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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • G

    Goldman Sachs

    Innovation Strategy with Goldman Sachs 10,000 Women

    Skills you'll gain: Market Research, New Product Development, Product Development, Entrepreneurship, Product Planning, Innovation, Focus Group, Ideation, Business Development, Product Testing, Logistics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    84 reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Leeds

    Exploratory Data Analysis

    Skills you'll gain: Exploratory Data Analysis, Data Cleansing, Statistical Visualization, Plot (Graphics), Statistical Modeling, Data Visualization, Statistics, R (Software), Data Analysis, Statistical Software, Probability & Statistics, Statistical Inference, R Programming, Descriptive Statistics, Data Preprocessing, Box Plots, Data Visualization Software, Histogram, Probability, Probability Distribution

    4.6
    Rating, 4.6 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

  • B

    Banco Interamericano de Desarrollo

    Organizaciones data-driven: principios y prácticas

    Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization, Data Governance, Data Collection, Process Improvement, Data Strategy, Process Mapping, Data Visualization Software, Data Management, Agile Project Management, Business Intelligence, Agile Methodology, Data Infrastructure, Information Management, Data-Driven Decision-Making, Organizational Effectiveness, Organizational Leadership, Data Literacy, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    28 reviews

    Beginner · Specialization · 1 - 3 Months

  • U

    UBITS

    Potencia tus ventas en el sector retail

    Skills you'll gain: Cross Selling, Retail Sales, Product Demonstration, Personalized Service, Sales Training, Sales Strategy, Customer experience improvement, Customer Service, Team Building, Team Oriented, Customer Engagement, Customer Complaint Resolution

    4.6
    Rating, 4.6 out of 5 stars
    ·
    34 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Event Video & Social Media Experience Design in Canva

    Skills you'll gain: Canva (Software), Event Marketing, Events and Conferences, Social Media Content, Drive Engagement, Content Creation, Campaign Planning, Social Media, Social Media Marketing, Social Media Campaigns, Promotional Strategies, Driving engagement, Branding, Video Production, Photo/Video Production and Technology, Integrated Marketing Communications, Promotions and Campaigns, Storytelling, Interactive Design

    Beginner · Course · 1 - 4 Weeks

  • S

    SkillUp

    Data Science for Healthcare

    Skills you'll gain: Model Training, Decision Intelligence, Machine Learning Algorithms, Forecasting, Classification Algorithms, Dimensionality Reduction, Embeddings

    Intermediate · Specialization · 1 - 3 Months

  • U

    University of Michigan

    Logistic Regression and Prediction for Health Data

    Skills you'll gain: Logistic Regression, Model Evaluation, Statistical Inference, Predictive Analytics, R Programming, Predictive Modeling, Probability & Statistics, Statistical Modeling, Statistical Methods, Biostatistics, Regression Analysis, Statistical Analysis, Statistical Hypothesis Testing, Data Analysis, Epidemiology, Descriptive Statistics

    Intermediate · Course · 1 - 4 Weeks

  • I

    Illinois Tech

    Introduction to Time Series

    Skills you'll gain: Time Series Analysis and Forecasting, R (Software), Statistical Analysis, Statistical Software, Forecasting, Statistical Programming, Statistical Modeling, Data Analysis, Statistical Methods, Statistical Reporting, Predictive Modeling, Correlation Analysis, Exploratory Data Analysis, Statistical Visualization, Data Presentation, Probability & Statistics, Model Evaluation, Statistical Hypothesis Testing, Data Transformation

    4.1
    Rating, 4.1 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    GenAI for Sales Operations Specialists

    Skills you'll gain: Responsible AI, Sales Process, General Sales Practices, Generative AI Agents, Sales Management, Sales, Data Ethics, Business Ethics, Forecasting, Customer Relationship Management, Strategic Decision-Making

    Intermediate · Course · 1 - 4 Weeks

  • S

    Skillshare

    Packaging Design: Redesign a Product for a Brand from A to Z

    Skills you'll gain: Packaging and Labeling, Competitive Analysis, Presentations, Design Strategies, Adobe Illustrator, Graphic Design, Branding, Market Analysis, Digital Design, Graphic and Visual Design, Adobe Photoshop, Design Elements And Principles, Personal Development, Ideation, Process Development, Strategic Thinking, Design Research, Professional Development, Creative Thinking

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Integrating Apps into Your Hootsuite Dashboard

    Skills you'll gain: Hootsuite, Content Scheduling, Scheduling, Social Media Management, Social Media, Google Workspace, Digital Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    How to get more followers by creating a tweet

    Skills you'll gain: Social Media Content, Content Creation, Social Media, Social Media Marketing, Drive Engagement, Target Audience

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Innovation Strategy with Goldman Sachs 10,000 Women : Goldman Sachs
  • Exploratory Data Analysis: University of Leeds
  • Organizaciones data-driven: principios y prácticas: Banco Interamericano de Desarrollo
  • Potencia tus ventas en el sector retail: UBITS
  • Event Video & Social Media Experience Design in Canva: Coursera
  • Data Science for Healthcare: SkillUp
  • Logistic Regression and Prediction for Health Data: University of Michigan
  • Introduction to Time Series: Illinois Tech
  • GenAI for Sales Operations Specialists: Coursera
  • Packaging Design: Redesign a Product for a Brand from A to Z: Skillshare

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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