Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Salesforce
Skills you'll gain: Customer Relationship Management, Customer Relationship Management (CRM) Software, Sales Process, Salesforce, Sales Pipelines, Sales, B2B Sales, Sales Support, Customer Data Management, Databases, Data Management, Data Cleansing, Business-To-Consumer
Beginner · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Sampling (Statistics), Descriptive Statistics, Data Analysis, Statistics, Quantitative Research, Business Analysis, Business Risk Management, Statistical Analysis, Data-Driven Decision-Making, Statistical Visualization, Statistical Methods, Microsoft Excel, Probability Distribution, Data Presentation, Influencing
Beginner · Course · 1 - 3 Months

HubSpot Academy
Skills you'll gain: Lead Generation, HubSpot CRM, Sales Management, Sales Pipelines, Customer Relationship Building, Sales Process, Customer Relationship Management (CRM) Software, Dashboard, Project Implementation, Campaign Management, Service Level Agreement, Management Reporting, Workflow Management, Prioritization, Business Metrics, Email Marketing
Beginner · Course · 1 - 3 Months

Northeastern University
Skills you'll gain: Data Governance, Extract, Transform, Load, Data Warehousing, Data Integration, DevOps, Data Pipelines, CI/CD, Data Architecture, Infrastructure as Code (IaC), Data Quality, Amazon Redshift, Cloud Computing, Database Architecture and Administration, Cloud Computing Architecture, Analytics, Data Transformation, Amazon S3, Scalability
Mixed · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Digital Transformation, Google Cloud Platform, Big Data, Looker (Software), Cloud Computing, Machine Learning, Analytics, Data Management, Data Lakes, Data Storage, Unstructured Data, Data Quality, Business Intelligence, Data-Driven Decision-Making, Customer experience improvement, Artificial Intelligence
Beginner · Course · 1 - 3 Months

LearnQuest
Skills you'll gain: Sales Pipelines, Prospecting and Qualification, Persuasive Communication, Communication, Value Propositions, B2B Sales, Technical Sales, Overcoming Objections, Customer Relationship Management (CRM) Software, Sales, Sales Strategy, Product Knowledge, Sales Presentation, Market Analysis, Market Research, Competitive Analysis, Customer Analysis
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Exploratory Data Analysis, Model Evaluation, Data Collection, Model Deployment, Data Ethics, MLOps (Machine Learning Operations), Feature Engineering, Data Cleansing, Applied Machine Learning, Data Analysis, Statistical Analysis, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Predictive Modeling, Generative AI, Data Preprocessing, Continuous Monitoring
Intermediate · Course · 1 - 3 Months

Skills you'll gain: AWS SageMaker, Model Evaluation, Applied Machine Learning, Predictive Modeling, Machine Learning, Machine Learning Algorithms, Amazon Web Services, Regression Analysis, Data Analysis
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Stored Procedure, Microsoft SQL Servers, Transact-SQL, SQL, Database Development, Procedure Development, Database Management Systems, Query Languages
Intermediate · Guided Project · Less Than 2 Hours

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Media and Communications, Augmented and Virtual Reality (AR/VR), Revenue Management, Innovation, Brand Management, Content Strategy, Augmented Reality, New Product Development, Digital Transformation, Storytelling, Marketing Strategy and Techniques, Trend Analysis, Sustainability Reporting, People Analytics, Metadata Management, Game Theory, Digital Design, Artificial Intelligence, Open Source Technology, 3D Modeling
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Design, Graphic and Visual Design, Photography, Photo Editing, Photo/Video Production and Technology
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Import/Export, Data Modeling, Database Management, Google Cloud Platform, SQL, Data Manipulation, Data Analysis, Cloud Computing
Intermediate · Project · Less Than 2 Hours