Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.
University of Illinois Urbana-Champaign
Skills you'll gain: Data Governance, Accounting, Data Management, Internal Controls, Internal Auditing, Control Objectives for Information and Related Technology (COBIT), Auditing, General Accounting, Financial Auditing, Fraud detection, Data Quality, Data Integrity, Exploratory Data Analysis, Data Manipulation, Pandas (Python Package), Data Analysis, Analytics, GitHub, Python Programming, Natural Language Processing
Build toward a degree
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Responsible AI, Risk Mitigation, Risk Analysis, Risk Management, Generative AI, Root Cause Analysis, Data-Driven Decision-Making, Analysis, Strategic Decision-Making, AI Integrations, Trend Analysis, Strategic Thinking, Data Strategy, Data Analysis, Data Ethics, Decision Making, Strategic Planning
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Presentations, Animations, Social Media Content, LinkedIn, Marketing Design, Social Media, Social Media Marketing, Marketing Materials, Typography, Design Software, Graphic Design, Layout Design, Marketing, Graphic and Visual Design
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: AI Personalization, Mobile Development, AI powered creativity, Generative AI, Generative Model Architectures, Prompt Engineering Tools, Anthropic Claude, Mobile Development Tools, LLM Application, iOS Development, Machine Learning Software, Personalized Campaigns, Apple iOS, AI Product Strategy, Machine Learning Methods, Application Development, Model Training, Digital Analysis, Cloud Applications, Application Design
Intermediate · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Web Presence, Blogs, Content Optimization, Digital Marketing
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Stakeholder Engagement, Adaptability, Project Management Institute (PMI) Methodology, Stakeholder Management, Project Management, Initiative and Leadership, Stakeholder Analysis, Project Management Life Cycle, Process Development, Agile Project Management, Organizational Leadership, Project Performance, Team Leadership, Team Performance Management, Project Risk Management, Project Controls, Quality Improvement, Process Improvement, Process Management, Project Planning
Beginner · Course · 1 - 4 Weeks

University of Glasgow
Skills you'll gain: Strategic Leadership, Business Leadership, Digital Transformation, Leadership Studies, Business Transformation, Plan Execution, Business Strategy, Strategic Decision-Making, Organizational Strategy, Leadership, Business Planning, Organizational Effectiveness, Leadership Development, Corporate Strategy, Innovation, Goal Setting, Business, Business Management, Growth Strategies
Intermediate · Specialization · 1 - 3 Months

Automatic Data Processing, Inc. (ADP)
Skills you'll gain: Employee Onboarding, Employee Retention, Talent Acquisition, Employee Engagement, New Hire Orientations, Continuous Improvement Process, Process Development, Process Improvement, Relationship Building, Performance Metric, Employee Performance Management, Drive Engagement, Performance Management, Goal Setting, Internal Communications, Communication, Leadership Development
Intermediate · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Content Performance Analysis, Content Optimization, Key Performance Indicators (KPIs), Search Engine Optimization, Content Development and Management, Content Strategy, Keyword Research, Content Creation, Content Marketing, Performance Analysis, Web Analytics and SEO, Scalability, Strategic Partnership, Earned Media, AI Integrations, Legal Risk, Cross-Channel Marketing, Process Design
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Logistics Management, Supply Chain Systems, E-Commerce, Systems Thinking, Supply Chain Planning, Operational Analysis, Process Analysis, Operational Efficiency, Gap Analysis, Performance Measurement, Business Strategy, Coordination
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Customer experience strategy (CX), Responsible AI, Customer experience improvement, Personalized Campaigns, Customer Engagement, Predictive Analytics, Customer Service, Google Gemini, Customer Insights, Agentic Workflows, Driving engagement, LLM Application, Brand Loyalty, Generative AI Agents, Anthropic Claude, Artificial Intelligence, Business Process Automation, Generative AI
Intermediate · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Strategic Decision-Making, Competitive Analysis, Organizational Strategy, Business Strategy, Plan Execution, Sustainable Business, Corporate Strategy, Strategic Thinking, Business Management, Case Studies, Corporate Sustainability, Resource Management, Analysis, Business Analysis, Supply Chain Management, Supplier Management, Continuous Monitoring, Contingency Planning
Intermediate · Course · 1 - 3 Months