Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Microsoft
Skills you'll gain: Responsive Web Design, Cascading Style Sheets (CSS), Data Persistence, Event-Driven Programming, HTML and CSS, Web Applications, Front-End Web Development, Semantic Web, Javascript, Browser Compatibility, Secure Coding, Web Content Accessibility Guidelines, Data Storage Technologies, Application Security, Data Validation, Data Management
★ 3.8 (8) · Beginner · Course · 1 - 3 Months

Skills you'll gain: Retail Banking, Bank Regulations, Customer Analysis, Lending and Underwriting, Loan Origination, Commercial Lending, Banking Services, Banking, Loan Documentation, Consumer Lending, Deposit Accounts, Mortgage Loans, Data-Driven Marketing, Payment Systems, Credit/Debit Card Processing, General Lending, Service Design, Financial Inclusion, Regulatory Compliance, Commercial Banking
★ 4.9 (69) · Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Google Cloud Platform, Artificial Intelligence and Machine Learning (AI/ML), Model Training, Digital Transformation, Artificial Intelligence, Business Transformation, Cloud Solutions, Responsible AI, Business Intelligence, AI literacy, Data Ethics, Data Quality, Machine Learning, Natural Language Processing, Model Deployment, Applied Machine Learning, Cloud API, Data Analysis, Application Programming Interface (API)
★ 4.7 (12) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Web Presence, Social Media Marketing, Social Media, Social Media Management, Driving engagement, Account Management, User Accounts, Customer Engagement, Drive Engagement, Target Audience, Registration
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: A/B Testing, Data-Driven Decision-Making, Statistical Methods, Statistical Hypothesis Testing, Analytics, Statistics, Estimation, Decision Making, Data Analysis, Statistical Inference, Statistical Analysis
Intermediate · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Digital Media Strategy, Customer Relationship Management (CRM) Software, Customer Relationship Management, Digital Marketing Campaigns, Digital Marketing, Online Advertising, Email Marketing, Campaign Planning, Marketing Strategies, Marketing Planning, Social Media, Social Media Strategy, Social Media Campaigns, Keyword Research, Digital Brand Strategy, Social Media Marketing, Social Media Management, Marketing Channel, Strategic Marketing, Marketing
Mixed · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Data Presentation, Data Literacy, Matplotlib, Analytics, Probability Distribution, Data Processing, Probability & Statistics, Statistical Methods, Statistical Analysis, Probability, Data Cleansing, Computer Programming Tools, Data Collection, Performance Measurement, Python Programming, Technical Analysis
Beginner · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Storytelling, Social Media Marketing, Social Media, Content Strategy, Content Creation, Social Media Strategy, Media Relations, Strategic Partnership, Brand Management, Paid media, Advertising, Revenue Management, Strategic Communication, Video Production, Community Development, Target Audience, Target Market, Negotiation, Crisis Management, Planning
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: SQL Server Integration Services (SSIS), Extract, Transform, Load, Data Warehousing, Data Transformation, Data Manipulation, Data Analysis, Microsoft SQL Servers, Data Integration, Data Mining, Advanced Analytics, Pivot Tables And Charts, Data Processing, SQL, Data Import/Export, Dataflow, Workflow Management
★ 4.3 (20) · Mixed · Course · 1 - 3 Months

University of Pittsburgh
Skills you'll gain: Bayesian Statistics, Statistical Modeling, Predictive Analytics, Statistics, Regression Analysis, Predictive Modeling, Statistical Inference, Probability & Statistics, Mathematical Modeling, Model Evaluation, Data Analysis, Data Science, Statistical Machine Learning, Statistical Analysis, Statistical Programming, Markov Model, Probability Distribution, Sampling (Statistics), Machine Learning, Python Programming
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Keyword Research, Content Optimization, Search Engine Optimization, Generative Engine Optimization (GEO), Web Analytics and SEO, Content Creation, Content Strategy, Blogs, Target Audience, Web Content, Conversion Funnel Analysis, Content Marketing, Content Development and Management, Persona Development, Style Guides, Customer Engagement, Social Media Content, Driving engagement, Brand Management, Digital Content
Beginner · Course · 1 - 3 Months

Howard University
Skills you'll gain: Regression Analysis, Predictive Modeling, Mathematical Modeling, Predictive Analytics, Statistical Modeling, Statistical Methods, Applied Mathematics, Logistic Regression, Linear Algebra, Small Data, Model Evaluation, Statistical Programming
★ 4.7 (6) · Beginner · Course · 1 - 4 Weeks