• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • E

    Edureka

    Cloud Security on AWS

    Skills you'll gain: Computer Security Incident Management, IT Security Architecture, Incident Management, Cloud Infrastructure, Cloud Standards

    ★ 4.2 (12) · Beginner · Course · 1 - 4 Weeks

  • A

    Arizona State University

    Professional Skills: Collaboration

    Skills you'll gain: Empathy & Emotional Intelligence, Meeting Facilitation, Empathy, Emotional Intelligence, Negotiation, Team Collaboration, Conflict Management, Constructive Feedback, Teamwork, Team Building, Self-Awareness, Active Listening, Rapport Building, Relationship Building, Collaboration, Self-Discipline, Problem Solving, Public Speaking, Decision Making, Self-Motivation

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Crea una propuesta de negocio con Visme

    Skills you'll gain: Sales Presentations, Proposal Writing, Proposal Development, Business Writing, Presentations, Company, Product, and Service Knowledge, Business Strategy, Entrepreneurship

    Beginner · Guided Project · Less Than 2 Hours

  • A

    AI Business School

    AI agents and creator tools for HR professionals

    Skills you'll gain: Agentic Workflows, HR Tech, AI Workflows, AI Enablement, Innovation, Risk Analysis

    ★ 5 (10) · Intermediate · Course · 1 - 4 Weeks

  • S

    Simplilearn

    Agile Scrum Master

    Skills you'll gain: User Story, Agile Software Development, Agile Project Management, Backlogs, Agile Methodology, Organizational Change, Sprint Planning, Change Management, Team Building, Kanban Principles, Project Management, Project Estimation, Estimation

    ★ 4.7 (7) · Beginner · Course · 1 - 4 Weeks

  • S

    Starweaver

    Data Communication Networks

    Skills you'll gain: Virtual Networking, Network Protocols, Network Planning And Design, Network Security, General Networking, Network Administration, Communication Systems, Network Performance Management, Network Architecture, Network Monitoring, Virtualization, Network Routing, Digital Communications, Network Infrastructure, Computer Networking, TCP/IP, Routing Protocols, Cybersecurity, Emerging Technologies, Cyber Security Strategy

    Beginner · Course · 1 - 4 Weeks

  • T

    The University of Tokyo

    FoundX Startup School Course

    Skills you'll gain: Strategic Thinking, Entrepreneurship, Customer Analysis, Interviewing Skills, Entrepreneurial Finance, Design Thinking, Customer Insights, Ideation, User Feedback, User Research, Product Development, Presentations, Business Planning, Market Opportunities, Team Building, Team Management, Fundraising, Product Management, Growth Strategies, Needs Assessment

    ★ 4.6 (9) · Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Gemini for Data Scientists and Analysts

    Skills you'll gain: Google Gemini, Gemini, Big Data, Google Cloud Platform, Marketing Analytics, Generative AI, Data-Driven Marketing, Applied Machine Learning, Data Analysis, Predictive Analytics, Forecasting, Predictive Modeling, Query Languages, SQL

    ★ 4.1 (9) · Beginner · Course · 1 - 4 Weeks

  • N

    Northeastern University

    Navigating Ethics in the Healthcare Workplace & Marketplace

    Skills you'll gain: Healthcare Ethics, Clinical Research Ethics, Electronic Medical Record, Medical Privacy, Business Ethics, Informed Consent, Medical Records, Ethical Standards And Conduct, Health Information Management, Health Care, Clinical Trials, Governance, Marketing Management, Law, Regulation, and Compliance, Decision Making, Analysis, Critical Thinking

    Beginner · Course · 1 - 4 Weeks

  • M

    Macquarie University

    Cyber Security: Applied Cryptography

    Skills you'll gain: Cryptography, Encryption, Network Security, Cybersecurity, Key Management, Security Engineering, Network Protocols, Federated Learning, Data Integrity, Security Management

    Beginner · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Teoria dos Jogos: Da Teoria à Prática

    Skills you'll gain: Game Theory, Conflict Management, Bidding, Business Strategy, Negotiation, Strategic Thinking, Strategic Decision-Making, Market Dynamics, Market Analysis, Decision Making, Competitive Analysis, Economics

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Prezi para pequeñas empresas

    Skills you'll gain: Marketing Materials, Marketing Collateral, Presentations, Email Marketing, Content Creation, Brand Awareness, Marketing Design, Driving engagement, Content Marketing, Promotional Materials, Branding, Marketing Communications, Digital Marketing, Entrepreneurship

    Beginner · Guided Project · Less Than 2 Hours

1…346347348…480

In summary, here are 10 of our most popular marketing strategy courses

  • Cloud Security on AWS: Edureka
  • Professional Skills: Collaboration: Arizona State University
  • Crea una propuesta de negocio con Visme: Coursera
  • AI agents and creator tools for HR professionals: AI Business School
  • Agile Scrum Master: Simplilearn
  • Data Communication Networks: Starweaver
  • FoundX Startup School Course: The University of Tokyo
  • Gemini for Data Scientists and Analysts: Google Cloud
  • Navigating Ethics in the Healthcare Workplace & Marketplace: Northeastern University
  • Cyber Security: Applied Cryptography: Macquarie University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok