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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: New
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    Status: Free Trial
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    Coursera

    Segment Your Audience

    Skills you'll gain: Target Audience, Email Marketing, Personalized Campaigns, Campaign Management, Marketing Effectiveness, Strategic Communication, Digital Marketing Tools, Data-Driven Marketing, Driving engagement, Customer Data Management, Data Quality

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Coursera

    Advanced Survey Design & Statistical Analysis

    Skills you'll gain: Rmarkdown, Knitr, Surveys, Survey Creation, Data Quality, Sample Size Determination, Statistical Hypothesis Testing, Data Governance, Market Research, Regression Analysis, Predictive Modeling, Quantitative Research, Data Analysis, Statistical Analysis, Key Performance Indicators (KPIs), R Programming, Excel Formulas, Business Intelligence, Data Visualization, Performance Metric

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
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    Coursera

    Analyze Activation to Boost Retention

    Skills you'll gain: Marketing Budgets, Correlation Analysis, Customer Analysis, Marketing Analytics, Customer Retention, Customer Insights, Statistical Methods, Advanced Analytics, Marketing Effectiveness, Statistical Hypothesis Testing, Predictive Analytics, Product Strategy, Statistical Modeling, Analytics, Customer Engagement, Statistical Analysis, Data-Driven Decision-Making, Customer Acquisition Management, Predictive Modeling, Marketing Channel

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
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    Whizlabs

    Getting Started with Microsoft Entra

    Skills you'll gain: Role-Based Access Control (RBAC), Azure Active Directory, Authentications, Identity and Access Management, User Provisioning, Multi-Factor Authentication, Active Directory, User Accounts, Security Controls, Proxy Servers

    3.6
    Rating, 3.6 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Status: Free Trial
    Free Trial
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    Microsoft

    Efficient Workflows and Sales Operations

    Skills you'll gain: Email Automation, Sales Process, Calendar Management, Microsoft Copilot, Business Process Automation, Automation, AI Security, AI Enablement, Scheduling, Workflow Management, AI Integrations, Prioritization, Operational Efficiency, Process Improvement, Continuous Improvement Process, Data Security, Quality Assurance, Performance Measurement

    Advanced · Course · 1 - 4 Weeks

  • Status: New
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    Coursera

    Recover Carts with Email

    Skills you'll gain: Email Marketing, Email Automation, Marketing Automation, Content Performance Analysis, Campaign Management, A/B Testing, Data-Driven Marketing, Data-Driven Decision-Making, Case Studies, Email Security, Performance Metric, E-Commerce, Automation, Product Improvement, Disaster Recovery, Process Improvement and Optimization, Recruitment, Security Awareness

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
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    EDUCBA

    Business Communication & Branding Strategies

    Skills you'll gain: Brand Strategy, Brand Management, Marketing Communications, Brand Marketing, Communication Planning, Branding, Consumer Behaviour, Brand Awareness, Strategic Communication, Marketing and Public Relations, Media and Communications, Promotional Strategies, Communication Strategies, Business Communication, Communication, Marketing Psychology, Global Marketing, Cultural Diversity, Digital Communications, Drive Engagement

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    Coursera

    Manage Suppliers: From List to Onboarding

    Skills you'll gain: Supplier Management, Vendor Management, Supplier Performance Management, Supplier Relationship Management, Supplier Risk Management, Strategic Sourcing, Procurement, Compliance Management, Data Integrity, Workflow Management, Regulatory Compliance, Data Quality, Strategic Partnership, Market Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Packt

    Learn Clip Studio Paint

    Skills you'll gain: 3D Assets, Animations, Visual Storytelling, Graphics Software, Color Theory, Digital Design, Design Elements And Principles, Computer Graphic Techniques, Layout Design, Design Software, Graphic and Visual Design, Graphic Design, Design, Typography

    Beginner · Course · 3 - 6 Months

  • P

    Packt

    Strategic Growth Leadership for Managers

    Skills you'll gain: Sales Management, Growth Strategies, Strategic Leadership, Customer Relationship Management (CRM) Software, Sales Strategy, Business Leadership, Customer Relationship Management, Drive Engagement, Leadership Development, Sales Process, Team Motivation, Business Strategy, Leadership, Plan Execution, Team Performance Management, Organizational Effectiveness, Strategic Decision-Making, Customer experience strategy (CX), Team Management, Growth Mindedness

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    Coursera

    GA Goal Tracking & Setup

    Skills you'll gain: Conversion Funnel Analysis, Marketing Effectiveness, Marketing Analytics, Google Analytics, Web Analytics, Digital Marketing Campaigns, Verification And Validation, Goal Setting, Web Analytics and SEO, Performance Metric, Transaction Processing, System Testing

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
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    Adobe

    Design Foundations in Adobe Illustrator

    Skills you'll gain: Adobe Illustrator, Graphic and Visual Design, Layout Design, Visual Design, Graphic Design, Workflow Management, Creative Design, Collaboration, Editing, Scalability, Computer Graphic Techniques, Creative Thinking, Creative Problem-Solving

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular product marketing courses

  • Segment Your Audience: Coursera
  • Advanced Survey Design & Statistical Analysis: Coursera
  • Analyze Activation to Boost Retention: Coursera
  • Getting Started with Microsoft Entra: Whizlabs
  • Efficient Workflows and Sales Operations: Microsoft
  • Recover Carts with Email: Coursera
  • Business Communication & Branding Strategies: EDUCBA
  • Manage Suppliers: From List to Onboarding: Coursera
  • Learn Clip Studio Paint: Packt
  • Strategic Growth Leadership for Managers: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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