• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Digital Analytics

Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.

Popular Digital Analytics Courses and Certifications


  • C

    Coursera

    Create a Marketing Analysis dashboard using G-Spreadsheets

    Skills you'll gain: Dashboard, Digital Marketing Tools, Data Visualization, Data Entry, Google Sheets, Spreadsheet Software, Management Reporting, Business Reporting, Marketing Analytics, Market Analysis, Query Languages, Digital Marketing, Data Management, Data Validation

    4.6 stars, 16 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.6 (16) · Beginner · Guided Project · Less Than 2 Hours

  • L

    LearnQuest

    AI Agents 101: Foundations of AI Agents

    Skills you'll gain: Agentic Workflows, Generative AI Agents, Agentic systems, AI Workflows, AI Enablement, Responsible AI, Artificial Intelligence, AI Security, Technical Communication, Automation, AI Integrations, Workflow Management, Risk Analysis, Business Workflow Analysis, Process Mapping, Governance

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    Universidad de los Andes

    Diseño de instrucción por enfoque de Grandes Ideas

    Skills you'll gain: Digital pedagogy, Education Software and Technology, Learning Management Systems, digital literacy, User Centered Design, Requirements Analysis, Quality Assurance, Virtual Environment

    4.5 stars, 163 reviews, Intermediate, Specialization, 1 - 3 Months

    ★ 4.5 (163) · Intermediate · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • A

    AI CERTs

    AI Foundations & Design Thinking

    Skills you'll gain: AI Product Strategy, Design and Product, Design Thinking, Experience Design, User Experience Design, User Interface and User Experience (UI/UX) Design, User Experience, Human Centered Design, User Centered Design, Artificial Intelligence, AI Workflows, User Research, Design, Solution Design, AI Integrations, AI literacy, Product Strategy, Problem Solving

    3.7 stars, 30 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 3.7 (30) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Colorado Boulder

    Caring for Others

    Skills you'll gain: Caregiving, Child Welfare, Sociology, Long Term Care, Healthcare Ethics, Dignity in Care, Health Care, Surveys, Social Sciences, Home Health Care, Social Justice, Culture, Care Management, Socioeconomics, Liberal Arts, Supply And Demand, Cultural Diversity, Social Work, Human Services, Media and Communications

    4.8 stars, 35 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (35) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Marketing Material Design in Canva

    Skills you'll gain: Marketing Materials, Marketing Collateral, Cross-Channel Marketing, Marketing Design, Canva (Software), Brochures, Campaign Planning, Promotional Materials, Graphic Design, Integrated Marketing Communications, Email Marketing, Layout Design, Graphic and Visual Design, Digital Design, Web Content, Style Guides, Collaborative Software, Branding, Brand Management, Image Quality

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • S

    STARWEAVER

    How to Build an Enterprise AI Strategy

    Skills you'll gain: Responsible AI, Organizational Change, AI Enablement, Operational Efficiency, Technology Roadmaps, Change Management, Decision Intelligence, Innovation, Digital Transformation, Artificial Intelligence, Technology Strategies, Data Ethics, Strategic Leadership, Business Leadership, Organizational Strategy, Business Transformation, AI Integrations, Business Strategy, Strategic Thinking, Leadership

    3.4 stars, 12 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 3.4 (12) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    RStudio for Six Sigma - Basic Descriptive Statistics

    Skills you'll gain: Sampling (Statistics), Plot (Graphics), Statistical Methods, Descriptive Statistics, Statistical Visualization, Data Import/Export, Pareto Chart, Histogram, Statistical Programming, Descriptive Analytics, Statistical Analysis, R (Software), Box Plots, R Programming, Data Synthesis, Probability Distribution, Probability & Statistics, Exploratory Data Analysis, Statistics, Data Science

    4.6 stars, 68 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.6 (68) · Beginner · Guided Project · Less Than 2 Hours

  • E

    EDUCBA

    Develop and Optimize WordPress Websites

    Skills you'll gain: WordPress, Information Architecture, Order Processing, Cloud Hosting, Frontend Performance, Web Design, Secure Coding, Performance Tuning, Amazon Web Services, Order Management, Data Management, Content Management Systems, Web Design and Development, Usability, Cloud Deployment, Performance Testing, Remote Access Systems, Payment Processing, Web Development, Web Servers

    4.7 stars, 25 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.7 (25) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Data Visualization in Microsoft PowerPoint

    Skills you'll gain: Microsoft PowerPoint, Presentations, Data Visualization, Data Visualization Software, Interactive Data Visualization, Driving engagement, Drive Engagement, Multimedia, Productivity Software, Business Process

    4.4 stars, 46 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.4 (46) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Mastering HCM: Oracle Fusion & Dayforce Essentials

    Skills you'll gain: Dayforce (HCM Software), HR Tech, Human Resources Software, Human Resource Strategy, Human Resources Information System (HRIS), Role-Based Access Control (RBAC), Human Resources, Regulatory Compliance, Compliance Management, Compliance Reporting, Human Resources Management and Planning, Payroll, Data Architecture, Human Capital, Workforce Planning, Systems Analysis, Oracle Cloud Applications, Benefits Administration, Business Strategy, Analytics

    Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • A

    Association of International Certified Professional Accountants

    Making the Case for Robotic Process Automation

    Skills you'll gain: Robotic Process Automation, Business Process Automation, Return On Investment, Automation, Business Requirements, Requirements Analysis, Process Mapping, Process Analysis, Performance Measurement, Business Metrics, Value Propositions, Process Improvement, Project Scoping, Digital Transformation

    4.1 stars, 95 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.1 (95) · Mixed · Course · 1 - 4 Weeks

    Category: Preview
    Preview
1…278279280…681

In summary, here are 10 of our most popular digital analytics courses

  • Create a Marketing Analysis dashboard using G-Spreadsheets: Coursera
  • AI Agents 101: Foundations of AI Agents: LearnQuest
  • Diseño de instrucción por enfoque de Grandes Ideas: Universidad de los Andes
  • AI Foundations & Design Thinking: AI CERTs
  • Caring for Others: University of Colorado Boulder
  • Marketing Material Design in Canva: Coursera
  • How to Build an Enterprise AI Strategy: STARWEAVER
  • RStudio for Six Sigma - Basic Descriptive Statistics: Coursera
  • Develop and Optimize WordPress Websites: EDUCBA
  • Data Visualization in Microsoft PowerPoint: Coursera

Skills you can learn in Business Essentials

Analytics (37)
Presentation (33)
Modeling (29)
Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok