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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.


Popular Product Marketing Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    AI Sales Calling with Vapi: Automated SAAS Demo Scheduler

    Skills you'll gain: Make.com, JSON, Outbound Calls, Application Programming Interface (API), Phone Sales, Booking (Sales), Sales Presentation, Setting Appointments, Systems Integration, No-Code Development, Calendar Management, Technical Sales, Automation, AI Personalization, Scheduling

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Créer un calendrier de contenu pour tweeter en continuité

    Skills you'll gain: Social Media Management, Content Development and Management, Social Media Content, Social Media, Content Strategy, Scheduling, Drive Engagement, User Accounts, Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Comment utiliser l'automatisation pour envoyer des e-mails avec MailChimp

    Skills you'll gain: Email Automation, Email Marketing, Marketing Automation, Automation, Campaign Management, Registration, Marketing, E-Commerce, Social Media, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    N

    Northwestern University

    ¿Qué son los medios sociales?

    Skills you'll gain: Social Media Strategy, Social Media Marketing, Social Media, Customer Engagement, Marketing, Professional Networking, Content Strategy, Marketing Analytics, Target Market, Target Audience, Emerging Technologies, Peer Review

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Shopify eCommerce Ads Masterclass: Campaign Management

    Skills you'll gain: Performance marketing, Marketing Analytics, Pay Per Click Advertising, Analysis, Google Analytics, Promotions and Campaigns, Process Optimization, Return On Investment

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera

    AI-Enhanced Presentations Captivating Audiences with TOME

    Skills you'll gain: Generative AI, Prompt Engineering, Presentations, Sales Presentation, Document Management, Graphic and Visual Design

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    كيفية استعمال سيرفي مونكي

    Skills you'll gain: User Feedback, Customer Insights, Customer Analysis, Analysis, Social Media, Cloud Applications

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    B

    Birla Institute of Technology & Science, Pilani

    Online Social Media

    Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Social Media Management, Professional Networking, LinkedIn, digital literacy, Ethical Standards And Conduct, Facebook, Instagram, Digital Media Strategy, Media and Communications, Social Network Analysis, Professional Development, Safety and Security, Digital Marketing, Cybersecurity, Content Creation, Digital Communications, Communication

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    How to integrate apps into Hootsuite dashboard

    Skills you'll gain: Dashboard, Cloud Applications, Social Media Management, Social Media Content, Social Media, Web Applications, User Accounts, Marketing Communications, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Comment faire de la pubicité sur Pinterest

    Skills you'll gain: Pinterest, Advertising Campaigns, Advertising, Marketing Budgets, Paid media, Digital Advertising, Marketing, Social Media, Budget Management, Social Media Content

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Notion for Beginners: Build Powerful Dashboards & Databases

    Skills you'll gain: Dashboard, Timelines, Database Management, Databases, Project Schedules, Data Visualization, Calendar Management, Workflow Management, Information Architecture, Kanban Principles, Collaborative Software, Content Development and Management

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Advanced Usability and Accessibility Practices

    Skills you'll gain: Usability Testing, User Acceptance Testing (UAT), Surveys, Software Testing, Human Computer Interaction, User Research, UI/UX Research, User Experience Design, Software Quality (SQA/SQC), Web Content Accessibility Guidelines

    Advanced · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular product marketing courses

  • AI Sales Calling with Vapi: Automated SAAS Demo Scheduler: Coursera
  • Créer un calendrier de contenu pour tweeter en continuité: Coursera
  • Comment utiliser l'automatisation pour envoyer des e-mails avec MailChimp: Coursera
  • ¿Qué son los medios sociales?: Northwestern University
  • Shopify eCommerce Ads Masterclass: Campaign Management : Skillshare
  • AI-Enhanced Presentations Captivating Audiences with TOME: Coursera
  • كيفية استعمال سيرفي مونكي: Coursera
  • Online Social Media: Birla Institute of Technology & Science, Pilani
  • How to integrate apps into Hootsuite dashboard: Coursera
  • Comment faire de la pubicité sur Pinterest: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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