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Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • C

    Coursera

    Building Trust: Ethics for AI-powered Chatbots

    Skills you'll gain: Data Ethics, Business Ethics, ChatGPT, AI literacy, Ethical Standards And Conduct, Responsible AI, Artificial Intelligence, Information Privacy, Self Service Technologies, General Data Protection Regulation (GDPR), Informed Consent, Personally Identifiable Information, Accountability, Generative AI Agents

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create surveys with Qualtrics

    Skills you'll gain: Survey Creation, Customer Retention, Customer Insights, Business Research, Customer Data Management, User Feedback, Customer experience improvement

    4.3
    Rating, 4.3 out of 5 stars
    ·
    15 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    Universidad Nacional Autónoma de México

    Estratégicos empresariales: Proyecto final

    Skills you'll gain: Business Planning, Organizational Structure, Business Strategies, Market Analysis, Quality Management, Business Strategy, Marketing Planning, Business Management, Strategic Planning, Entrepreneurship, Financial Planning, Marketing, Promotional Strategies, Quality Management Systems, Organizational Strategy, Marketing Strategies, Financial Management

    4.2
    Rating, 4.2 out of 5 stars
    ·
    18 reviews

    Mixed · Course · 1 - 4 Weeks

  • A

    Alfaisal University | KLD

    ‎ استراتيجيات التسعير | Pricing Strategies ‎

    Skills you'll gain: Revenue Management, Market Dynamics, Strategic Marketing, Marketing, Cost Accounting, Cost Management, Revenue Forecasting, Marketing Strategy and Techniques, Product Lifecycle Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Как спланировать календарь контента используя Trello

    Skills you'll gain: Content Scheduling, Calendar Management, Organizational Skills, Content Management, Workflow Management, Scheduling, Project Management Software, Process Optimization, Collaborative Software, Social Media Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • A

    Arizona State University

    Curiosity: A Necessary Ingredient for Successful Innovation

    Skills you'll gain: Curiosity, Design Thinking, Persona Development, Innovation, Customer Analysis, Target Audience, Creative Problem-Solving, Customer Insights, Market Research, Entrepreneurship, User Feedback, Customer Engagement, Problem Solving, Communication, Interviewing Skills

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    إنشاء حقيبة الهدايا لتسويق أعمالك باستخدام كانفا

    Skills you'll gain: Canva (Software), Logo Design, Marketing Design, Marketing Materials, Design Software, Marketing Strategy and Techniques, Creative Design, Graphic Design, Design, Promotional Strategies, Branding, Color Theory, Product Design

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Leading Transformation: Driving Organizational Change

    Skills you'll gain: Organizational Change, Change Management, Business Transformation, Organizational Development, Culture Transformation, Organizational Leadership, Overcoming Objections, Drive Engagement, Digital Transformation, Business Leadership, Leadership, Stakeholder Analysis, Internal Communications, Stakeholder Communications, Stakeholder Management, Communication Strategies, Strategic Communication, Communication, Adaptability, Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    إنشاء حساب بينترست واستغلاله في مشروعك التجاري

    Skills you'll gain: Pinterest, Marketing, Social Media Marketing, Social Media Content, Business Marketing, Online Advertising, Paid media, User Accounts, Driving engagement

    Beginner · Guided Project · Less Than 2 Hours

  • L

    LearnQuest

    Advanced Sales Prospecting and Lead Generation

    Skills you'll gain: Price Negotiation, Sales Management, Sales Operations, Selling Techniques, Sales, Account Strategy, Enterprise Sales, B2B Sales, Driving engagement, Inside Sales, Training and Development, Communication Planning, Regional Sales, Customer Engagement, Marketing Automation, LinkedIn, AI Personalization, Drive Engagement, Key Performance Indicators (KPIs), Prioritization

    Beginner · Specialization · 1 - 3 Months

  • M

    Microsoft

    Advanced Customer Relationship Management

    Skills you'll gain: Proposal Development, Customer Relationship Management (CRM) Software, Relationship Management, Relationship Building

    Advanced · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Gemini for Data Scientists and Analysts

    Skills you'll gain: Google Gemini, Gemini, Big Data, Google Cloud Platform, Marketing Analytics, Generative AI, Data-Driven Marketing, Applied Machine Learning, Data Analysis, Predictive Analytics, Forecasting, Predictive Modeling, Query Languages, SQL

    4.1
    Rating, 4.1 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing courses

  • Building Trust: Ethics for AI-powered Chatbots: Coursera
  • Create surveys with Qualtrics: Coursera
  • Estratégicos empresariales: Proyecto final : Universidad Nacional Autónoma de México
  • ‎ استراتيجيات التسعير | Pricing Strategies ‎: Alfaisal University | KLD
  • Как спланировать календарь контента используя Trello: Coursera
  • Curiosity: A Necessary Ingredient for Successful Innovation: Arizona State University
  • إنشاء حقيبة الهدايا لتسويق أعمالك باستخدام كانفا: Coursera
  • Leading Transformation: Driving Organizational Change: Coursera
  • إنشاء حساب بينترست واستغلاله في مشروعك التجاري: Coursera
  • Advanced Sales Prospecting and Lead Generation: LearnQuest

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