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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Overview: Six Sigma and the Organization

    Skills you'll gain: Six Sigma Methodology, Lean Methodologies, Operational Excellence, Process Improvement, Stakeholder Management, Quality Management, Organizational Strategy, Continuous Improvement Process, Root Cause Analysis, Data-Driven Decision-Making, Data Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    K

    Khalifa University

    AI for Executives

    Skills you'll gain: Data Strategy, Customer Relationship Management (CRM) Software, AI Personalization, AI Enablement, Sales Enablement, Model Deployment, Feature Engineering, Data Governance, Responsible AI, Model Evaluation, Data Preprocessing, Transfer Learning, Data Quality, Customer Data Management, Sales Management, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning, Reinforcement Learning, Natural Language Processing

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Codio

    Select Topics in Python

    Skills you'll gain: Matplotlib, Text Mining, GitHub, Large Language Modeling, Django (Web Framework), Git (Version Control System), Package and Software Management, Platform As A Service (PaaS), Plot (Graphics), Application Deployment, Natural Language Processing, Data Visualization Software, Unit Testing, Cloud Deployment, Jupyter, Database Development, Data Processing, Virtual Environment, Dependency Analysis, Python Programming

    3.9
    Rating, 3.9 out of 5 stars
    ·
    23 reviews

    Intermediate · Specialization · 1 - 3 Months

  • T

    The State University of New York

    Career Self-Management Advanced Certification

    Skills you'll gain: Strategic Communication, Professional Development, Employee Coaching, Collaboration, Personal Development, Lifelong Learning, Smart Goals, Social Media Content, Coaching, Self-Awareness, Brand Management, Digital Assets, Goal Setting, Branding, LinkedIn, Promotional Strategies, Marketing Strategies, Constructive Feedback, Investigation, Business Research

    4.2
    Rating, 4.2 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    The State University of New York

    Player Evaluation, Team Performance and Roster Management

    Skills you'll gain: Calendar Management, Performance Analysis, Analytics, Data-Driven Decision-Making, Data Analysis, Scheduling, Workforce Management, Team Performance Management, Linear Algebra, Data Management, Administration, Contract Management, Team Management, Unsupervised Learning, Business, Contract Negotiation, R Programming, Operations Management

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universiteit Leiden

    Population Health: Study Design

    Skills you'll gain: Data Analysis, Research Design, Health Policy, Epidemiology, Statistical Analysis, Clinical Research, Biostatistics, Quantitative Research, Public Health, Health Care, Research Methodologies, Risk Analysis

    4.3
    Rating, 4.3 out of 5 stars
    ·
    21 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Fundamentals of Software Architecture for Big Data

    Skills you'll gain: Service Level, Software Engineering, Software Architecture, Distributed Computing, Data Architecture, Microservices, Transaction Processing, Software Design, Test Driven Development (TDD), Blockchain, Big Data, Maintainability, Database Systems, Data Structures, System Monitoring, Middleware

    Build toward a degree

    3.5
    Rating, 3.5 out of 5 stars
    ·
    87 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    As Competências do Especialista no Sucesso do Cliente

    Skills you'll gain: Customer Success Management, Customer Data Management, Customer Relationship Management, Customer Engagement, Consultative Approaches, Customer Retention, Market Analysis, Customer experience strategy (CX), Organizational Structure, Business Relationship Management, Business Solutions, Business Technologies, Active Listening, Technology Solutions, Communication, Presentations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    22 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Retrieval Augmented Generation

    Skills you'll gain: Retrieval-Augmented Generation, Large Language Modeling, LLM Application, Development Environment, Multimodal Prompts, Embeddings, Vector Databases, User Interface (UI), Generative AI, AI Workflows, AI Personalization, Prompt Engineering, Agentic systems, Data Visualization, Image Analysis, Application Development, Augmented Reality, Text Mining, Graph Theory, Query Languages

    4.5
    Rating, 4.5 out of 5 stars
    ·
    13 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Scikit-Learn to Solve Regression Machine Learning Problems

    Skills you'll gain: Scikit Learn (Machine Learning Library), Predictive Modeling, Regression Analysis, Machine Learning Algorithms, Applied Machine Learning, Predictive Analytics, Python Programming, Classification Algorithms, Machine Learning, Data Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    I

    IBM

    DataOps Methodology

    Skills you'll gain: Data Governance, Data Strategy, Data Management, Data Modeling, Data Quality, Data Literacy, Data Integration, Metadata Management, Data Transformation, Data-Driven Decision-Making, Taxonomy, Business Priorities, Data Pipelines, Sprint Retrospectives, Process Improvement, Sprint Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    58 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    D

    Dubai College of Tourism

    Introduction to Restaurant Revenue Management

    Skills you'll gain: Revenue Management, Restaurant Operation, Restaurant Management, Forecasting, Key Performance Indicators (KPIs), Hospitality Management, Customer Demand Planning, Revenue Forecasting, Trend Analysis, Performance Analysis, Team Management, Data Analysis, Performance Measurement, Business Metrics, Data-Driven Decision-Making

    4.9
    Rating, 4.9 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Overview: Six Sigma and the Organization: SkillUp
  • AI for Executives: Khalifa University
  • Select Topics in Python: Codio
  • Career Self-Management Advanced Certification: The State University of New York
  • Player Evaluation, Team Performance and Roster Management: The State University of New York
  • Population Health: Study Design: Universiteit Leiden
  • Fundamentals of Software Architecture for Big Data: University of Colorado Boulder
  • As Competências do Especialista no Sucesso do Cliente: Fundação Instituto de Administração
  • Retrieval Augmented Generation: Packt
  • Scikit-Learn to Solve Regression Machine Learning Problems: Coursera

Skills you can learn in Marketing

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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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