• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Analytics

Social Media Analytics Courses

Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.

Popular Social Media Analytics Courses and Certifications


  • S

    Starweaver

    Business Writing & Technical Writing Immersion

    Skills you'll gain: Business Writing, Concision, Writing, Persuasive Communication, Technical Writing, Business Communication, Grammar, Target Audience, Writing and Editing, Editing, Technical Communication, Communication, AI Enablement, Productivity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Developing and Managing Sustainable Supply Chains

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Sustainable Technologies, Sustainable Development, Sustainable Design, Sustainable Systems, Environmental Social And Corporate Governance (ESG), Supply Chain Management, Supply Chain Planning, Supply Chain, Supply Chain Systems, Transportation, Supply Chain, and Logistics, Case Studies, Logistics, Logistics Management, Business Technologies, Climate Change Mitigation, Corporate Strategy, Transportation Operations, Waste Minimization

    Build toward a degree

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Michigan

    Data-Oriented Python Programming and Debugging

    Skills you'll gain: NumPy, Debugging, Pandas (Python Package), Statistics, Correlation Analysis, Data Analysis, Statistical Programming, Descriptive Statistics, Exploratory Data Analysis, Data Wrangling, Data Preprocessing, LLM Application, Data-oriented programming, Code Reusability, Data Transformation, Numerical Analysis, Critical Thinking, Functional Design

    4.3
    Rating, 4.3 out of 5 stars
    ·
    19 reviews

    Intermediate · Specialization · 3 - 6 Months

  • U

    University of Michigan

    Data Mining in Python

    Skills you'll gain: Data Mining, Unsupervised Learning, Data Science, Anomaly Detection, Data Manipulation, Machine Learning Methods, Statistical Methods, Linear Algebra, Python Programming, Classification Algorithms

    4.6
    Rating, 4.6 out of 5 stars
    ·
    11 reviews

    Advanced · Course · 1 - 4 Weeks

  • B

    Blue Prism

    Blue Prism Foundation Training

    Skills you'll gain: Robotic Process Automation, Business Objects Framework, Business Process Automation, Process Flow Diagrams, Automation, Process Design, Workflow Management, Process Management, Process Modeling, Process Development, Business Process, Process Validation, Release Management, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 3 Months

  • O

    O.P. Jindal Global University

    Introduction to Environmental Science

    Skills you'll gain: Environment, Environmental Issue, Environmental Science, Social Studies, Social Sciences, Social Impact, Environment and Resource Management, Mitigation, Sustainable Development, Climate Change Mitigation, Pollution Prevention, Natural Resource Management, Climate Change Adaptation, Environment Health And Safety, Biology, Case Studies, Life Sciences, Chemistry, Community Health

    4.5
    Rating, 4.5 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Geneva

    Calvin - Histoire et réception d'une Réforme

    Skills you'll gain: Ethical Standards And Conduct, Social Impact, Culture, Liberal Arts, Social Studies, World History, European History, Political Sciences

    4.8
    Rating, 4.8 out of 5 stars
    ·
    130 reviews

    Beginner · Course · 1 - 3 Months

  • U

    Universidade de São Paulo

    Redes Ecológicas

    Skills you'll gain: Network Analysis, Social Network Analysis, Data Visualization, Scientific Visualization, Network Model, Graphing, Graph Theory, Exploratory Data Analysis, Environmental Science, R (Software), Data Analysis, R Programming, Data Science, Data Processing

    5
    Rating, 5 out of 5 stars
    ·
    37 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad Autónoma Metropolitana

    Reading and Comprehension of Text in English Module 2

    Skills you'll gain: Vocabulary, Literacy, English Language, Grammar, Language Competency, Data Analysis, Graphing

    3.8
    Rating, 3.8 out of 5 stars
    ·
    13 reviews

    Intermediate · Course · 1 - 3 Months

  • K

    Knowledge Accelerators

    Excel Basics for Beginners: Workbooks, Formatting, Charts and Core Skills

    Skills you'll gain: Data Presentation, Data Entry, Data Processing, Data Science, Organizational Skills, Business Analytics, Data Management, Business Intelligence, Microsoft 365, Productivity Software, Record Keeping, Customer Data Management, Productivity, Financial Analysis, Marketing Planning, Project Management, Event Planning

    4.5
    Rating, 4.5 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • L

    L&T EduTech

    Industry 4.0: PLM, Value Chain, and Smart Factory

    Skills you'll gain: Product Lifecycle Management, Manufacturing and Production, Manufacturing Processes, Product Engineering, Robotic Process Automation, Manufacturing Operations, Production Process, Industrial Engineering, Business Process Automation, Automation, Enterprise Resource Planning, Product Development, Supply Chain Management, Energy and Utilities, Plant Operations and Management, Internet Of Things, Robotics, Digital Transformation, Data Integration, Real Time Data

    4.6
    Rating, 4.6 out of 5 stars
    ·
    24 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Erstelle Grafiken für Facebook in Visme

    Skills you'll gain: Facebook, Social Media Campaigns, Social Media Strategy, Social Media, Social Media Marketing, Social Media Content, Marketing Materials, Graphic and Visual Design Software, Graphic Design, Graphics Software, Data Visualization, Content Creation, Advertising Campaigns

    Beginner · Guided Project · Less Than 2 Hours

1…418419420…691

In summary, here are 10 of our most popular social media analytics courses

  • Business Writing & Technical Writing Immersion: Starweaver
  • Developing and Managing Sustainable Supply Chains: University of Colorado Boulder
  • Data-Oriented Python Programming and Debugging: University of Michigan
  • Data Mining in Python: University of Michigan
  • Blue Prism Foundation Training: Blue Prism
  • Introduction to Environmental Science: O.P. Jindal Global University
  • Calvin - Histoire et réception d'une Réforme: University of Geneva
  • Redes Ecológicas: Universidade de São Paulo
  • Reading and Comprehension of Text in English Module 2: Universidad Autónoma Metropolitana
  • Excel Basics for Beginners: Workbooks, Formatting, Charts and Core Skills: Knowledge Accelerators

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok