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Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • S

    Skillshare

    SEO Copywriting for Digital Marketing Success

    Skills you'll gain: Keyword Research, Copywriting, Search Engine Optimization, Content Strategy, Content Optimization, Web Content, Web Analytics and SEO, Search Engine Marketing, Blogs, Writing and Editing, Writing, Content Marketing, Editing, Driving engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    SMART Communication for Marketing Goals

    Skills you'll gain: Smart Goals, Concision, Performance Metric, Marketing Communications, Goal Setting, Project Performance, Internal Communications, Communication, Strategic Communication, Writing

    Beginner · Course · 1 - 4 Weeks

  • A

    Alex Genadinik

    YouTube Ads & Video Marketing - 2026

    Skills you'll gain: Google Ads, Advertising, Advertising Sales, Online Advertising, Growth Strategies, Advertising Campaigns, Video Production, Copywriting, Performance marketing, Digital Advertising, Promotional Strategies, Campaign Management, Drive Engagement, Target Audience, Customer Engagement

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Brand Marketing and SEO Tools using Wix

    Skills you'll gain: Email Marketing, Social Media Content, Search Engine Optimization, Social Media Marketing, Brand Marketing, Brand Awareness, Digital Brand Strategy, Digital Marketing Tools, Branding, Social Media Management, Digital Marketing, Brand Strategy, Marketing Design, Marketing, Web Presence, Brand Management, Marketing Materials, Web Design and Development

    4.6
    Rating, 4.6 out of 5 stars
    ·
    376 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • B

    Board Infinity

    Build Your Marketing Insights Google Analytics Foundations

    Skills you'll gain: Google Analytics, Data Storytelling, Data Presentation, Data Literacy, Marketing Analytics, Web Analytics, Data Validation, Dashboard Creation, Data-Driven Marketing, Conversion Funnel Analysis, Data-Driven Decision-Making, Predictive Analytics, Verification And Validation, Information Privacy, Data Collection

    Beginner · Course · 1 - 4 Weeks

  • G

    Google

    Marketing digital e e-commerce do Google

    Skills you'll gain: Paid media, Data Storytelling, Email Marketing, Social Media Strategy, Google Ads, Social Media, Digital Advertising, Social Media Marketing, Search Engine Optimization, Content Creation, Google Analytics, Customer Retention, Digital Marketing, Marketing Budgets, Loyalty Programs, Order Fulfillment, Online Advertising, Digital Marketing Tools, Marketing, E-Commerce

    4.9
    Rating, 4.9 out of 5 stars
    ·
    334 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • C

    Coursera

    Capstone Project AI Marketing Specalist

    Skills you'll gain: Content Performance Analysis, Marketing Strategies, Digital Marketing Campaigns, Marketing Automation, Campaign Management, Business Marketing, Marketing Channel, Marketing Effectiveness, Campaign Planning, Email Marketing, Social Media Marketing, Content Marketing, Social Media Strategy, Business Communication, Professional Development, Business Strategy, Analytics, Project Management, Data Analysis, Quality Assurance

    Intermediate · Course · 1 - 4 Weeks

  • L

    LearnKartS

    AI Content & Email Marketing Mastery

    Skills you'll gain: Prompt Engineering, Search Engine Optimization, Blogs, Email Marketing, Content Optimization, Email Automation, Keyword Research, Google Gemini, Personalized Campaigns, Marketing Automation, Content Creation, AI Personalization, Content Strategy, ChatGPT, Content Scheduling, Social Media Content, Content Marketing, Digital Marketing, Copywriting, Lead Generation

    Beginner · Course · 1 - 4 Weeks

  • S

    SkillsBooster Academy

    ChatGPT, Midjourney, Gemini, DeepSeek: Marketing Tools

    Skills you'll gain: Prompt Engineering, Generative AI, Content Marketing, Marketing, ChatGPT, Content Creation, AI Personalization, Strategic Marketing, Persona Development, Digital Marketing, Web Analytics and SEO, Artificial Intelligence and Machine Learning (AI/ML), Social Media Campaigns, Automation, Creativity, Ethical Standards And Conduct, Graphic and Visual Design, Analytics, Natural Language Processing, Personal Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Visualize & Optimize Your Marketing Spend

    Skills you'll gain: Dashboard Creation, Marketing Analytics, Data Compilation, Data-Driven Marketing, Performance Analysis, Financial Data, Business Reporting, Data-Driven Decision-Making, Budget Management, Analytics, Budgeting

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidade de São Paulo

    Marketing e vendas B2B: Fechando novos negócios

    Skills you'll gain: Lead Generation, Sales Presentation, Selling Techniques, B2B Sales, Customer Analysis, General Sales Practices, Customer Insights, Sales Process, Sales Strategy, Sales, Customer Retention, Target Audience, Customer Success Management, Prospecting and Qualification, Marketing, Inside Sales, Customer Relationship Building, Marketing Strategies, Marketing Strategy and Techniques, Persona Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    452 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Analyze Marketing Data, Boost Conversions

    Skills you'll gain: Conversion Funnel Analysis, Marketing Analytics, Data-Driven Marketing, Web Analytics, Digital Analysis, Marketing Effectiveness, Customer Analysis, Marketing Automation, Customer Insights, Correlation Analysis, Statistical Methods, Statistical Analysis, Web Analytics and SEO, System Monitoring, Model Evaluation, Anomaly Detection, Continuous Monitoring, Quality Assessment, Data Validation, Verification And Validation

    Beginner · Course · 1 - 4 Weeks

1…293031…254

In summary, here are 10 of our most popular marketing courses

  • SEO Copywriting for Digital Marketing Success: Skillshare
  • SMART Communication for Marketing Goals: Coursera
  • YouTube Ads & Video Marketing - 2026: Alex Genadinik
  • Brand Marketing and SEO Tools using Wix: Coursera
  • Build Your Marketing Insights Google Analytics Foundations: Board Infinity
  • Marketing digital e e-commerce do Google: Google
  • Capstone Project AI Marketing Specalist: Coursera
  • AI Content & Email Marketing Mastery: LearnKartS
  • ChatGPT, Midjourney, Gemini, DeepSeek: Marketing Tools: SkillsBooster Academy
  • Visualize & Optimize Your Marketing Spend: Coursera

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