• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Customer Analytics

Customer Analytics Courses

Customer analytics courses can help you learn data collection techniques, customer segmentation, predictive modeling, and performance measurement. You can build skills in interpreting customer behavior, optimizing marketing strategies, and enhancing customer experience through data-driven insights. Many courses introduce tools like Google Analytics, Tableau, and SQL, that support analyzing data and visualizing trends to inform business decisions.

Popular Customer Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    G

    Google

    Always Remember the Stakeholder

    Skills you'll gain: Team Building, Stakeholder Engagement, Communication Strategies, Stakeholder Analysis, Interpersonal Communications, Internal Communications, Discussion Facilitation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Master Agile Scrum with Specialization Certification

    Skills you'll gain: User Story, Backlogs, Scaled Agile Framework, Project Estimation, Sprint Planning, Agile Project Management, Agile Software Development, Scrum (Software Development), Sprint Retrospectives, Agile Methodology, Stakeholder Communications, Team Building, Agile Product Development, Jira (Software), Estimation, Planning, Project Management, Kanban Principles, Product Management, Prioritization

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Association Rules Analysis

    Skills you'll gain: Unsupervised Learning, Anomaly Detection, Data Preprocessing, Machine Learning Methods, Data Mining, Applied Machine Learning, Feature Engineering, Data Analysis, Correlation Analysis, Algorithms

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Agile Dashboards for Data-Driven Decision-Making

    Skills you'll gain: Performance Metric, Performance Analysis, Performance Measurement, Customer Demand Planning, Dashboard, Market Opportunities, Business Metrics, Decision Making, Strategic Decision-Making, Agile Methodology, Real Time Data, Management Reporting, Business Intelligence, Organizational Effectiveness, Business Leadership, Data-Driven Decision-Making, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    29 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    GRAMMY GO

    Strategies for Audience Growth and Promoting Music Brands

    Skills you'll gain: Data-Driven Marketing, Drive Engagement, Driving engagement, Content Development and Management, Marketing Budgets, Paid media, Digital Media Strategy, Media Strategy, Brand Marketing, Content Strategy, Promotional Strategies, Marketing Analytics, Media Planning, Customer Engagement, Promotions and Campaigns, Shared Media, Marketing Effectiveness, Content Marketing, Brand Awareness, Strategic Partnership

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Data Responsibility

    Skills you'll gain: Data Ethics, Data Quality, Data Sharing, Information Privacy, Data Analysis, Data Access, Informed Consent

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    A

    AI CERTs

    Generative AI for Sustainability

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Process Modeling, Stakeholder Communications, Sustainable Business, Business Reporting, Corporate Sustainability, Stakeholder Engagement, Sustainability Standards, Climate Change Mitigation, Compliance Reporting, Stakeholder Management, Environmental Monitoring, Supplier Performance Management, Decision Intelligence, Responsible AI, AI Integrations, Forecasting, Predictive Modeling, Automation, Predictive Analytics

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Sales Foundations 101: Core Techniques for Success

    Skills you'll gain: Sales Enablement, Sales Management, Oral Expression, Customer Analysis, Governance, Sales Strategy, Talent Management, Competitive Analysis, Marketing, Sales Operations, Target Market, Marketing Effectiveness, Verbal Communication Skills, Sales Process, Sales, Market Share, Solution Selling, Human Resource Strategy, Business, Product Knowledge

    4.5
    Rating, 4.5 out of 5 stars
    ·
    15 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Financial Reporting and Cost Management Foundations

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Management Accounting, Revenue Recognition, Forecasting, Financial Analysis, Cost Accounting, Budget Management, Inventory Accounting, Financial Accounting, Budgeting, Performance Measurement, Cost Management, Business Systems Analysis, Data Mining, Analytics, Enterprise Resource Planning, Systems Analysis, Financial Controls, Finance

    5
    Rating, 5 out of 5 stars
    ·
    13 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    The DMAIC Framework: Analyze, Improve, and Control Phase

    Skills you'll gain: Exploratory Data Analysis, Statistical Process Controls, Six Sigma Methodology, Statistical Hypothesis Testing, Lean Six Sigma, Statistical Analysis, Continuous Improvement Process, Data Analysis, Analysis, Process Analysis, Process Improvement, Quality Improvement, Statistical Methods, Quality Monitoring, Quality Control, Process Improvement and Optimization, Root Cause Analysis, Data-Driven Decision-Making, Statistics, Statistical Inference

    4.6
    Rating, 4.6 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Event Marketing Design in Canva

    Skills you'll gain: Event Marketing, Marketing Design, Canva (Software), Marketing Materials, A/B Testing, Campaign Planning, Promotional Materials, Promotions and Campaigns, Design Strategies, Campaign Management, Logo Design, Data-Driven Marketing, Email Marketing, Cross-Channel Marketing, Content Performance Analysis, Social Media Campaigns, Branding, Drive Engagement, Driving engagement, Experience Design

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Data Engineering on AWS - The Complete Training

    Skills you'll gain: AWS Kinesis, Data Engineering, Amazon Redshift, Amazon Web Services, Apache Kafka, Cloud Computing Architecture, Data Lakes, Real Time Data, Amazon Elastic Compute Cloud, Data Management, Cloud Engineering, Cloud Management, Interactive Data Visualization, Amazon S3, Data Integration, Data Architecture, Data Migration, Performance Tuning, Serverless Computing, AWS Identity and Access Management (IAM)

    Intermediate · Specialization · 3 - 6 Months

1…351352353…540

In summary, here are 10 of our most popular customer analytics courses

  • Always Remember the Stakeholder: Google
  • Master Agile Scrum with Specialization Certification: Simplilearn
  • Association Rules Analysis: University of Colorado Boulder
  • Agile Dashboards for Data-Driven Decision-Making: Duke University
  • Strategies for Audience Growth and Promoting Music Brands: GRAMMY GO
  • Data Responsibility: Google
  • Generative AI for Sustainability: AI CERTs
  • Sales Foundations 101: Core Techniques for Success: EDUCBA
  • Financial Reporting and Cost Management Foundations: EDUCBA
  • The DMAIC Framework: Analyze, Improve, and Control Phase: SkillUp

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok