Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.

Skills you'll gain: Business Strategy, Organizational Strategy, Business Planning, Strategic Decision-Making, Stakeholder Management, Data Visualization, Competitive Analysis, Market Analysis, Goal Setting, Key Performance Indicators (KPIs), Analysis, Performance Metric
Mixed · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Policy Development, AI Enablement, Responsible AI, Labor Relations, Workforce Management, Generative AI, Automation, Artificial Intelligence, Business Ethics, Job Analysis, Customer Relationship Management
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Content Strategy, Video Production, Content Development and Management, Social Media Strategy, Content Creation, Content Performance Analysis, Calendar Management, AI Product Strategy, Google Analytics, Ideation, Target Audience
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Newsletters, Target Audience, Email Marketing, Communication Strategies, Marketing Communications, Marketing Materials, Campaign Management, Testability, Digital Marketing, Registration, User Accounts
Beginner · Guided Project · Less Than 2 Hours

Packt
Skills you'll gain: Ruby on Rails, Model View Controller, Ruby (Programming Language), Object-Relational Mapping, Test Automation, Restful API, Application Deployment, Web Applications, Web Development, Authentications, Development Environment, Data Validation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Self Service Technologies, Automation, Setting Appointments, AI Workflows, Calendar Management, Prompt Engineering, Customer Service, Customer Inquiries, Customer Communications Management, Scheduling, Dental Care, Greeting Customers
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Marketing Materials, Email Marketing, Marketing Design, Promotional Materials, Online Advertising, Social Media Campaigns, Graphic Design, Content Marketing, Graphic and Visual Design, Social Media Marketing, Product Promotion, Digital Marketing, Business Communication
Beginner · Guided Project · Less Than 2 Hours
Skills you'll gain: Competitive Analysis, Business Development, Data-Driven Decision-Making, Generative AI, Market Opportunities, Market Analysis, Market Research, Trend Analysis, Business Intelligence, Business Strategy, Sustainable Business, Forecasting, Strategic Planning
Beginner · Course · 1 - 4 Weeks
Macquarie University
Skills you'll gain: Dashboard, Excel Formulas, Spreadsheet Software, Data Storytelling, Data Cleansing, Microsoft Excel, Data Visualization, Data Analysis Expressions (DAX), Business Intelligence, Data Modeling, Data Validation, Data Integrity, Business Mathematics, Data Management, Finance, Automation, Depreciation
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Security Information and Event Management (SIEM), Prompt Engineering, ChatGPT, AI Workflows, Cyber Threat Intelligence, Incident Response, AI Security, Vulnerability Assessments, Cloud Security, Threat Detection, Continuous Monitoring, Microsoft Azure, OpenAI, Incident Management
Intermediate · Course · 1 - 3 Months

Skills you'll gain: MLOps (Machine Learning Operations), Model Deployment, Google Cloud Platform, DevOps, Application Lifecycle Management, Model Evaluation, AI Workflows, Cloud Deployment, Continuous Deployment, Automation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Microsoft PowerPoint, Sales Presentation, Presentations, Sales Presentations, Target Audience, Company, Product, and Service Knowledge, Value Propositions, Microsoft Office, Business Communication, Team Oriented, Business Process
Beginner · Guided Project · Less Than 2 Hours