeholder Analysis, Leadership Studies, Marketing Strategies, Marketing, Leadership, Leadership Development, Organizational Leadership, Business Leadership, Business Modeling, Marketing Strategy and Techniques, Brand Marketing, Strategic Planning, Strategic Thinking, Business Planning, Corporate Strategy, Business Strategies, Organizational Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    74 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Diseñando una estrategia de negocios en América Latina

    Skills you'll gain: Strategic Thinking, Business Strategy, Business Planning, Economic Development, Global Marketing, Economics, Business Economics, Business Development, Entrepreneurship, Socioeconomics, Innovation, International Relations, Market Analysis, Investments, Finance, Governance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    136 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Project Risk Management

    Skills you'll gain: Project Risk Management, Risk Management, Risk Management Framework, Risk Analysis, Risk Mitigation, Business Risk Management, Project Management, Governance Risk Management and Compliance, Stakeholder Communications

    4.7
    Rating, 4.7 out of 5 stars
    ·
    157 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Getting Started with Rstudio

    Skills you'll gain: Interactive Data Visualization, Plot (Graphics), R (Software), Hypertext Markup Language (HTML), Software Installation, Package and Software Management, R Programming, Integrated Development Environments, Statistical Programming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    146 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Public Speaking and Presentations

    Skills you'll gain: Public Speaking, Lecturing, Presentations, Storytelling, Communication, Verbal Communication Skills, Oral Expression, Communication Strategies, Verbal Strategic Communication, Concision, Goal-Oriented

    4.6
    Rating, 4.6 out of 5 stars
    ·
    63 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Electrónica Digital Bit a Bit: Fundamentos, Verilog y FPGA

    Skills you'll gain: Field-Programmable Gate Array (FPGA), Hardware Design, Computational Logic, Application Specific Integrated Circuits, Computer-Aided Design, Electronic Hardware, Electrical and Computer Engineering, Electrical Engineering, Electronics Engineering, Electronic Systems, Electronics, Semiconductors, Electronic Components, Programming Principles, Engineering Design Process, Test Case, Simulation and Simulation Software

    4.6
    Rating, 4.6 out of 5 stars
    ·
    70 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Cybersecurity Awareness for Everyone

    Skills you'll gain: Email Security, Wireless Networks, Mobile Security, Incident Response, Cybersecurity, Cyber Security Assessment, Personally Identifiable Information, Cyber Attacks, Firewall, General Networking, Threat Detection, Cyber Security Policies, Computer Security Awareness Training, Proxy Servers, Computer Security Incident Management, Network Security, Security Awareness, Threat Management, Cyber Risk, Social Media

    4.9
    Rating, 4.9 out of 5 stars
    ·
    64 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    B

    Birla Institute of Technology & Science, Pilani

    Introduction to Bioinformatics

    Skills you'll gain: Bioinformatics, Data Management, Clinical Data Management, Precision Medicine, Data Analysis, Data Mining, Applied Machine Learning, Unsupervised Learning, Cell Biology, Scientific Visualization, Large Language Modeling, LLM Application, Network Model, Data Preprocessing, Correlation Analysis, Chemical and Biomedical Engineering, Dimensionality Reduction, Computational Thinking, Markov Model, Algorithms

    Build toward a degree

    3.8
    Rating, 3.8 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of California San Diego

    Internet of Things: Setting Up Your DragonBoard™ Development Platform

    Skills you'll gain: Android Development, Application Development, Android (Operating System), Video Game Development, Android Studio, Mobile Development, Software Development Tools, Game Design, Computer Programming Tools, Development Environment, Internet Of Things, Embedded Software, Web Servers, Web Applications, Java, Ubuntu, Peripheral Devices, Operating Systems, Software Installation, Hardware Troubleshooting

    4.2
    Rating, 4.2 out of 5 stars
    ·
    160 reviews

    Mixed · Course · 1 - 3 Months

1…203204205…533

In summary, here are 10 of our most popular integrated marketing communications courses

  • Administración de Proyectos Project: Tecnológico de Monterrey
  • Strategic Public Relations Planning: Starweaver
  • 当代应用心理学: Shanghai Jiao Tong University
  • Roadmap para a Estratégia: Fundação Instituto de Administração
  • Diseñando una estrategia de negocios en América Latina: Tecnológico de Monterrey
  • Project Risk Management: Coursera
  • Getting Started with Rstudio: Coursera
  • Public Speaking and Presentations : Arizona State University
  • Electrónica Digital Bit a Bit: Fundamentos, Verilog y FPGA: Pontificia Universidad Católica de Chile
  • Cybersecurity Awareness for Everyone: Kennesaw State University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok