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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Crie sua primeira campanha com Facebook Ads Manager

    Skills you'll gain: Meta Ads Manager, Advertising Campaigns, Campaign Management, Search Engine Marketing, Campaign Planning, Online Advertising, Social Media Campaigns, Facebook, Paid media, Digital Marketing Campaigns, Digital Advertising, Budget Management, Advertising, Account Management, Target Audience

    4.6
    Rating, 4.6 out of 5 stars
    ·
    9 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Colorado System

    Linear Kalman Filter Deep Dive (and Target Tracking)

    Skills you'll gain: Markov Model, Estimation, Mathematical Modeling, Correlation Analysis, Matlab, Linear Algebra, Numerical Analysis, Predictive Analytics, Applied Mathematics, Time Series Analysis and Forecasting, Probability Distribution, Statistical Inference, Probability & Statistics

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • D

    Duke University

    Spark, Hadoop, and Snowflake for Data Engineering

    Skills you'll gain: PySpark, Snowflake Schema, Databricks, Data Pipelines, Apache Spark, MLOps (Machine Learning Operations), Apache Hadoop, Data Architecture, Big Data, Data Warehousing, Data Quality, Data Integration, Data Processing, DevOps, Model Training, Model Deployment, Distributed Computing, Data Transformation, SQL, Python Programming

    3.9
    Rating, 3.9 out of 5 stars
    ·
    71 reviews

    Advanced · Course · 1 - 4 Weeks

  • L

    Logical Operations

    Data Analysis and Visualization with Microsoft Excel

    Skills you'll gain: Data Storytelling, Data Analysis Expressions (DAX), Excel Formulas, Data Transformation, Interactive Data Visualization, Data Presentation, Microsoft Excel, Datamaps, Data Visualization, Dashboard Creation, Sampling (Statistics), Dashboard, Pivot Tables And Charts, Data Analysis, Statistical Analysis, Data Cleansing, Microsoft Office, Geospatial Mapping, Microsoft 365, Productivity Software

    3.7
    Rating, 3.7 out of 5 stars
    ·
    9 reviews

    Intermediate · Specialization · 3 - 6 Months

  • N

    National Academy of Sports Medicine

    Making Sense of Supplements

    Skills you'll gain: Nutritional Assessment, Sports Medicine, Exercise Science, Nutrition and Diet, Athletic Training, Nutrition Education, Regulatory Compliance, Clinical Nutrition, Medical Science and Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    51 reviews

    Beginner · Course · 1 - 4 Weeks

  • L

    LearnQuest

    Foundations of B2B Tech Sales

    Skills you'll gain: Sales Pipelines, B2B Sales, Prospecting and Qualification, Consultative Selling, Selling Techniques, Sales Development, Sales Process, Consultative Approaches, Persuasive Communication, Sales Presentation, Sales Management, Communication, Stakeholder Engagement, Enterprise Sales, Upselling, Technical Sales, Sales, Sales Presentations, Negotiation, Analytics

    Beginner · Specialization · 1 - 3 Months

  • N

    Northeastern University

    Innovation for Impact (i4i) The Carlson-Polizzotto Method of Value Creation

    Skills you'll gain: Value Propositions, Strategic Thinking, Business Strategy, Innovation, Strategic Marketing, Customer Insights, Process Development, Entrepreneurship, Continuous Improvement Process, Customer Analysis, Case Studies, Problem Solving, Critical Thinking, Constructive Feedback, Needs Assessment

    4.8
    Rating, 4.8 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Design social media content with Piktochart

    Skills you'll gain: Instagram, Facebook, LinkedIn, Content Creation, Social Media Content, Social Media, Graphic Design, Social Media Marketing, Marketing Design, Digital Marketing

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    Universidad Austral

    Procesamiento de Lenguaje Natural

    Skills you'll gain: Web Scraping, Natural Language Processing, Data Integration, Big Data, Data Processing, MLOps (Machine Learning Operations), Data Preprocessing, Machine Learning Algorithms, Data Cleansing, Text Mining, Artificial Neural Networks, Machine Learning Methods, Data Management, Data Manipulation, Tensorflow, Applied Machine Learning, Jupyter, Application Lifecycle Management, Systems Architecture, Python Programming

    4.2
    Rating, 4.2 out of 5 stars
    ·
    56 reviews

    Beginner · Specialization · 3 - 6 Months

  • S

    SkillsBooster Academy

    Figma AI: Productivity Tools for Designers

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Responsible AI, Figma (Design Software), Design Reviews, AI literacy, Data Ethics, AI Integrations, AI Workflows, Generative AI, Graphic and Visual Design, Design, Generative AI Agents, Visual Design, Digital Design, Design Thinking, Process Design, Design Elements And Principles, Interactive Design, Marketing Design

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 3 Months

  • W

    West Virginia University

    Sales Force Management

    Skills you'll gain: Recruitment, Sales Development, Training Programs, Sales Training, Sales Management, Talent Recruitment, Employee Training, Recruitment Strategies, Management Training And Development, Performance Appraisal, Team Motivation, Interviewing Skills, Job Analysis, People Analytics, Employee Performance Management, Performance Review, Performance Measurement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    116 reviews

    Mixed · Course · 1 - 3 Months

  • S

    Skillshare

    Mastering Adobe Photoshop

    Skills you'll gain: Adobe Photoshop, Adobe Firefly, Photo Editing, AI powered creativity, Adobe Creative Cloud, Adobe InDesign, Layout Design, Generative AI, Adobe Illustrator, Graphic and Visual Design, Creative Design, Graphic Design, Visual Storytelling, Computer Graphic Techniques, Canva (Software), Graphic and Visual Design Software, Typography, Design, Editing, AI Workflows

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Beginner · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Crie sua primeira campanha com Facebook Ads Manager: Coursera
  • Linear Kalman Filter Deep Dive (and Target Tracking): University of Colorado System
  • Spark, Hadoop, and Snowflake for Data Engineering: Duke University
  • Data Analysis and Visualization with Microsoft Excel: Logical Operations
  • Making Sense of Supplements: National Academy of Sports Medicine
  • Foundations of B2B Tech Sales: LearnQuest
  • Innovation for Impact (i4i) The Carlson-Polizzotto Method of Value Creation: Northeastern University
  • Design social media content with Piktochart: Coursera
  • Procesamiento de Lenguaje Natural: Universidad Austral
  • Figma AI: Productivity Tools for Designers: SkillsBooster Academy

Skills you can learn in Marketing

Market (economics) (28)
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Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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