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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Introduction to Generative AI in Legal

    Skills you'll gain: Legal Technology, Legal Research, Responsible AI, Litigation Support, Legal Strategy, Generative AI, Data Ethics, Legal Writing, Client Support, Legal Risk, AI literacy, Law, Regulation, and Compliance, Forecasting, Predictive Modeling, Information Privacy

    ★ 4.5 (35) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • H

    Howard University

    Business Problem Solving

    Skills you'll gain: Regression Analysis, Correlation Analysis, Spreadsheet Software, Business Analysis, Data-Driven Decision-Making, Data Modeling, Business Modeling, Business Analytics, Microsoft Excel, Business Solutions, Statistical Analysis, Mathematical Modeling, Data Analysis Software, Excel Formulas, Analysis, Statistical Methods, Forecasting, Data Analysis, Operations Research, Business Strategy

    ★ 4.7 (33) · Intermediate · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U
    P

    Multiple educators

    Innovación en los Negocios y Disrupción Digital

    Skills you'll gain: Data Storytelling, Storytelling, Conversion Funnel Analysis, Design Thinking, Solution Design, Business Strategies, Business Strategy, Business Modeling, Visual Storytelling, Marketing Communications, Data Visualization, Brand Strategy, Process Design, Project Portfolio Management, Digital Analysis, Advertising, Business Planning, Growth Strategies, Risk Management, Portfolio Risk

    ★ 4.8 (90) · Intermediate · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • U

    University of Minnesota

    Healthcare Marketplace Capstone

    Skills you'll gain: Competitive Analysis, Healthcare Industry Knowledge, Stakeholder Analysis, Medical Devices, Market Opportunities, Value-Based Care, Health Assessment, Health Technology, Innovation, Business Modeling, Clinical Assessment, Commercialization, Market Analysis, Report Writing, Revenue Forecasting, Market Intelligence, Financial Modeling, Business Valuation, Regulatory Affairs, Intellectual Property

    ★ 4.7 (70) · Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of Illinois Urbana-Champaign

    Global Impact: Multiculturalism

    Skills you'll gain: Diversity Marketing, Intercultural Competence, Cultural Diversity, Workplace inclusivity, Consumer Behaviour, Cultural Sensitivity, Global Marketing, Cultural Responsiveness, Diversity and Inclusion, Marketing, Marketing Channel, Advertising, Culture, Advertising Campaigns, Team Leadership, Target Market, Marketing Communications, Customer Analysis, Marketing Strategies, Communication Strategies

    ★ 4.1 (22) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
    Category: Build toward a degree
    Build toward a degree
  • C

    Coursera

    First Steps in Easil

    Skills you'll gain: Project Design, Promotional Materials, Marketing Materials, Advertising, Graphic Design, Google Workspace, Marketing, User Accounts

    ★ 4 (8) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • É

    École Nationale des Ponts et Chaussées

    Mobilités et véhicules électriques

    Skills you'll gain: Electrical Systems, Energy and Utilities, Transportation Operations, Electric Power Systems, Sustainable Development, Sustainable Technologies, Economic Development, Sustainable Engineering, Climate Change Mitigation, Market Dynamics, Economics, Market Analysis, Environmental Science, Public Policies, Financial Inclusion, Pollution Prevention, Cost Benefit Analysis

    ★ 4.7 (110) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    Analyzing Macro-Environmental Factors Using Creately

    Skills you'll gain: Competitive Analysis, Market Opportunities, Strategic Thinking, Business Strategy, New Business Development, Market Analysis, Business Analysis Tools, Business Analysis, Ideation, Entrepreneurship, Business Modeling, Analysis, Innovation, Business Research, Growth Strategies

    ★ 4.7 (109) · Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    How to Schedule Posts to Multiple Platforms using Hootsuite

    Skills you'll gain: Hootsuite, Content Scheduling, Social Media Management, Digital Marketing Tools, Social Media Content, Social Media, Scheduling, Social Media Marketing

    ★ 4.6 (20) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • U

    Universidad de Palermo

    Publicidad

    Skills you'll gain: Advertising, Social Media Management, Marketing Communications, Social Media Content, Advertising Campaigns, Social Media, Integrated Marketing Communications, Social Media Campaigns, Online Advertising, Digital Advertising, Social Media Marketing, Marketing, Conversion Funnel Analysis, Communication Planning, Strategic Communication, Digital Media Strategy, Campaign Planning, Communication Strategies, Digital Marketing, Target Audience

    ★ 4.3 (9) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    University of Michigan

    More Applied Data Science with Python

    Skills you'll gain: Unsupervised Learning, Data Mining, Social Network Analysis, ChatGPT, Embeddings, LLM Application, Applied Machine Learning, Data Quality, Unstructured Data, Anomaly Detection, Machine Learning Methods, Data Science, Machine Learning, Data Preprocessing, Data Transformation, Data Analysis, Social Media Analytics, Data Manipulation, Python Programming, Exploratory Data Analysis

    ★ 4.6 (22) · Advanced · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • B

    Board Infinity

    Generative AI: Prompt Engineering Basics

    Skills you'll gain: Prompt Engineering Tools, Prompt Patterns, Responsible AI, Generative Model Architectures, Google Gemini, AI literacy, LLM Application, Model Evaluation, Debugging

    ★ 4.7 (80) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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