• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Free
    Free
    A

    Amazon Web Services

    Sustainability Transformation with AWS

    Skills you'll gain: Cloud Computing Architecture, Amazon Web Services, Cloud Solutions, Sustainable Business, Cloud Platforms, Cloud Computing, Corporate Sustainability, Business Transformation, Technical Consulting

    4.6
    Rating, 4.6 out of 5 stars
    ·
    20 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    TikTok Community: Engage & Build

    Skills you'll gain: TikTok, Driving engagement, Drive Engagement, Social Media Management, Customer Engagement, Social Media Strategy, Social Media, Social Media Content, Social Media Marketing, Community Development, Brand Loyalty

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    10 Passive Income Businesses For 2026 To Start Today

    Skills you'll gain: E-Commerce, Content Creation, Digital Content, Video Production, Digital Publishing, Wholesaling, Photo/Video Production and Technology, Digital Assets, Business Modeling, Entrepreneurship, Direct Selling, Blockchain, FinTech, Advertising

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Strategic Career Planning in Technology-Based Roles

    Skills you'll gain: Workforce Development, Professional Networking, Computer Science, Professional Development, Academic Advising, Technology Strategies, Recruitment, Adaptability, Information Technology, Branding

    3.8
    Rating, 3.8 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    مقدمة لجداول بيانات جوجل

    Skills you'll gain: Dashboard, Excel Formulas, Google Sheets, Service Level, Spreadsheet Software, Service Level Agreement, Data Validation, Data Entry

    4.3
    Rating, 4.3 out of 5 stars
    ·
    26 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Get started with Tweetdeck for Twitter

    Skills you'll gain: Social Media, Social Media Marketing, Market Research, User Research

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Comment intégrer des applications sur Canva

    Skills you'll gain: Canva (Software), Design, Graphic Design, Graphic and Visual Design Software, Photo Editing, Content Creation, Multimedia, Data Import/Export, Content Marketing, Continuous Integration

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SAS

    Statistics You Need to Know for Machine Learning

    Skills you'll gain: Exploratory Data Analysis, Logistic Regression, Correlation Analysis, Applied Machine Learning, Model Evaluation, Data Modeling

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Optimize Posts and Ads

    Skills you'll gain: Social Media Content, Copywriting, Social Media Strategy, Social Media, Content Scheduling, Social Media Marketing, Paid media, Content Strategy, Brand Strategy, Digital Advertising

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Commercialise ton entreprise avec les marchandises de Canva

    Skills you'll gain: Canva (Software), Marketing Materials, Marketing Design, Marketing Collateral, Content Creation, Branding, Content Marketing, Graphic and Visual Design Software, Graphical Tools, Graphic Design, Design, Promotional Materials, Marketing Communications, Graphic and Visual Design, Graphics Software

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    K

    Khalifa University

    AI for Executives: AI for Business Decision Making

    Skills you'll gain: Feature Engineering, Responsible AI, AI Integrations, Data Preprocessing, Strategic Decision-Making, Data-Driven Decision-Making, Data Ethics, Natural Language Processing, AI Security, Decision Making, Model Training, LLM Application, Large Language Modeling, Decision Support Systems, Artificial Intelligence, Predictive Analytics, Advanced Analytics, Governance, Data Governance, Workflow Management

    3.9
    Rating, 3.9 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    TikTok Optimization: Grow Your Presence

    Skills you'll gain: TikTok, Content Performance Analysis, Content Optimization, Social Media Analytics, Data-Driven Marketing, Content Strategy, Social Media Content, Marketing Analytics, Strategic Partnership, E-Commerce, Live Streaming, Direct Selling

    Beginner · Course · 1 - 4 Weeks

1…384385386…485

In summary, here are 10 of our most popular marketing strategy courses

  • Sustainability Transformation with AWS: Amazon Web Services
  • TikTok Community: Engage & Build: Coursera
  • 10 Passive Income Businesses For 2026 To Start Today: Alex Genadinik
  • Strategic Career Planning in Technology-Based Roles: Coursera
  • مقدمة لجداول بيانات جوجل: Coursera
  • Get started with Tweetdeck for Twitter : Coursera
  • Comment intégrer des applications sur Canva: Coursera
  • Statistics You Need to Know for Machine Learning: SAS
  • Optimize Posts and Ads: Coursera
  • Commercialise ton entreprise avec les marchandises de Canva: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok