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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Columbia University

    HI-FIVE: Health Informatics For Innovation, Value & Enrichment (Social/Peer Perspective)

    Skills you'll gain: Care Coordination, Care Management, Value-Based Care, Patient-centered Care, Health Informatics, Case Management, Health Technology, Health Care, Patient Communication, Health Systems, Patient Education and Support, Health Information Management, Patient Advocacy, Community Health, Data Sharing, Decision Support Systems, Community and Social Work, Case Studies

    ★ 4.7 (30) · Beginner · Course · 1 - 3 Months

  • U

    Università di Napoli Federico II

    Data Visualization: Analisi dei dati con Tableau

    Skills you'll gain: Data Visualization, Interactive Data Visualization, Tableau Software, Dashboard, Data Storytelling, Spatial Data Analysis, Data Visualization Software, Peer Review, Dashboard Creation, Data Presentation, Data Integration, Geospatial Mapping, Spatial Analysis, Data Wrangling, Business Intelligence Software, Business Intelligence, Data Manipulation, Data Preprocessing, Data Transformation, Data Analysis

    ★ 4.6 (11) · Beginner · Specialization · 3 - 6 Months

  • U

    University of Michigan

    Decoding AI: A Deep Dive into AI Models and Predictions

    Skills you'll gain: Generative AI, Model Evaluation, AI literacy, Data Ethics, Data Analysis, Model Training, Responsible AI, Data Literacy, Discussion Facilitation, Artificial Intelligence, Big Data, Predictive Modeling, Machine Learning, Social Impact

    ★ 4.8 (26) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    GenAI for Business Intelligence Analysts

    Skills you'll gain: Business Intelligence, Generative AI, Business Analytics, Responsible AI, Business Process Automation, Data-Driven Decision-Making, Business Workflow Analysis, Data Ethics, Data Literacy, Exploratory Data Analysis, AI Integrations, Project Implementation

    ★ 4.5 (14) · Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    GenAI for Data Scientists

    Skills you'll gain: Generative AI, Responsible AI, AI literacy, Data Ethics, Data Quality, AI Integrations, Applied Machine Learning, Data Synthesis, Analysis, Machine Learning

    ★ 4.7 (12) · Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Créer du contenu pour les réseaux sociaux avec Piktochart

    Skills you'll gain: Instagram, Social Media Content, LinkedIn, Social Media, Facebook, Content Creation, Social Media Marketing, User Accounts, Graphic Design, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Corporate Finance Institute

    Analyzing Growth Drivers & Business Risks

    Skills you'll gain: Financial Analysis, Risk Analysis, Competitive Analysis, Market Analysis, Business Strategy, Growth Strategies, Business Strategies, Business Analysis, Analysis, Business Risk Management, Case Studies

    Beginner · Course · 1 - 3 Months

  • E

    Edureka

    Business Intelligence with Databricks

    Skills you'll gain: Data Visualization, Data-Driven Decision-Making, Data Management, Data Manipulation, SQL

    ★ 4.4 (12) · Beginner · Course · 1 - 4 Weeks

  • U

    UBITS

    Business Developer

    Skills you'll gain: Selling Techniques, Benchmarking, Closing (Sales), Consultative Selling, Retail Sales, Negotiation, Sales Strategy, Overcoming Objections, Accountability, Customer Relationship Management (CRM) Software, Value Propositions, Customer Relationship Management, Customer experience strategy (CX), Customer Analysis, Sales Management, Business Development, Emotional Intelligence, Accountability Frameworks, Market Research, Personal Development

    ★ 4.7 (14) · Intermediate · Specialization · 3 - 6 Months

  • P

    Pontificia Universidad Católica del Perú

    Fundamentos de analítica de datos educativos

    Skills you'll gain: Data Collection, Data Ethics, Data-Driven Decision-Making, Data Visualization, Data Literacy, Higher Education, Data Strategy, Education Software and Technology, Interactive Data Visualization, Data Presentation, Data Analysis Software, Analytical Skills, Analytics, Looker (Software), Data Analysis, Responsible AI, Data Management, Data Governance, Information Privacy, Strategic Decision-Making

    ★ 4.8 (18) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Simulation of Covid-19 Testing Process Using R Simmer

    Skills you'll gain: Simulations, Plot (Graphics), Statistical Visualization, R (Software), R Programming, Statistical Programming, Statistical Methods, Process Modeling, Statistical Analysis, Process Analysis, Data Analysis

    ★ 5 (6) · Beginner · Guided Project · Less Than 2 Hours

  • U

    University of London

    Data Science Project Capstone: Predicting Bicycle Rental

    Skills you'll gain: Correlation Analysis, Predictive Modeling, Data Collection, Regression Analysis, Data Science, Forecasting, Data Analysis, Statistical Modeling, Data Preprocessing

    ★ 4.5 (22) · Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • HI-FIVE: Health Informatics For Innovation, Value & Enrichment (Social/Peer Perspective): Columbia University
  • Data Visualization: Analisi dei dati con Tableau: Università di Napoli Federico II
  • Decoding AI: A Deep Dive into AI Models and Predictions: University of Michigan
  • GenAI for Business Intelligence Analysts: Coursera
  • GenAI for Data Scientists: Coursera
  • Créer du contenu pour les réseaux sociaux avec Piktochart: Coursera
  • Analyzing Growth Drivers & Business Risks: Corporate Finance Institute
  • Business Intelligence with Databricks: Edureka
  • Business Developer: UBITS
  • Fundamentos de analítica de datos educativos: Pontificia Universidad Católica del Perú

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