• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • P

    Packt

    Data Storytelling - From Insight to Impact

    Skills you'll gain: Data Presentation, Data Visualization, Oral Expression, Verbal Communication Skills, Dashboard Creation, Presentations, Dashboard, Storytelling, Persuasive Communication, Communication, Non-Verbal Communication, Target Audience, Decision Making, Case Studies

    Intermediate · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    SkillsBooster Academy

    DeepSeek R1 for AI Marketing and Business Strategy

    Skills you'll gain: Business Leadership, Dashboard Creation, Marketing Automation, AI Enablement, Leadership, Strategic Leadership, Marketing Strategies, Strategic Marketing, AI Personalization, Decision Intelligence, Marketing Planning, Data-Driven Marketing, Business Strategy, Marketing Analytics, MarTech, Content Marketing, Media Planning, Prompt Engineering, Online Advertising, Digital Marketing

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Underground Metros Shafts and Caverns

    Skills you'll gain: Structural Engineering, Structural Analysis, Construction Engineering, Civil Engineering, Construction, Engineering Analysis, Civil and Architectural Engineering, Building Codes, Engineering Calculations, Safety Standards, Simulation and Simulation Software

    Advanced · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    U

    University of Leeds

    Data Science: Data Storytelling and Presentation Skills

    Skills you'll gain: Data Presentation, Data Storytelling, Technical Communication, Scientific Visualization, Technical Writing, Communication, Writing, Generative AI, Responsible AI, Graphic and Visual Design, Design Elements And Principles

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Choisir la Meilleure Méthode pour Illustrer les Données

    Skills you'll gain: Datamaps, Interactive Data Visualization, Data Visualization, Data Visualization Software, Statistical Visualization, Data Storytelling, Plot (Graphics), Data Access, Correlation Analysis, Exploratory Data Analysis, Data Preprocessing, Data Science, Data Analysis, Python Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    10 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Classify Images with TensorFlow Convolutional Neural Networks

    Skills you'll gain: Convolutional Neural Networks, Model Training, Tensorflow, Data Collection, Image Analysis, Artificial Neural Networks, Deep Learning, Computer Vision, Model Evaluation, Google Cloud Platform, Cloud Computing, Scientific Visualization

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    Universidades Anáhuac

    Ciencia de Datos e IA : De los Fundamentos a la Práctica

    Skills you'll gain: Predictive Modeling, Model Evaluation, Data Cleansing, Time Series Analysis and Forecasting, Database Management, Artificial Neural Networks, SQL, Predictive Analytics, Databases, Model Training, Keras (Neural Network Library), Deep Learning, Applied Machine Learning, Data Quality, Tensorflow, Statistical Modeling, Data Modeling, Data Visualization Software, Forecasting, Convolutional Neural Networks

    3
    Rating, 3 out of 5 stars
    ·
    8 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Saïd Business School, University of Oxford

    AI and Production

    Skills you'll gain: Intellectual Property, Media Production, Responsible AI, Large Language Modeling, Data Ethics, Media Strategy, Journalism, Media and Communications, AI literacy, Media Planning, AI Workflows, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Generative AI, Innovation, Digital Transformation, Marketing Communications, Digital Advertising, Marketing, Algorithms

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Principais Elementos do Sucesso do Cliente

    Skills you'll gain: Customer Success Management, Customer Service, Customer Relationship Building, Customer Analysis, Customer Retention, Customer experience strategy (CX), Customer Engagement, Customer Relationship Management, Customer Insights, Target Audience, Organizational Structure, Key Performance Indicators (KPIs), Business Metrics, Organizational Change, Value Propositions, Drive Engagement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    Publicidad

    Skills you'll gain: Advertising, Social Media Management, Marketing Communications, Social Media Content, Advertising Campaigns, Social Media, Integrated Marketing Communications, Social Media Campaigns, Online Advertising, Digital Advertising, Social Media Marketing, Marketing, Conversion Funnel Analysis, Communication Planning, Strategic Communication, Digital Media Strategy, Campaign Planning, Communication Strategies, Digital Marketing, Target Audience

    4.3
    Rating, 4.3 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    National Taiwan University

    Pioneers of Medicine and Medical Breakthroughs in Taiwan

    Skills you'll gain: Nephrology, Dialysis, Critical Care, Intensive Care Medicine, Life Support, Public Health and Disease Prevention, Infectious Diseases, Bloodborne Pathogens, Epidemiology, Medical Equipment and Technology, Chronic Diseases, Infection Control, Public Health, Medical Science and Research, Preventative Care, Health Technology, Surgery, Immunology, Health Policy, Pharmacotherapy

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Strategic Career Planning in Technology-Based Roles

    Skills you'll gain: Workforce Development, Professional Networking, Computer Science, Professional Development, Academic Advising, Technology Strategies, Recruitment, Adaptability, Information Technology, Branding

    3.8
    Rating, 3.8 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

1…326327328…414

In summary, here are 10 of our most popular market research courses

  • Data Storytelling - From Insight to Impact: Packt
  • DeepSeek R1 for AI Marketing and Business Strategy: SkillsBooster Academy
  • Underground Metros Shafts and Caverns : L&T EduTech
  • Data Science: Data Storytelling and Presentation Skills: University of Leeds
  • Choisir la Meilleure Méthode pour Illustrer les Données: Coursera
  • Classify Images with TensorFlow Convolutional Neural Networks: Google Cloud
  • Ciencia de Datos e IA : De los Fundamentos a la Práctica: Universidades Anáhuac
  • AI and Production: Saïd Business School, University of Oxford
  • Principais Elementos do Sucesso do Cliente: Fundação Instituto de Administração
  • Publicidad: Universidad de Palermo

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok