Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Skills you'll gain: Google Ads, Advertising Campaigns, Search Engine Marketing, Pay Per Click Advertising, Performance Analysis, Performance marketing, Bidding, Campaign Management, Conversion Funnel Analysis, Online Advertising, Digital Advertising, Digital Marketing Campaigns, Web Analytics, Campaign Planning, Performance Metric, Key Performance Indicators (KPIs), Target Audience, Performance Management
Beginner · Course · 1 - 3 Months

Tecnológico de Monterrey
Skills you'll gain: Innovation, Corporate Strategy, Entrepreneurship, Team Management, Organizational Strategy, Organizational Development, Program Evaluation, Business Management, Culture Transformation, New Business Development, Case Studies, Initiative and Leadership, Growth Strategies
Advanced · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: User Research, User Experience Design, User Experience, User Interface and User Experience (UI/UX) Design, Usability, Verification And Validation, UI/UX Research, UI/UX Strategy, Persona (User Experience), Usability Testing, User Centered Design, User Interface (UI) Design, Embedded Systems, Unified Modeling Language
Build toward a degree
Intermediate · Course · 1 - 3 Months

AI Business School
Skills you'll gain: Agentic Workflows, Agentic systems, AI Workflows, No-Code Development, Generative AI Agents, AI Enablement, Digital Transformation, Business Process Automation, Business Technologies, Automation, Artificial Intelligence, Finance, Application Development
Intermediate · Course · 1 - 4 Weeks

Minnesota State University, Mankato
Skills you'll gain: Brand Strategy, Brand Marketing, Brand Management, Branding, Brand Awareness, Brand Loyalty, Business Planning, Strategic Marketing, Integrated Marketing Communications, Organizational Strategy, Growth Strategies, Marketing Strategies, Cross-Channel Marketing, Communication Planning, Marketing Planning, Strategic Communication, Marketing, Team Management, Marketing Strategy and Techniques, Strategic Decision-Making
Beginner · Course · 1 - 4 Weeks

Harvard Business Review
Skills you'll gain: Diversity and Inclusion, Diversity Training, Business Planning, Diversity Awareness, Diversity Programs, Diversity Equity and Inclusion Initiatives, Strategic Thinking, Operating Budget, Strategic Leadership, Workplace inclusivity, Marketing Planning, Selling Techniques, Strategic Decision-Making, Customer Insights, Planning, Growth Strategies, Financial Management, Ethical Standards And Conduct, Market Opportunities, Decision Making
Intermediate · Specialization · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Crisis Management, Strategic Leadership, Strategic Planning, Leadership Studies, Workplace inclusivity, Leadership Development, Leadership, Business Ethics, Critical Thinking, Critical Thinking and Problem Solving, Team Building, Team Leadership, Organizational Change, Business Strategies, Diversity and Inclusion, Planning, Strategic Decision-Making, Initiative and Leadership, Organizational Leadership, Change Management
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Driving engagement, Video Production, Content Performance Analysis, Customer Engagement, Content Creation, Drive Engagement, Marketing Analytics, Digital Publishing, Social Media Analytics, Content Marketing, Marketing Channel, Target Audience, Content Strategy, Cross-Channel Marketing, Promotional Strategies, Marketing, Marketing Effectiveness, Business Marketing, Performance Analysis, Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Sales Strategy, Sales Process, Sales Enablement, Anthropic Claude, Sales, Sales Development, Sales Management, Data-Driven Decision-Making, Inside Sales, AI Personalization, Customer Analysis, Customer Insights, Personalized Campaigns, Customer experience improvement, Customer experience strategy (CX), Market Analysis, Trend Analysis, Forecasting, Analysis, Market Trend
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Content Scheduling, Calendar Management, Content Development and Management, Project Management Software, Content Creation, Workflow Management, Organizational Skills, Collaborative Software, Project Management, User Accounts, Marketing
Intermediate · Guided Project · Less Than 2 Hours

IESE Business School
Skills you'll gain: Corporate Communications, Crisis Management, Strategic Communication, Communication Planning, Media Relations, Stakeholder Communications, Crisis Intervention, Public Relations, Business Communication, Media and Communications, Verbal Strategic Communication, Communication Strategies, Ethical Standards And Conduct, Public Affairs, Advocacy, Communication, Oral Expression, Interviewing Skills, Public Speaking, Stakeholder Engagement
Beginner · Course · 1 - 4 Weeks

New York Institute of Finance
Skills you'll gain: Supplier Management, Supply Chain Management, Supplier Relationship Management, Accounts Payable, Procurement, Customer Analysis, Cash Management, Prospecting and Qualification, Stakeholder Analysis, Commercial Lending, Working Capital, Stakeholder Management, Credit Risk, Financial Analysis, Cash Flows, Technology Solutions, Target Market
Intermediate · Course · 1 - 3 Months