• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Analytics

Social Media Analytics Courses

Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.

Popular Social Media Analytics Courses and Certifications


  • S

    SkillUp

    Generative AI: Elevate your Business Intelligence Career

    Skills you'll gain: Interactive Data Visualization, Business Intelligence, Business Intelligence Software, Data Presentation, Infographics, Data Visualization, Dashboard Creation, Generative AI, Data Ethics, Large Language Modeling, Responsible AI, Artificial Intelligence, LLM Application, Query Languages, SQL, Data Analysis, Presentations, Natural Language Processing

    ★ 4.8 (36) · Intermediate · Course · 1 - 4 Weeks

  • U

    University of Virginia

    Pensamiento de diseño para la innovación

    Skills you'll gain: Design Thinking, Creative Problem-Solving, Ideation, Innovation, Market Opportunities, Creativity, Storytelling, Design Strategies, Strategic Thinking, Data Visualization, Test Tools, Entrepreneurship, Case Studies, Peer Review

    ★ 4.8 (112) · Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Data Analysis in Python: Using Pandas DataFrames

    Skills you'll gain: Pandas (Python Package), Scatter Plots, Histogram, Correlation Analysis, Data Visualization, Data Manipulation, Plot (Graphics), Data Wrangling, Data Import/Export, JSON, Statistical Visualization, Data Cleansing, Data Transformation, Data Visualization Software, Data Preprocessing, Exploratory Data Analysis, Data Analysis, Python Programming

    ★ 4.7 (30) · Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of California, Irvine

    Project Launch

    Skills you'll gain: Stakeholder Management, Communication Planning, Agile Project Management, Work Breakdown Structure, Project Scoping, Stakeholder Engagement, Agile Methodology, Project Management, Project Schedules, Project Management Software, Stakeholder Communications, Project Planning, Scope Management, Leadership and Management, Requirements Management, Stakeholder Analysis, Project Documentation, User Requirements Documents, Leadership, Communication

    ★ 4.6 (19) · Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Optimize Posts and Ads

    Skills you'll gain: Social Media Content, Copywriting, Social Media Strategy, Social Media, Content Scheduling, Social Media Marketing, Paid media, Content Strategy, Brand Strategy, Digital Advertising

    Intermediate · Course · 1 - 4 Weeks

  • N

    National Academy of Sports Medicine

    Popular Fitness Supplements

    Skills you'll gain: Pharmacology, Critical Thinking, Sports Medicine, Drug Interaction, Exercise Science, Pharmaceuticals, Contraindication, Nutrition and Diet, Nutrition Education, Health Promotion, Health And Wellness Coaching, Regulatory Compliance, General Science and Research

    Beginner · Course · 1 - 4 Weeks

  • L

    LearnKartS

    Kafka Fundamentals

    Skills you'll gain: Apache Kafka, Data Pipelines, Data Processing, Real Time Data, Live Streaming, Distributed Computing, Event-Driven Programming

    ★ 3.9 (41) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create a Storyboard in Canva

    Skills you'll gain: Storyboarding, Canva (Software), Storytelling, Visual Storytelling, Marketing Design, Marketing Collateral, Content Creation, Presentations, Animations, Motion Graphics, Dashboard, Graphic Design, Marketing, User Accounts, Business

    ★ 4.7 (25) · Intermediate · Guided Project · Less Than 2 Hours

  • U

    Universidade Estadual de Campinas

    A complexidade sensível: Um paralelo entre videogames e arte

    Skills you'll gain: Game Design, Video Game Development, Peer Review, Aesthetics, Art History, Culture, Liberal Arts, Social Impact

    ★ 4.7 (230) · Mixed · Course · 1 - 3 Months

  • U

    University of Michigan

    Human Capital: Foundations and Essentials

    Skills you'll gain: Human Capital, Human Resources, Human Resources Management and Planning, Human Resource Strategy, Human Resource Management, HR Tech, People Analytics, Employee Engagement, Workforce Development, Compensation Management, Compensation and Benefits, Occupational Safety And Health, Legal Risk, Labor Law, Organizational Leadership, Health And Safety Standards, Communication Strategies

    ★ 4.6 (18) · Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    How to Use ChatGPT and Generative AI for Passive Income

    Skills you'll gain: Data Ethics, Responsible AI, Generative AI, ChatGPT, Prompt Patterns, AI powered creativity, AI literacy, Vibe coding, Blogs, Content Scheduling, Social Media Management, Copywriting, Social Media Content, Content Creation, Marketing Automation, Web Development, Web Language, Writing, Content Marketing, Personalized Service

    ★ 2.1 (9) · Beginner · Course · 1 - 3 Months

  • E

    EDUCBA

    Splunk Query Language and Data Analysis

    Skills you'll gain: Splunk, Dashboard Creation, Dashboard, Data Transformation, Interactive Data Visualization, Data Manipulation, Data Analysis, Statistical Analysis, Query Languages, Data Visualization Software, Statistical Methods, Data Presentation, Ad Hoc Reporting, Continuous Monitoring

    ★ 4.9 (140) · Intermediate · Course · 1 - 4 Weeks

1…395396397…691

In summary, here are 10 of our most popular social media analytics courses

  • Generative AI: Elevate your Business Intelligence Career: SkillUp
  • Pensamiento de diseño para la innovación: University of Virginia
  • Data Analysis in Python: Using Pandas DataFrames: Coursera
  • Project Launch: University of California, Irvine
  • Optimize Posts and Ads: Coursera
  • Popular Fitness Supplements: National Academy of Sports Medicine
  • Kafka Fundamentals: LearnKartS
  • Create a Storyboard in Canva: Coursera
  • A complexidade sensível: Um paralelo entre videogames e arte: Universidade Estadual de Campinas
  • Human Capital: Foundations and Essentials: University of Michigan

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok