Brand strategy courses can help you learn market positioning, audience segmentation, brand messaging, and competitive analysis. You can build skills in creating brand identities, developing unique value propositions, and crafting effective marketing campaigns. Many courses introduce tools like SWOT analysis, brand equity measurement frameworks, and digital marketing platforms, that support implementing your strategies and measuring their impact in practical work.

University of Pennsylvania
Skills you'll gain: Intellectual Property, Brand Awareness, Legal Strategy, Brand Management, Asset Protection, Packaging and Labeling, Legal Risk, Marketing, Strategic Planning, Registration
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Sales Enablement, Strategic Leadership, Business Leadership, Customer Insights, Organizational Effectiveness, Performance Measurement, Business Risk Management, Data-Driven Decision-Making, Business Metrics, Case Studies
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Content, Social Media, Facebook, Content Creation, Marketing Materials, Social Media Marketing, Instagram, Graphic Design, Brand Management, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Content Performance Analysis, Social Media Marketing, Content Development and Management, Content Creation, Web Analytics, Social Media Management, Content Strategy, AI Personalization, Web Analytics and SEO, Market Analysis, Data-Driven Decision-Making
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Encryption, Public Key Infrastructure, Cryptography, Network Security, Cybersecurity, Data Security, Cryptographic Protocols, Advanced Encryption Standard (AES), Cyber Attacks, Application Security, Information Technology, Personally Identifiable Information, Security Testing, Cyber Security Strategy, Data Governance, Security Awareness, Security Controls, Information Privacy, Cyber Security Policies, Computer Security Incident Management
Beginner · Specialization · 3 - 6 Months

University of Pennsylvania
Skills you'll gain: Data-Driven Decision-Making, Marketing Analytics, Customer Analysis, Data Collection, Predictive Modeling, Descriptive Analytics, Business Analytics, Predictive Analytics, Analytics, Customer Insights, Regression Analysis, Customer Data Management, Market Research, Consumer Behaviour
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Competitive Analysis, Keyword Research, Search Engine Optimization, Competitive Intelligence, Social Media Strategy, Web Analytics and SEO, Market Opportunities, Content Strategy, Market Intelligence, Strategic Thinking, Search Engine Marketing, Digital Marketing, Target Audience, Market Research
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Talent Acquisition, Training and Development, Compensation and Benefits, Training Programs, Recruitment, Employee Training, Full Cycle Recruitment, Job Analysis, Employee Performance Management, Compensation Management, Performance Appraisal, Job Evaluation, Developing Training Materials, Compensation Strategy, Performance Management, Human Resource Policies, Employee Relations, Occupational Safety And Health, Risk Management, Business Risk Management
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

Yonsei University
Skills you'll gain: Global Marketing, Marketing, Brand Management, Marketing Strategies, Innovation, Consumer Behaviour, Market Analysis, Product Development, Competitive Analysis, Business Strategy, Change Management, Case Studies
Mixed · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Agile Methodology, Waterfall Methodology, Fixed Asset, Governance, Organizational Structure, Accrual Accounting, Project Closure, Revenue Recognition, Financial Statements, Organizational Leadership, Business Management, Project Implementation, Organizational Strategy, Project Planning, Business Ethics, Succession Planning, Kanban Principles, Financial Accounting, Financial Statement Analysis, Project Management
Build toward a degree
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Customer experience strategy (CX), Marketing Effectiveness, Growth Strategies, Marketing Analytics, Customer Insights, Cross-Functional Collaboration, Strategic Marketing, Marketing Strategies, Business Leadership, Marketing Management, Brand Strategy, Data-Driven Decision-Making, Performance Measurement, Innovation, Thought Leadership, Integrated Marketing Communications, Team Motivation
Intermediate · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Keyword Research, Search Engine Optimization, Blogs, Web Analytics and SEO, Content Strategy, Digital Marketing, Brand Awareness
Mixed · Course · 1 - 4 Weeks