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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Forecast bikeshare demand using time series models in R

    Skills you'll gain: R Programming, R (Software), Data Visualization, Statistical Programming, Time Series Analysis and Forecasting, Interactive Data Visualization, Data-Driven Decision-Making, Trend Analysis, Rmarkdown, Data Processing, Data Analysis, Predictive Modeling, Data Cleansing, Data Manipulation, Exploratory Data Analysis, Predictive Analytics, Revenue Management, Forecasting, Business Strategy, Machine Learning

    4.9
    Rating, 4.9 out of 5 stars
    ·
    11 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    Universidad Austral

    Procesamiento de Lenguaje Natural

    Skills you'll gain: Web Scraping, Natural Language Processing, Data Integration, Big Data, Data Processing, MLOps (Machine Learning Operations), Data Preprocessing, Machine Learning Algorithms, Data Cleansing, Text Mining, Artificial Neural Networks, Machine Learning Methods, Data Management, Data Manipulation, Tensorflow, Applied Machine Learning, Jupyter, Application Lifecycle Management, Systems Architecture, Python Programming

    4.2
    Rating, 4.2 out of 5 stars
    ·
    56 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Cómo crear gráficos para tus redes sociales en Canva

    Skills you'll gain: Canva (Software), Social Media, Social Media Marketing, Content Creation, Graphics Software, Graphical Tools, Graphic and Visual Design, Visual Design, Graphic Design, Design Elements And Principles, Creative Design, Design

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Fundamentals of Product Strategy

    Skills you'll gain: Competitive Analysis, Product Strategy, Product Management, Strategic Prioritization, Market Analysis, Product Marketing, Prioritization, Customer Analysis, Goal Setting, Business Strategy, Strategic Thinking, Strategic Decision-Making, Team Motivation, Market Dynamics, Customer Insights, Regulatory Compliance

    Beginner · Course · 1 - 4 Weeks

  • S

    SkillsBooster Academy

    Microsoft Excel: From Basics to AI-Powered Workflows

    Skills you'll gain: Data Ethics, Microsoft Excel, Microsoft Copilot, Excel Formulas, Excel Macros, Microsoft Power Platform, ChatGPT, Microsoft 365, Microsoft Access, Microsoft Teams, Workflow Management, Microsoft Office, Microsoft Project, Business Workflow Analysis, Operational Excellence, Microsoft Windows, Test Tools, Interactive Learning, Software Development Tools, Devops Tools

    4.4
    Rating, 4.4 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    How to Setup Facebook Messenger for a Business

    Skills you'll gain: Facebook, Social Media, Social Media Management, Social Media Marketing, Personalized Service, Customer Communications Management, Web Presence, Drive Engagement, Branding, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Promptly for Beginners: Build a Generative AI App

    Skills you'll gain: Generative AI, No-Code Development, Prompt Engineering Tools, AI literacy, LLM Application, Personalized Campaigns, Prompt Engineering, Application Development, Social Media Campaigns, Marketing Automation, ChatGPT, Social Media Content, Content Development and Management, Automation

    4
    Rating, 4 out of 5 stars
    ·
    21 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    GenAI for Dynamic Advertising and Media Buying

    Skills you'll gain: Performance marketing, Google Ads, Personalized Campaigns, Advertising Campaigns, Media Buying, Meta Ads Manager, Content Performance Analysis, Online Advertising, Advertising, Generative AI, Data Ethics, Campaign Management, Paid media, Marketing Automation, AI Personalization, Media Planning, Digital Media Strategy, Responsible AI, Automation, Analytics

    Intermediate · Course · 1 - 4 Weeks

  • M

    Microsoft

    Media Relations and Crisis Management

    Skills you'll gain: Media Relations, Internal Communications, Crisis Management, Strategic Communication, Communication Planning, Public Relations, Media Strategy, Communication Strategies, Stakeholder Communications, AI literacy, AI Integrations, Real Time Data

    4.8
    Rating, 4.8 out of 5 stars
    ·
    43 reviews

    Beginner · Course · 1 - 3 Months

  • L

    LearnKartS

    Facebook Ads Course : Grow Leads & Boost Sales

    Skills you'll gain: Meta Ads Manager, Facebook, Bidding, Marketing, Online Advertising, Social Media Campaigns, Advertising Campaigns, Marketing Materials, Campaign Planning, Digital Advertising, Social Media Content, Campaign Management, Social Media, Social Media Marketing, Paid media, Marketing Strategies, Advertising, Social Media Management, Target Audience, Lead Generation

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Introducción a Facebook Audience Insights

    Skills you'll gain: Facebook, Target Audience, Social Media Analytics, Social Media, Social Media Marketing, Social Media Strategy, Advertising Campaigns, Advertising, Customer Analysis, Web Presence

    Intermediate · Guided Project · Less Than 2 Hours

  • G

    Google

    Desain UX Google

    Skills you'll gain: Wireframing, Adobe XD, Mockups, Storyboarding, Information Architecture, User Experience Design, Usability Testing, Usability, Graphic and Visual Design, Figma (Design Software), User Experience, Design Elements And Principles, Persona (User Experience), Interaction Design, User Interface and User Experience (UI/UX) Design, UI/UX Research, Design Reviews, Responsive Web Design, Presentations, User Story

    4.9
    Rating, 4.9 out of 5 stars
    ·
    508 reviews

    Beginner · Professional Certificate · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Forecast bikeshare demand using time series models in R: Coursera
  • Procesamiento de Lenguaje Natural: Universidad Austral
  • Cómo crear gráficos para tus redes sociales en Canva: Coursera
  • Fundamentals of Product Strategy: Coursera
  • Microsoft Excel: From Basics to AI-Powered Workflows: SkillsBooster Academy
  • How to Setup Facebook Messenger for a Business: Coursera
  • Promptly for Beginners: Build a Generative AI App: Coursera
  • GenAI for Dynamic Advertising and Media Buying: Coursera
  • Media Relations and Crisis Management: Microsoft
  • Facebook Ads Course : Grow Leads & Boost Sales: LearnKartS

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
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Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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