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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Sell a product or a service with Canva

    Skills you'll gain: Canva (Software), Social Media Campaigns, Email Marketing, Advertising Campaigns, Online Advertising, Content Creation, Graphical Tools, Marketing Design, Graphic and Visual Design, Product Promotion, Advertising, Marketing Materials, Graphic Design, Promotional Materials, Marketing Communications, Sales Development, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Colorado Boulder

    American History Through Baseball

    Skills you'll gain: Labor Relations, Labor Law, Employee Relations, Court Systems, Culture, Social Studies, International Relations, World History, Branding, Economic Development, Socioeconomics, Cultural Diversity, Economics, Consumer Behaviour, Social Justice, Global Marketing, Business Economics, Public History, Demography, Social Sciences

    4.5
    Rating, 4.5 out of 5 stars
    ·
    14 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Quantitative Research Methods: Tools for Data Analysis

    Skills you'll gain: Quantitative Research, Data-Driven Decision-Making, Descriptive Statistics, Data Analysis, Statistical Reporting, Statistics, Research Design, Statistical Analysis, Microsoft Excel, Descriptive Analytics, Research Methodologies, Statistical Methods, R (Software), Research, R Programming, Data Collection, Research Reports, Correlation Analysis, Data Ethics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    17 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    Universidad Austral

    Modelización Cuantitativa para Finanzas Corporativas

    Skills you'll gain: Financial Modeling, Time Series Analysis and Forecasting, Risk Modeling, Regression Analysis, Financial Forecasting, Predictive Modeling, Statistical Modeling, Financial Data, Forecasting, Finance, Trend Analysis, Predictive Analytics, Statistical Methods, R Programming, Financial Analysis, Statistical Analysis, Statistics, Probability & Statistics, Estimation, Probability Distribution

    4.5
    Rating, 4.5 out of 5 stars
    ·
    32 reviews

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Data Engineering, Big Data and ML on Google Cloud 日本語版

    Skills you'll gain: Google Cloud Platform, Dataflow, Data Import/Export, Data Pipelines, Data Lakes, Feature Engineering, Real Time Data, Dashboard Creation, Tensorflow, Apache Kafka, Apache Spark, Dashboard, Big Data, Data Migration, Cloud Engineering, Data Warehousing, Model Deployment, Data Governance, Data Infrastructure, Applied Machine Learning

    4.3
    Rating, 4.3 out of 5 stars
    ·
    82 reviews

    Intermediate · Specialization · 3 - 6 Months

  • H

    Howard University

    Introduction to Information Systems for Business

    Skills you'll gain: Design Thinking, Business Software, Information Systems, Cloud Computing, Business Systems, Cloud Solutions, Cloud Technologies, Solution Design, Cloud Deployment, Cloud Security, Virtualization, Cloud Platforms, Digital Transformation, Management Information Systems, Business Solutions, Information Technology, Process Design, Customer Insights, Cybersecurity, Data Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    81 reviews

    Intermediate · Specialization · 1 - 3 Months

  • G

    GRAMMY GO

    Strategies for Audience Growth and Promoting Music Brands

    Skills you'll gain: Data-Driven Marketing, Drive Engagement, Driving engagement, Content Development and Management, Marketing Budgets, Paid media, Digital Media Strategy, Media Strategy, Brand Marketing, Content Strategy, Promotional Strategies, Marketing Analytics, Media Planning, Customer Engagement, Promotions and Campaigns, Shared Media, Marketing Effectiveness, Content Marketing, Brand Awareness, Strategic Partnership

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Corporate Finance Institute

    Advanced Tableau - Table Calculations

    Skills you'll gain: Tableau Software, Data Presentation, Data Visualization Software, Trend Analysis, Data Analysis, Business Metrics

    4.4
    Rating, 4.4 out of 5 stars
    ·
    18 reviews

    Advanced · Course · 1 - 3 Months

  • Q

    Queen Mary University of London

    Cloud Computing Law: Law Enforcement, Competition, & Tax

    Skills you'll gain: Tax, Tax Laws, Law, Regulation, and Compliance, Cloud Services, Tax Compliance, Cloud Computing, Regulation and Legal Compliance, Cloud Storage, Corporate Tax, Income Tax, General Data Protection Regulation (GDPR), Data Access, Data Sharing, Digital Forensics, Interoperability, Competitive Analysis, Market Analysis, Market Dynamics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    43 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Maryland, College Park

    How To Land the Job You Want (Capstone Project)

    Skills you'll gain: Marketing Planning, Interviewing Skills, Strategic Marketing, Campaign Planning, Visionary, Target Market, Personalized Campaigns, Lifelong Learning, Presentations, Oral Expression, Professional Development, Business Writing, Verbal Communication Skills, Storytelling, Writing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Mixed · Course · 1 - 3 Months

  • 2

    28DIGITAL

    Foundations of mining non-structured medical data

    Skills you'll gain: Data Mining, Innovation, Image Analysis, Big Data, Medical Imaging, Unstructured Data, Health Informatics, Analytics, Text Mining, Natural Language Processing, Health Care, Health Information Management, Medical Terminology, Interoperability, Classification Algorithms

    3.6
    Rating, 3.6 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 3 Months

  • S

    SkillUp

    Generative AI: Turbocharge Mobile App Development

    Skills you'll gain: AI Personalization, Mobile Development, AI powered creativity, Generative AI, Generative Model Architectures, Prompt Engineering Tools, Anthropic Claude, Mobile Development Tools, LLM Application, iOS Development, Machine Learning Software, Personalized Campaigns, Apple iOS, AI Product Strategy, Machine Learning Methods, Application Development, Model Training, Digital Analysis, Cloud Applications, Application Design

    5
    Rating, 5 out of 5 stars
    ·
    21 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Sell a product or a service with Canva: Coursera
  • American History Through Baseball: University of Colorado Boulder
  • Quantitative Research Methods: Tools for Data Analysis: Coursera
  • Modelización Cuantitativa para Finanzas Corporativas: Universidad Austral
  • Data Engineering, Big Data and ML on Google Cloud 日本語版: Google Cloud
  • Introduction to Information Systems for Business: Howard University
  • Strategies for Audience Growth and Promoting Music Brands: GRAMMY GO
  • Advanced Tableau - Table Calculations: Corporate Finance Institute
  • Cloud Computing Law: Law Enforcement, Competition, & Tax: Queen Mary University of London
  • How To Land the Job You Want (Capstone Project): University of Maryland, College Park

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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