• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Product Marketing

Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Master AutoCAD Bungalow Design: Create & Analyze Layouts

    Skills you'll gain: Architectural Drawing, AutoCAD, Computer-Aided Design, Technical Drawing, Drafting and Engineering Design, Autodesk, Engineering Drawings, Architectural Design, Land Development, Building Design, Functional Design, Design Elements And Principles

    5
    Rating, 5 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Strengthen Brand Equity

    Skills you'll gain: Brand Awareness, Brand Management, Branding, Brand Marketing, Brand Strategy, Brand Loyalty, Data Presentation, Data Storytelling, Marketing Design, Marketing Management, Market Share, Data-Driven Decision-Making, Marketing, Visual Design, Customer Insights, Presentations, Data-Driven Marketing, Asset Management, Health Equity, Health Promotion

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Unity Advanced Game Development, Physics & GUI

    Skills you'll gain: Unity Engine, UI Components, Scripting, User Interface (UI), Torque (Physics), Responsive Web Design, User Interface (UI) Design, Object Oriented Programming (OOP), Game Design, C# (Programming Language), Animation and Game Design, Object Oriented Design, Animations, Interactive Design, Event-Driven Programming, Video Game Development, User Interface and User Experience (UI/UX) Design, Mechanics, User Experience, Simulation and Simulation Software

    5
    Rating, 5 out of 5 stars
    ·
    12 reviews

    Beginner · Specialization · 1 - 3 Months

  • B

    Birla Institute of Technology & Science, Pilani

    Online Social Media

    Skills you'll gain: Data Ethics, Social Media, Social Media Strategy, Social Media Marketing, Social Media Management, Professional Networking, LinkedIn, digital literacy, Ethical Standards And Conduct, Facebook, Electronic Media, Instagram, Digital Media Strategy, Shared Media, Media and Communications, Digital Marketing, Cybersecurity, Content Creation, Digital Communications, Communication

    Build toward a degree

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Madecraft

    Creating a Business of Your Own

    Skills you'll gain: Business Modeling, User Feedback, Ideation, Entrepreneurship, Market Analysis, Lean Methodologies, User Research, Data-Driven Decision-Making, Market Opportunities, Brainstorming, Business Strategy, Customer Insights, Business Planning, New Business Development, Market Research, Team Building, Business Development, Go To Market Strategy, Performance Measurement, Fundraising

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    AI SEO Content Creation

    Skills you'll gain: Content Optimization, Generative Engine Optimization (GEO), Content Marketing, Content Performance Analysis, Workflow Management, AI Integrations, Writing and Editing, Prompt Engineering Tools

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    A

    Adobe

    Creative Process and Project Design with Adobe Illustrator

    Skills you'll gain: Adobe Illustrator, Ideation, Conceptual Design, Design Strategies, Graphic and Visual Design, Visual Storytelling, Creativity, Workflow Management, Adobe Creative Cloud, Creative Design, Design, Graphic Design, Visual Design, Collaboration, Process Optimization

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    TikTok Content Creation Essentials

    Skills you'll gain: TikTok, Video Editing, Storytelling, Video Production, Videography, Content Creation, Visual Storytelling, Editing, Scripting, Music

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    L

    LearnKartS

    Prompt Engineering for ChatGPT: Beginner to Advanced

    Skills you'll gain: Prompt Patterns, Prompt Engineering, ChatGPT, Generative AI, Multimodal Prompts, Prompt Engineering Tools, Token Optimization, Context Engineering, AI Enablement, LLM Application, AI literacy, Large Language Modeling, Embeddings, Artificial Intelligence, Problem Solving, Technical Writing, Content Creation, Natural Language Processing, Productivity

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    T

    The Hong Kong University of Science and Technology

    Discrete Math for Computer Science - Counting & Probability

    Skills you'll gain: Bayesian Statistics

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Sorumlu Yapay Zeka'ya Giriş

    Skills you'll gain: Responsible AI, Data Ethics, Artificial Intelligence, AI Product Strategy, Accountability, Business Ethics, AI literacy, Ethical Standards And Conduct, Accountability Frameworks

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    Email Automation: Lifecycle Flows and Deliverability

    Skills you'll gain: Email Automation, Email Marketing, Content Performance Analysis, Marketing Automation, Email Security, Campaign Management, Performance Analysis, Personalized Campaigns, Process Optimization, HubSpot CRM, Performance Measurement, Process Improvement and Optimization, Customer Retention, Customer Engagement, Workflow Management, A/B Testing, Journey Mapping, Authentications

    Intermediate · Course · 1 - 4 Weeks

1…382383384…477

In summary, here are 10 of our most popular product marketing courses

  • Master AutoCAD Bungalow Design: Create & Analyze Layouts: EDUCBA
  • Strengthen Brand Equity: Coursera
  • Unity Advanced Game Development, Physics & GUI: EDUCBA
  • Online Social Media: Birla Institute of Technology & Science, Pilani
  • Creating a Business of Your Own: Madecraft
  • AI SEO Content Creation: Coursera
  • Creative Process and Project Design with Adobe Illustrator: Adobe
  • TikTok Content Creation Essentials: Coursera
  • Prompt Engineering for ChatGPT: Beginner to Advanced: LearnKartS
  • Discrete Math for Computer Science - Counting & Probability: The Hong Kong University of Science and Technology

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok