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Customer Journey Courses

Customer journey courses can help you learn customer segmentation, touchpoint analysis, and experience mapping. You can build skills in crafting personalized marketing strategies, analyzing customer feedback, and optimizing conversion rates. Many courses introduce tools like customer relationship management (CRM) software, journey mapping tools, and analytics platforms that help you track customer interactions and measure the effectiveness of your strategies.

Popular Customer Journey Courses and Certifications


  • C

    Coursera

    Social Media Analytics and Sentiment Insights

    Skills you'll gain: Content Scheduling, Social Media Marketing, Content Performance Analysis, Social Media Analytics, Social Media Management, Social Media Campaigns, Social Media, Social Media Content, Digital Media Strategy, Social Media Strategy, Customer Engagement, Digital Marketing, Content Optimization, Performance Analysis, Customer Communications Management, Customer Relationship Management (CRM) Software, Web Analytics, Marketing Communications, Analytics, Market Data

    Beginner · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Preparando o Marketing Digital

    Skills you'll gain: Marketing Strategies, Digital Brand Strategy, Customer Analysis, Customer experience strategy (CX), Marketing Planning, Target Market, Digital Marketing, Customer Insights, Content Strategy, Target Audience, Marketing Effectiveness, Brand Marketing, Persona Development, Brand Strategy, Agile Methodology, Journey Mapping, Storytelling, Consumer Behaviour, Conversion Funnel Analysis

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Billing & Accelerate Collections

    Skills you'll gain: Billing, Billing & Invoicing, Billing Systems, Invoicing, Payment Processing and Collection, Accounts Receivable, Financial Data, Business Metrics, Cash Management, Accounting, Prioritization, Cash Flows, Analysis

    ★ 1.5 (8) · Beginner · Course · 1 - 4 Weeks

  • S

    Shanghai Jiao Tong University

    中医汉语

    Skills you'll gain: Preventative Care, Medical Terminology, Literacy, Nutrition and Diet, Language Learning, Ancient History, Language Interpretation, Translation, and Studies, Mental Health, Vocabulary, Language Competency, Writing

    Beginner · Course · 3 - 6 Months

  • B

    Board Infinity

    Fundamentals Of NgRx

    Skills you'll gain: Angular, Data Store, JavaScript Frameworks, Frontend Performance, Development Environment, Data Management, TypeScript, Application Development, Performance Tuning, Data Access, Debugging

    ★ 3.2 (10) · Intermediate · Course · 1 - 4 Weeks

  • U

    University of Maryland, College Park

    Sports Marketing and Today's College Athlete

    Skills you'll gain: Contract Review, Intellectual Property, Marketing, Web Presence, Brand Awareness, Contract Negotiation, Marketing Effectiveness, Social Media Content, Branding, Marketing Communications, Brand Management, Brand Marketing, Commercialization, Marketing Strategies, Legal Risk, Market Opportunities, Higher Education

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Agentes de IA generativa: transforme sua organização

    Skills you'll gain: Generative AI Agents, Generative AI, Agentic Workflows, Agentic systems, Google Cloud Platform, AI Product Strategy, Customer experience improvement, Prompt Engineering, Tool Calling, Large Language Modeling, Innovation, AI Integrations, Organizational Strategy, Organizational Change

    Beginner · Course · 1 - 3 Months

  • S

    Skillshare

    Surface Pattern Design by Hand: Repeat Patterns on Paper

    Skills you'll gain: Design Elements And Principles, Design, Adobe Photoshop, Digital Design, Graphics Software, Creative Design, Creativity, Aesthetics

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    GenAI for Marketing: Ethics and Trends

    Skills you'll gain: Risking, Responsible AI, Data Ethics, AI Personalization, Business Ethics, Ethical Standards And Conduct, Case Studies, Information Privacy, Data Governance

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Comprendre l'Utilisateur Moyen de Facebook

    Skills you'll gain: Marketing Strategies, Facebook, Persona Development, Target Audience, Marketing, Target Market, Social Media Marketing, Social Media, Customer Analysis, Social Media Management, Driving engagement, E-Commerce, Business

    Beginner · Guided Project · Less Than 2 Hours

  • L

    Logical Operations

    Effective Interpersonal Communication for Business

    Skills you'll gain: Interpersonal Communications, Business Communication, Verbal Communication Skills, Communication, Internal Communications, Communication Strategies, Corporate Communications, Collaboration, Stakeholder Communications, Conflict Management, Non-Verbal Communication, Active Listening, Relationship Building, Organizational Structure, Mediation, Customer Relationship Building, Contract Negotiation, Organizational Development, Negotiation, Vendor Management

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Introducción a Azure Data Factory para Big Data

    Skills you'll gain: Data Pipelines, Big Data, Microsoft Azure, Data Processing, Data Integration, Cloud Management, Cloud Services

    ★ 4.6 (21) · Advanced · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular customer journey courses

  • Social Media Analytics and Sentiment Insights: Coursera
  • Preparando o Marketing Digital: Fundação Instituto de Administração
  • Billing & Accelerate Collections: Coursera
  • 中医汉语: Shanghai Jiao Tong University
  • Fundamentals Of NgRx: Board Infinity
  • Sports Marketing and Today's College Athlete: University of Maryland, College Park
  • Agentes de IA generativa: transforme sua organização: Google Cloud
  • Surface Pattern Design by Hand: Repeat Patterns on Paper: Skillshare
  • GenAI for Marketing: Ethics and Trends: Coursera
  • Comprendre l'Utilisateur Moyen de Facebook: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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