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Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.


Popular Digital Analytics Courses and Certifications


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    Starweaver

    Mastering Digital Communication: Effective Online Engagement

    Skills you'll gain: Content Creation, Crisis Management, Digital Communications, Strategic Communication, Digital Media Strategy, Communication Strategies, Social Media, Digital Marketing, Digital Content, Target Audience, Customer Engagement, Email Marketing, Ethical Standards And Conduct, Presentations, Emerging Technologies, Forecasting

    Beginner · Course · 1 - 4 Weeks

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    Board Infinity

    Google Analytics: Quick Wins and Hacks for Marketers

    Skills you'll gain: Google Analytics, Marketing Analytics, Web Analytics, Marketing Effectiveness, Campaign Management, Digital Marketing, Target Audience, Customer Insights, Analytics, Performance Analysis, A/B Testing, Dashboard, Performance Metric, Content Strategy

    Beginner · Course · 1 - 4 Weeks

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    Real Madrid Graduate School Universidad Europea

    Applied Football Analytics - Looking at real-world cases

    Skills you'll gain: Data Synthesis, Data Integration, Data Literacy, Data Storytelling, Analysis, Case Studies, Business Analytics, Advanced Analytics, Analytical Skills, Strategic Decision-Making, Business Metrics, Forecasting, Media and Communications, Statistics, Persuasive Communication, Databases, Database Design, Innovation

    Beginner · Course · 1 - 4 Weeks

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    LearnQuest

    Foundations of Digital Social Selling

    Skills you'll gain: Lead Generation, Persona Development, Target Audience, Global Marketing, Storytelling, Sales, Social Media Marketing, Sales Strategy, Social Media, Customer Engagement, Customer Relationship Building, Professional Networking, LinkedIn, Cultural Diversity

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Coursera

    Create a Digital Wireframe with Figma

    Skills you'll gain: Wireframing, Figma (Design Software), Design Reviews, User Interface (UI), Collaborative Software, Prototyping, Design Software, Digital Design

    4.7
    Rating, 4.7 out of 5 stars
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    12 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    Automation Anywhere

    Implementing RPA with Cognitive Automation and Analytics

    Skills you'll gain: Robotic Process Automation, Business Process Automation, Automation, Process Design, Return On Investment, Dashboard, Role-Based Access Control (RBAC), Unstructured Data, User Accounts, Project Design, Feasibility Studies, Analytics, Artificial Intelligence, Development Testing, Operational Analysis, Extensible Markup Language (XML), Workflow Management, Business Analytics, Process Analysis, Administration

    4.5
    Rating, 4.5 out of 5 stars
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    625 reviews

    Beginner · Specialization · 3 - 6 Months

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    Coursera

    Building Custom Regional Reports with Google Analytics

    Skills you'll gain: Google Analytics, Ad Hoc Reporting, Marketing Analytics, Email Automation, Data-Driven Decision-Making, Web Analytics, Dashboard, Geospatial Information and Technology, Marketing, Data Analysis, Data Visualization

    4.6
    Rating, 4.6 out of 5 stars
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    274 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    Association of International Certified Professional Accountants

    Introduction to Data Analytics for Accounting Professionals

    Skills you'll gain: Data Literacy, Data-Driven Decision-Making, Financial Data, Business Analytics, Data Strategy, Analytical Skills, Project Design, Data Analysis, Business Intelligence, Project Implementation, Unstructured Data, Data Quality

    4.7
    Rating, 4.7 out of 5 stars
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    95 reviews

    Beginner · Course · 1 - 4 Weeks

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    University of Michigan

    Digital Technologies and the Future of Manufacturing

    Skills you'll gain: Internet Of Things, Case Studies, Manufacturing and Production, Manufacturing Processes, Digital Transformation, Manufacturing Operations, Production Planning, Business Transformation, Business Technologies, Technology Strategies, Cloud Computing, Technology Roadmaps, Emerging Technologies, Automation, Strategic Partnership, Operational Efficiency, Business Modeling, Cost Benefit Analysis, Product Lifecycle Management, Risk Analysis

    4.5
    Rating, 4.5 out of 5 stars
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    378 reviews

    Beginner · Specialization · 1 - 3 Months

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    EDUCBA

    Predictive Analytics with SPSS: Analyze & Apply

    Skills you'll gain: SPSS, Correlation Analysis, SPSS (Software), Logistic Regression, Regression Analysis, Predictive Modeling, Predictive Analytics, Descriptive Statistics, Statistical Methods, Statistical Modeling, Case Studies, Statistical Analysis, Data Import/Export, Data Manipulation, Analysis, Model Evaluation

    4.9
    Rating, 4.9 out of 5 stars
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    14 reviews

    Mixed · Course · 1 - 3 Months

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    Coursera

    Digital Literacy: Introduction to Using Computers

    Skills you'll gain: File Management, Computer Literacy, Microsoft Office, Email Security, Computer Hardware, Computer Security Awareness Training, Spreadsheet Software, digital literacy, Information Management, Safety and Security

    4.7
    Rating, 4.7 out of 5 stars
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    15 reviews

    Intermediate · Course · 1 - 4 Weeks

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    Yale University

    Media Digital untuk Hasil Kesehatan

    Skills you'll gain: Digital Media Strategy, Health Promotion, Health Education, Media and Communications, Patient Education And Counseling, Behavioral Health, Public Health, Instagram, Driving engagement, Facebook, Program Evaluation, Persuasive Communication, Digital Communications, Survey Creation, Experimentation, Data Collection

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular digital analytics courses

  • Mastering Digital Communication: Effective Online Engagement: Starweaver
  • Google Analytics: Quick Wins and Hacks for Marketers: Board Infinity
  • Applied Football Analytics - Looking at real-world cases: Real Madrid Graduate School Universidad Europea
  • Foundations of Digital Social Selling: LearnQuest
  • Create a Digital Wireframe with Figma: Coursera
  • Implementing RPA with Cognitive Automation and Analytics: Automation Anywhere
  • Building Custom Regional Reports with Google Analytics: Coursera
  • Introduction to Data Analytics for Accounting Professionals: Association of International Certified Professional Accountants
  • Digital Technologies and the Future of Manufacturing: University of Michigan
  • Predictive Analytics with SPSS: Analyze & Apply: EDUCBA

Skills you can learn in Business Essentials

Analytics (37)
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Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
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Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

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