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  • Marketing Automation

Marketing Automation Courses

Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.

Popular Marketing Automation Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
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    Packt

    Network Security, Access Control, and Automation

    Skills you'll gain: Network Security, Virtual Private Networks (VPN), Authentications, Firewall, Authorization (Computing), Computer Security, Remote Access Systems, Cybersecurity, General Networking, Network Monitoring, Identity and Access Management, Security Controls, IT Automation, Software-Defined Networking, Wireless Networks, Dynamic Host Configuration Protocol (DHCP), Virtual Local Area Network (VLAN), Network Routers, Network Routing, Encryption

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Small Business Marketing Using Facebook

    Skills you'll gain: Content Scheduling, Online Advertising, Facebook, Marketing Analytics, Content Performance Analysis, Advertising, Digital Advertising, Marketing Effectiveness, Social Media Content, Drive Engagement, Driving engagement, Content Development and Management, Social Media Marketing, Shared Media, Social Media Campaigns, Digital Publishing, Social Media, Target Audience, Social Media Management, Customer Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    276 reviews

    Mixed · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    C

    Coursera

    AWS Data Automation: Glue & Lambda Integration

    Skills you'll gain: Data Integration, Extract, Transform, Load, Metadata Management, Amazon Redshift, Amazon Web Services, Data Pipelines, Data Processing, Data Warehousing, Amazon S3, Data Management, Automation, Cloud-Native Computing, Data Transformation, Serverless Computing, Process Optimization, System Monitoring

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
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    L

    LearnKartS

    Azure Pipelines: CI/CD Automation and Release Management

    Skills you'll gain: Azure DevOps Pipelines, CI/CD, Azure DevOps, Continuous Delivery, Release Management, Continuous Integration, Jenkins, DevOps, Continuous Deployment, Application Deployment, Devops Tools, Functional Testing, YAML, Microsoft Azure, Software Testing, Build Tools, Workflow Management, Code Coverage, Git (Version Control System), Automation

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Analíticas y Métricas de Marketing

    Skills you'll gain: Web Analytics, Google Analytics, Conversion Funnel Analysis, Marketing Analytics, Digital Analysis, Digital Marketing, Business Metrics, Data-Driven Marketing, Target Audience, Digital Marketing Tools, Analytics, Customer Analysis, Performance Measurement, Key Performance Indicators (KPIs), Competitive Analysis, User Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    246 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    M

    Meta

    GenAI in Social Media Marketing

    Skills you'll gain: Target Audience, Meta Ads Manager, Generative AI, Social Media Marketing, Social Media, Social Media Content, Social Media Strategy, Digital Marketing Tools, AI powered creativity, Content Creation, Digital Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    58 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Medindo o Marketing Digital

    Skills you'll gain: Marketing Effectiveness, Key Performance Indicators (KPIs), Marketing Analytics, Digital Marketing, Marketing Strategies, Data-Driven Marketing, Performance Analysis, Digital Marketing Campaigns, Campaign Management, Customer experience strategy (CX), Digital Analysis, Digital Marketing Tools, Performance Measurement, Marketing Automation, Marketing Channel, A/B Testing, Automation

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    Scaling No-Code Automation with Reflect

    Skills you'll gain: Test Tools, Test Case, Test Automation, Regression Testing, CI/CD, Continuous Integration, Continuous Deployment, No-Code Development, Test Planning, Test Data, Code Reusability, Maintainability, Development Environment, Debugging, Scalability

    Advanced · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    ServiceNow Basics: IT Automation & AI-Powered Workflows

    Skills you'll gain: ServiceNow, AI Workflows, Workflow Management, IT Service Management, Process Design, Digital Transformation, AI Enablement, Business Process Automation, Automation, Self Service Technologies, Artificial Intelligence, Service Management, Technical Support and Services, Service Improvement, Operational Efficiency, Incident Management, Event Monitoring, Change Management, Performance Analysis

    2.9
    Rating, 2.9 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    Content Marketing Using Generative AI

    Skills you'll gain: Large Language Modeling, Customer Insights, Online Advertising, Digital Advertising, Keyword Research, LLM Application, Search Engine Marketing, AI Personalization, Pay Per Click Advertising, Content Marketing, Marketing Strategies, Google Ads, Digital Marketing Campaigns, Digital Marketing, Digital Brand Strategy, Generative AI, Data-Driven Marketing, Personalized Campaigns, Marketing, Marketing Analytics

    4
    Rating, 4 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Otimizando o Marketing Digital

    Skills you'll gain: Campaign Management, Campaign Planning, Digital Marketing Campaigns, Consumer Behaviour, Digital Marketing, Marketing Strategies, Marketing Effectiveness, Marketing Planning, Return On Investment, Media Planning, Digital Analysis, Data-Driven Marketing, Conversion Funnel Analysis, Performance Reporting, Customer Insights, Marketing Analytics, Customer experience improvement, Customer Engagement, Marketing Communications, Customer Retention

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Building AI Agents: Automation and NLP Foundations

    Skills you'll gain: CrewAI, Agentic Workflows, Generative AI Agents, Responsible AI, AI Workflows, AI Orchestration, Artificial Intelligence, Agentic systems, Automation, LLM Application, Model Evaluation, Innovation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    32 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing automation courses

  • Network Security, Access Control, and Automation: Packt
  • Small Business Marketing Using Facebook: Coursera
  • AWS Data Automation: Glue & Lambda Integration: Coursera
  • Azure Pipelines: CI/CD Automation and Release Management: LearnKartS
  • Analíticas y Métricas de Marketing: Tecnológico de Monterrey
  • GenAI in Social Media Marketing: Meta
  • Medindo o Marketing Digital: Fundação Instituto de Administração
  • Scaling No-Code Automation with Reflect: Coursera
  • ServiceNow Basics: IT Automation & AI-Powered Workflows: Coursera
  • Content Marketing Using Generative AI: University of Virginia Darden School Foundation

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