• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  1. Categories
  2. Copywriting

Copywriting Courses

Copywriting courses cover key aspects like persuasive writing, audience targeting, and brand voice development. You’ll learn to craft compelling headlines, calls to action, and web content that engages readers. Many courses also explore techniques for writing for different mediums, such as social media, email marketing, and advertising.

Popular Copywriting Courses and Certifications


  • S

    Skillshare

    Don’t Lose Your Voice: Writing Well with AI

    Skills you'll gain: AI literacy, Writing and Editing, Editing, AI powered creativity, AI Workflows, Generative AI, Writing

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    SkillsBooster Academy

    AI Creative Writing and Storytelling

    Skills you'll gain: Prompt Engineering, Multimodal Prompts, AI powered creativity, Content Strategy, Google Gemini, Content Marketing, Gemini, Anthropic Claude, Content Creation, Email Marketing, Storytelling, ChatGPT, Social Media Content, Generative AI, Copywriting, Social Media Marketing, Writing, Editing, Branding, Proofreading

    5 stars, 9 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 5 (9) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Michigan State University

    Photography Basics and Beyond: From Smartphone to DSLR

    Skills you'll gain: Design Elements And Principles, Photography, Photo Editing, Peer Review, Post-Production, Image Quality, Visual Storytelling, Creativity, Digital Publishing, Social Media, Editing, Copywriting, Writing, Web Design and Development

    4.7 stars, 6.7K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (6.7K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • S

    Skillshare

    AI-Powered SEO Content Marketing

    Skills you'll gain: Keyword Research, Prompt Engineering, Copywriting, Search Engine Optimization, AI powered creativity, Storytelling, Web Content, ChatGPT, Target Audience, Blogs, Content Development and Management, Content Strategy, Web Analytics and SEO, Content Management, Content Creation, Writing and Editing, AI Workflows, Writing, Marketing, Content Optimization

    4.4 stars, 34 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.4 (34) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    SkillsBooster Academy

    AI UGC & Short-Form Video Production

    Skills you'll gain: Content Marketing, Video Production, Marketing Automation, Generative AI, Content Creation, Prompt Engineering, Email Marketing, Media Production, AI Personalization, Campaign Planning, Content Strategy, Writing and Editing, Workflow Management, Copywriting, Digital Marketing, Brand Strategy, Restful API, Search Engine Optimization, Video Editing, Social Media Campaigns

    5 stars, 9 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 5 (9) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • A

    Alex Genadinik

    Proofreading And Editing Business Writing (Many Exercises)

    Skills you'll gain: Proofreading, Grammar, Editing, Business Writing, Writing and Editing, Writing, Business Correspondence, Business Communication, ChatGPT, Peer Review

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    Stanford Online

    Writing in the Sciences

    Skills you'll gain: Writing and Editing, Writing, Concision, Grammar, Editing, Technical Writing, Technical Communication, Grant Writing, Journals, Peer Review, Media and Communications

    4.9 stars, 9.9K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.9 (9.9K) · Beginner · Course · 1 - 3 Months

    Status: Bestseller
    Bestseller
    Category: Preview
    Preview
  • T

    Tecnológico de Monterrey

    Desarrollo Web Seguro y Comunicación Digital

    Skills you'll gain: Search Engine Marketing, Computational Thinking, ChatGPT, Responsive Web Design, HTML and CSS, Digital Marketing, Web Design, Artificial Intelligence, Search Engine Optimization, Content Strategy, Interactive Design, Web Development, Digital Communications, Javascript, Cybersecurity, Cascading Style Sheets (CSS), Generative AI, Prompt Engineering, Storytelling, Presentations

    4.8 stars, 1.2K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (1.2K) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • B

    Board Infinity

    Introduction to Technical Writing

    Skills you'll gain: Technical Writing, Technical Documentation, Software Documentation, Technical Communication, Layout Design, Writing and Editing, Writing, Graphic and Visual Design, Augmented and Virtual Reality (AR/VR), Typography, Proofreading, Multimedia, Content Management

    4.3 stars, 451 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.3 (451) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Facebook Content Creator Pro

    Skills you'll gain: Content Performance Analysis, Video Production, Content Scheduling, Meta Ads Manager, Writing, Social Media Analytics, Canva (Software), Facebook, Content Creation, Storytelling, Copywriting, Online Advertising, Videography, Social Media Content, Photography, Marketing Analytics, Customer Analysis, Social Media, Content Strategy, ChatGPT

    4.6 stars, 1.8K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (1.8K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Colorado Boulder

    Effective Communication: Writing, Design, and Presentation

    Skills you'll gain: Business Writing, Public Speaking, Presentations, Peer Review, Graphic Design, Graphic and Visual Design, Business Correspondence, Storytelling, Business Communication, Graphic and Visual Design Software, Verbal Communication Skills, Design, Visual Design, Writing, Project Design, Layout Design, Writing and Editing, Concision, Oral Expression, Grammar

    4.8 stars, 12K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (12K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • A

    Alex Genadinik

    Email Etiquette And Professional Business Email Writing

    Skills you'll gain: Business Writing, Business Correspondence, Business Communication, Proofreading, Writing, Editing, Professionalism, Productivity, Writing and Editing, Concision, Communication, Tactfulness, Composure, Persuasive Communication, Strategic Communication, Leadership, Grammar, Communication Planning, Communication Strategies, Leadership and Management

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
1…456…24

How to choose the right Copywriting course

Start with what you want to write. If you want to create persuasive marketing copy, choose courses that focus on sales copywriting techniques and conversion strategies. If you're interested in digital copywriting for online platforms, check for courses covering SEO copywriting, social media content, and email marketing strategies.

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Free Courses
  • Blog
  • The Coursera Podcast
  • Tech Blog
  • Social Impact

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok