Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Skills you'll gain: Newsletters, Marketing Materials, Promotional Materials, Email Marketing, Content Creation, Event Marketing, Events and Conferences, Graphic Design, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Responsible AI, Account Management, Proposal Writing, Sales Enablement, Proposal Development, Market Analysis, Market Trend, Market Opportunities, Workflow Management, Innovation, Business Ethics, Customer Communications Management, AI Integrations, Customer Relationship Management
★ 4.3 (9) · Beginner · Course · 1 - 4 Weeks

Packt
Skills you'll gain: Control Objectives for Information and Related Technology (COBIT), IT Management, Performance Management, Performance Measurement, Governance, Performance Improvement, Program Implementation, Process Management, Governance Risk Management and Compliance, Information Technology, Technology Strategies, Process Capability, Organizational Structure, Risk Management
★ 4.6 (9) · Intermediate · Course · 1 - 3 Months

Skills you'll gain: Content Scheduling, Content Development and Management, Content Performance Analysis, Content Strategy, Target Audience, Calendar Management, Production Planning, Scheduling, Production Process, Digital Publishing, Content Management, Production Schedule, Content Creation, Organizational Skills, Workflow Management, AI Product Strategy, Production Management, Organizational Structure
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Campaign Management, Copywriting, Target Audience, Campaign Planning, Persona Development, Facebook, Advertising Campaigns, Social Media Campaigns, Customer Analysis, Target Market, Customer Insights, Online Advertising, Advertising, Conversion Funnel Analysis, Digital Advertising, Performance marketing, Content Performance Analysis, Content Creation, Marketing Budgets, Video Production
Beginner · Course · 1 - 3 Months

Board Infinity
Skills you'll gain: Financial Services, Bank Regulations, Financial Regulation, Regulatory Compliance, Banking, Customer experience strategy (CX), Market Intelligence, FinTech, Financial Systems, Risk Management Framework, Risk Management, Digital Transformation, Market Opportunities, Fraud detection, Compliance Management, Environmental Social And Corporate Governance (ESG), Financial Market, Cybersecurity, AI Enablement, Emerging Technologies
★ 4.6 (11) · Beginner · Course · 1 - 3 Months

Parsons School of Design, The New School
Skills you'll gain: Conversion Funnel Analysis, Design Thinking, Solution Design, Business Modeling, Process Design, Growth Strategies, Business Strategy, Design Strategies, Innovation, Sustainable Business, Corporate Sustainability, Value Propositions, Market Analysis, User Experience
★ 4.9 (16) · Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Sustainable Business, Sustainability Reporting, Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Sustainability Standards, Sustainable Development, Corporate Strategy, Climate Change Programs, Climate Change Mitigation, Environmental Issue, Business Operations, Operational Efficiency, Supply Chain Planning, Case Studies
★ 4.7 (11) · Beginner · Course · 1 - 4 Weeks
Skills you'll gain: AI Personalization, Data-Driven Marketing, Marketing Analytics, A/B Testing, Marketing Strategies, Digital Marketing Campaigns, Product Marketing, Campaign Management, Performance Measurement, Generative AI, Target Audience, Google Ads, Predictive Analytics, ChatGPT, Analytics, Automation
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: TikTok, Content Strategy, Social Media Content, Content Optimization, Content Performance Analysis, Driving engagement, Content Creation, Social Media Analytics, Drive Engagement, Social Media Marketing, AI Personalization, Social Media Strategy
Beginner · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: Negotiation, Conflict Management, Communication Strategies, Behavioral Economics, Decision Making, Relationship Building, Communication, Business Administration, Mitigation
★ 4.8 (13) · Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Digital Transformation, Agile Project Management, Business Transformation, Agile Methodology, Leadership, Culture Transformation, Case Studies, Business Leadership, Leadership Development, Analytics, Organizational Change, Process Development, Innovation, Business Architecture, Organizational Development, Business Analytics, Data-Driven Decision-Making, Lean Methodologies, Business Strategy, Competitive Analysis
Beginner · Course · 1 - 3 Months