• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • P

    Packt

    Assertiveness Skills

    Skills you'll gain: Assertiveness, Empowerment, Oral Expression, Professional Development, Workplace Bullying Intervention, Verbal Communication Skills, Communication, Tactfulness, Communication Strategies, Leadership, Leadership Development, De-escalation Techniques, Rapport Building, Conflict Management, Empathy, Behavioral Management

    ★ 4.7 (34) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    Emory University

    Capstone: Making the Case for AI

    Skills you'll gain: Generative AI, Customer experience improvement, AI Personalization, Marketing Effectiveness, Content Marketing, Data-Driven Marketing, Marketing Strategies, AI Enablement, Marketing Analytics, Customer Insights, Customer Analysis, Artificial Intelligence

    ★ 4.2 (10) · Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of California, Davis

    Introduction to Multinational and Cross-Cultural Teams

    Skills you'll gain: Virtual Teams, Intercultural Competence, Team Management, Cultural Diversity, Organizational Leadership, Team Leadership, Leadership, Cultural Sensitivity, Team Building, Team Performance Management, Culture, Stakeholder Communications, Diversity and Inclusion, Team Collaboration, Communication

    ★ 4.6 (42) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Leeds

    Leadership and Change Management for Sustainability Success

    Skills you'll gain: Change Management, Strategic Leadership, Organizational Change, Leadership and Management, Business Transformation, Leadership Development, Leadership, Influencing, Corporate Sustainability, Communication Planning, Sustainable Business, Adaptability, Communication, Employee Engagement

    ★ 4.6 (17) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • S

    Skillshare

    Professional Development for Future-Ready Leadership

    Skills you'll gain: Adaptability, Diversity and Inclusion, Workplace inclusivity, Diversity Equity and Inclusion Initiatives, Leadership, Communication, Professional Development, Cultural Diversity, Emotional Intelligence, Initiative and Leadership, Empathy & Emotional Intelligence, Empathy, Trustworthiness

    ★ 4.7 (11) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Colorado System

    Scientific Writing for Research Grant Proposals

    Skills you'll gain: Concision, Grant Writing, Writing, Grant Applications, Persuasive Communication, Communication, Organizational Skills, Analytical Skills

    ★ 4.9 (29) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • B

    Banco Interamericano de Desarrollo

    Women's Leadership: Boost your skills and drive change

    Skills you'll gain: Persuasive Communication, Communication, Public Speaking, Resilience, Empowerment, Professional Development, Emotional Intelligence, Mentorship, Employee Coaching, Professional Networking, Branding, Assertiveness, Self-Awareness, Self-Motivation, Leadership Development, Leadership, Empathy, Social Media, Proactivity, Decision Making

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • A

    Airbus Beyond

    Supply Chain Sustainability

    Skills you'll gain: Corporate Sustainability, Sustainability Reporting, Sustainable Systems, Sustainability Standards, Environmental Management Systems, Environmental Social And Corporate Governance (ESG), Environmental Resource Management, Supply Chain, Environmental Regulations, Environmental Issue, Environment and Resource Management, Environmental Laws, Logistics Management, Environmental Monitoring, Logistics, Environmental Policy, Governance, Mitigation

    ★ 4.5 (11) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • L

    LearnQuest

    The Science of Sales: Behavioral Insights and Psychology

    Skills you'll gain: Consultative Selling, Closing (Sales), Sales Management, Verbal Communication Skills, Communication, Sales Prospecting, Selling Techniques, Sales Strategy, Consumer Behaviour, Sales, Marketing Psychology, Overcoming Objections, Communication Strategies, Initiative and Leadership, Customer Analysis, Sales Presentations, Regional Sales, Tenacity, Prospecting and Qualification, Sales Support

    Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Développe un site Internet gratuit avec WordPress

    Skills you'll gain: WordPress, Web Content, Content Management Systems, Content Creation, Web Presence, Content Management, Creativity

    ★ 4.3 (15) · Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • H

    HubSpot Academy

    المبيعات الواردة

    Skills you'll gain: Sales Presentation, Sales Presentations, Persona Development, General Sales Practices, Lead Generation, Customer Acquisition Management, Prospecting and Qualification, Sales Prospecting, Sales Strategy, Cold Calling, Sales Process, Target Audience, Phone Sales, Sales Enablement, Prioritization, Customer Engagement, Social Media Campaigns, Social Media Marketing, Communication Strategies, Personalized Service

    Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • S

    Skillshare

    Special Effects

    Skills you'll gain: Adobe After Effects, Animations, Video Production, Post-Production, Motion Graphics, Photo/Video Production and Technology, Videography, Video Editing, Conceptual Design, Ideation, Visual Storytelling, File Management, Cinematography, Timelines, Computer Graphic Techniques, Graphics Software, Control Panels, Color Matching

    ★ 4.7 (7) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
1…395396397…592

In summary, here are 10 of our most popular social media marketing courses

  • Assertiveness Skills: Packt
  • Capstone: Making the Case for AI: Emory University
  • Introduction to Multinational and Cross-Cultural Teams: University of California, Davis
  • Leadership and Change Management for Sustainability Success: University of Leeds
  • Professional Development for Future-Ready Leadership: Skillshare
  • Scientific Writing for Research Grant Proposals: University of Colorado System
  • Women's Leadership: Boost your skills and drive change: Banco Interamericano de Desarrollo
  • Supply Chain Sustainability: Airbus Beyond
  • The Science of Sales: Behavioral Insights and Psychology: LearnQuest
  • Développe un site Internet gratuit avec WordPress: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok