Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Lean Six Sigma, Quality Management, Process Analysis, Quality Improvement, Process Capability, Data-Driven Decision-Making, Process Flow Diagrams, Pareto Chart, Run Chart, Statistical Process Controls, Process Improvement, Statistical Analysis, Quality Control, Data Analysis, Data Analysis Software, Histogram, Scatter Plots
Mixed · Course · 1 - 4 Weeks
Skills you'll gain: Customer Service, Customer experience improvement, Customer Retention, Customer Relationship Management (CRM) Software, Facebook, Customer Insights, Goal Setting, Google Sheets, Social Media Campaigns, Marketing, Purchasing, Communication, Business
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Collaborative Software, Intranet, Project Documentation, Organizational Skills, Team Oriented, Document Management, Content Management Systems, Collaboration, Productivity Software, Knowledge Transfer, Content Development and Management, Information Architecture, Data Management, Content Creation, Cloud Platforms
Intermediate · Guided Project · Less Than 2 Hours

LearnQuest
Skills you'll gain: Predictive Modeling, Predictive Analytics, Machine Learning Algorithms, Machine Learning, Algorithms, Responsible AI, Data Ethics, Supervised Learning, Statistical Modeling, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Training Programs, Ethical Standards And Conduct
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Service Level, Software Engineering, Software Architecture, Data Architecture, Distributed Computing, Software Development, Microservices, Transaction Processing, Database Systems, Blockchain, Big Data, Data Structures, Test Driven Development (TDD), System Monitoring
Build toward a degree
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Product Lifecycle Management, Manufacturing and Production, Manufacturing Processes, Robotic Process Automation, Production Process, Automation, Enterprise Resource Planning, Plant Operations and Management, Internet Of Things, Digital Transformation, Real Time Data, Predictive Modeling, Augmented Reality
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Facebook, Social Media, Community Development, Social Media Marketing, Driving engagement, Content Management, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Università di Napoli Federico II
Skills you'll gain: NoSQL, Apache Hadoop, Apache Hive, Big Data, Database Systems, Artificial Intelligence, Distributed Computing, Data Processing, Scalability, Business Intelligence, Data Management
Beginner · Course · 1 - 4 Weeks

DeepLearning.AI
Skills you'll gain: Web Scraping, Extract, Transform, Load, Data Manipulation, Data Validation, Data Processing, Data Ethics, Data Import/Export, Data Cleansing, SQL, Data Transformation, JSON, Pandas (Python Package), Generative AI, Relational Databases, Data Integrity, Unstructured Data, Application Programming Interface (API), Text Mining
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Newsletters, Target Audience, Email Marketing, Communication Strategies, Marketing Communications, Marketing Materials, Campaign Management, Testability, Digital Marketing, User Accounts
Beginner · Guided Project · Less Than 2 Hours

Macquarie University
Skills you'll gain: Sample Size Determination, Statistical Hypothesis Testing, Statistics, Descriptive Statistics, Probability & Statistics, Microsoft Excel, Data Analysis, Statistical Inference, Spreadsheet Software, Data-Driven Decision-Making, Box Plots, Probability Distribution, Histogram, Data Visualization Software, Variance Analysis
Beginner · Course · 1 - 3 Months

MongoDB Inc.
Skills you'll gain: Data Transformation, MongoDB, Data Manipulation, Data Processing, NoSQL, Data Migration, Data Analysis, Query Languages, Data Structures, Network Analysis, Machine Learning
Intermediate · Course · 1 - 4 Weeks