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Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.

Popular Digital Analytics Courses and Certifications


  • C

    Coursera

    How to Create Color Gradients in Adobe Illustrator

    Skills you'll gain: Graphic and Visual Design, Adobe Creative Cloud, Graphic Design, Logo Design, Graphics Software, Graphic and Visual Design Software, Computer Graphic Techniques, Digital Design

    4.5 stars, 10 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.5 (10) · Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of Michigan

    Exploratory Data Analysis for the Public Sector with ggplot

    Skills you'll gain: Data Visualization, Exploratory Data Analysis, Plot (Graphics), Data Presentation, Ggplot2, R (Software), Statistical Visualization, R Programming, Data Visualization Software, Data Analysis, Scatter Plots, Statistical Analysis, Histogram, Tidyverse (R Package), Public Administration, Statistical Programming, Trend Analysis

    4.8 stars, 12 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.8 (12) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    IBM

    IBM Data Topology

    Skills you'll gain: Multi-Cloud, Data Architecture, Dataflow, Data Management, Regulatory Compliance, Law, Regulation, and Compliance, Compliance Management, Information Architecture, Cloud Management, Information Management, Data Infrastructure, AI Enablement, Cloud Technologies, Data Strategy, AI Integrations, Data Science, Strategic Planning

    4.6 stars, 36 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.6 (36) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Automation for Everyone: Tech Benefits Unleashed

    Skills you'll gain: Automation, No-Code Development, IT Automation, Business Process Automation, Workflow Management, Productivity Software, Digital Transformation, Process Optimization, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML)

    4.4 stars, 34 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.4 (34) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • S

    STARWEAVER

    Introduction to Automotive Cybersecurity & Vehicle Networks

    Skills you'll gain: Cyber Governance, Cyber Security Policies, Cybersecurity, Intrusion Detection and Prevention, Cryptography, Security Management, Cyber Security Strategy, Network Security, Cryptographic Protocols, Cyber Attacks, Threat Modeling, Cyber Security Assessment, Vulnerability Assessments, Encryption, Cyber Risk, Threat Detection, Vulnerability Scanning, Threat Management, Incident Response, Risk Management Framework

    3.3 stars, 18 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 3.3 (18) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • S

    SkillUp

    Power BI Data Analyst Associate Prep

    Skills you'll gain: Data Analysis Expressions (DAX), Dashboard, Dashboard Creation, Power BI, Microsoft Power Platform, Data Visualization, Data Transformation, Data Modeling, Data Presentation, Data Import/Export, Data Wrangling, Data Visualization Software, Interactive Data Visualization, Data Analysis, Analytics, Data Cleansing, Role-Based Access Control (RBAC), Data Management

    4.3 stars, 16 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.3 (16) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • A

    Adobe

    Adobe Experience Manager Foundations

    Skills you'll gain: Adobe Experience Manager, Content Management Systems, Content Development and Management, Digital Content, Version Control, Web Content, Cross-Functional Collaboration, Asset Management, Digital Assets, Cloud-Native Computing, Content Management, Digital Publishing, Workflow Management, Digital Transformation, Cloud Platforms, Document Management, Workforce Development, Project Management, Project Implementation, Business Analysis

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • G

    Google

    Capture and Captivate Your Audience

    Skills you'll gain: Conversion Funnel Analysis, Customer Retention, Target Market, Customer Advocacy, Promotional Strategies

    4.9 stars, 23 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (23) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • J

    Johns Hopkins University

    Foundations of Telehealth

    Skills you'll gain: Telehealth, Medical Billing and Coding, Health Technology, Health Systems, Health Care, Medical Billing, Health Care Procedure and Regulation, Health Care Administration, Telecommunications, Value-Based Care, Regulatory Compliance, Patient Communication, Patient-centered Care, Health Policy, Digital Transformation

    4.6 stars, 56 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.6 (56) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Master Agentic AI: Core Principles & Real-World PC

    Skills you'll gain: Threat Modeling, Feature Engineering, Anomaly Detection, Data Visualization, Data Presentation, MLOps (Machine Learning Operations), Agentic Workflows, Interactive Data Visualization, AI Orchestration, AI Security, A/B Testing, Generative AI Agents, Threat Management, Model Optimization, Open Web Application Security Project (OWASP), Technical Communication, Agentic systems, Continuous Monitoring, CI/CD, Reinforcement Learning

    Intermediate · Professional Certificate · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of California, Irvine

    Cluster Analysis, Association Mining, and Model Evaluation

    Skills you'll gain: Model Evaluation, Unsupervised Learning, Regression Analysis, Data Mining, Predictive Modeling, Predictive Analytics, Anomaly Detection, Statistical Methods, Fraud detection, Machine Learning, Machine Learning Algorithms, Correlation Analysis, Scatter Plots, Market Analysis, Classification Algorithms

    4.5 stars, 47 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.5 (47) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Minnesota

    Information Technology Entrepreneurship & Startup

    Skills you'll gain: Customer Acquisition Management, Target Market, Market Opportunities, Competitive Analysis, Go To Market Strategy, Market Analysis, Persona Development, Ideation, Value Propositions, Business Modeling, New Product Development, Entrepreneurship, Strategic Partnership, Process Mapping, Sprint Planning, Brainstorming, Growth Strategies, Entrepreneurial Finance, New Business Development, Problem Solving

    4.6 stars, 8 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (8) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
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In summary, here are 10 of our most popular digital analytics courses

  • How to Create Color Gradients in Adobe Illustrator: Coursera
  • Exploratory Data Analysis for the Public Sector with ggplot: University of Michigan
  • IBM Data Topology: IBM
  • Automation for Everyone: Tech Benefits Unleashed: Coursera
  • Introduction to Automotive Cybersecurity & Vehicle Networks: STARWEAVER
  • Power BI Data Analyst Associate Prep: SkillUp
  • Adobe Experience Manager Foundations: Adobe
  • Capture and Captivate Your Audience: Google
  • Foundations of Telehealth: Johns Hopkins University
  • Master Agentic AI: Core Principles & Real-World PC: Coursera

Skills you can learn in Business Essentials

Analytics (37)
Presentation (33)
Modeling (29)
Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

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