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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Exploratory vs Confirmatory data analysis using Python

    Skills you'll gain: Exploratory Data Analysis, Spatial Data Analysis, Tree Maps, Plot (Graphics), Plotly, Data Analysis, Data Visualization, Statistical Visualization, Interactive Data Visualization, Data Visualization Software, Jupyter, Statistical Analysis, Quantitative Research, Pandas (Python Package)

    ★ 4.9 (10) · Intermediate · Guided Project · Less Than 2 Hours

  • S

    SkillUp

    The DMAIC Framework: Analyze, Improve, and Control Phase

    Skills you'll gain: Exploratory Data Analysis, Statistical Process Controls, Six Sigma Methodology, Statistical Hypothesis Testing, Lean Six Sigma, Statistical Analysis, Continuous Improvement Process, Data Analysis, Analysis, Process Analysis, Process Improvement, Quality Improvement, Statistical Methods, Quality Monitoring, Quality Control, Process Improvement and Optimization, Root Cause Analysis, Data-Driven Decision-Making, Statistics, Statistical Inference

    ★ 4.6 (19) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Target Demographics: Boost Purchase Velocity

    Skills you'll gain: A/B Testing, Google Analytics, Conversion Funnel Analysis, Data-Driven Marketing, Customer Insights, Customer Analysis, Meta Ads Manager, Marketing Analytics, Target Audience, Digital Advertising, Web Analytics, Online Advertising, Performance Measurement, Business Metrics, Campaign Management, Consumer Behaviour, AI Integrations

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Engineering Data Ecosystems: Pipelines, ETL, Spark

    Skills you'll gain: Extract, Transform, Load, Apache Spark, Data Pipelines, Data Integration, Big Data, Data Processing, Data Management

    ★ 4.5 (10) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • A

    Alex Genadinik

    2026 Web Development With Replit AI Vibe Coding

    Skills you'll gain: Prompt Engineering, LLM Application, Generative AI Agents, Vibe coding, Agentic Workflows, Agentic systems, Sales Enablement, Large Language Modeling, Email Automation, AI Workflows, Sales Process, Marketing Automation, Sales Development, Lead Generation, AI Integrations, Development Environment, Application Deployment, Web Development Tools

    Mixed · Course · 1 - 3 Months

    Category: Top AI Program
    Top AI Program
  • P

    Packt

    Elasticsearch 8 and the Elastic Stack: In-Depth and Hands-On

    Skills you'll gain: Data Import/Export, Data Visualization Software, Cloud Deployment, Data Visualization, Restful API, Data Mapping, Data Presentation, Interactive Data Visualization, Extract, Transform, Load, Dashboard Creation, Histogram, Data Store, Data Transformation, Amazon Web Services, Cloud Hosting, Scalability, Cloud Management, System Monitoring, NoSQL, Query Languages

    ★ 4.4 (16) · Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of Colorado Boulder

    Data Analysis with Tidyverse

    Skills you'll gain: Tidyverse (R Package), Data Import/Export, R (Software), Data Wrangling, R Programming, Data Manipulation, Data Analysis, Ggplot2, Relational Databases, Data Transformation, Data Cleansing, Programming Principles

    ★ 4.1 (13) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of Illinois Urbana-Champaign

    Foundations of Strategic Internal Auditing

    Skills you'll gain: Audit Planning, Internal Auditing, Environmental Social And Corporate Governance (ESG), Auditing, Internal Controls, Auditors Report, Report Writing, Internal Communications, Continuous Improvement Process, Risk Analysis, Risk Control, Governance Risk Management and Compliance, Risk Management Framework, Financial Controls, Enterprise Risk Management (ERM), Presentations, Risk Management, Stakeholder Management, Benchmarking, Business Ethics

    ★ 5 (8) · Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Einführung in Easil für Soziale Medien

    Skills you'll gain: Social Media Marketing, Social Media Content, Social Media, Graphic Design, Graphic and Visual Design Software, Social Media Strategy, Storytelling, Instagram, Content Creation

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • K

    Knowledge Accelerators

    Change Management Fundamentals: ADKAR for Beginners

    Skills you'll gain: Change Management, Organizational Change, Business Transformation, Culture Transformation, People Management, Communication Strategies, Organizational Leadership, Strategic Communication, Performance Metric, Learning Theory, Leadership Development, Team Leadership, Adaptability, Influencing, Stakeholder Management, Process Improvement, Employee Engagement, Stakeholder Engagement, Business Planning

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • G

    Google Cloud

    BigQuery Soccer Data Ingestion

    Skills you'll gain: Google Cloud Platform, Cloud Storage, Query Languages, Data Import/Export, Analytics, Data Science, Data Analysis

    Beginner · Project · Less Than 2 Hours

  • C

    Coursera

    Favoriser les interactions dans les groupes sur Facebook

    Skills you'll gain: Drive Engagement, Facebook, Web Presence, Community Organizing, Driving engagement, Discussion Facilitation, Education Software and Technology, Marketing

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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