• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Product Marketing

Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • F

    Fudan University

    网络游戏设计与开发毕业项目

    Skills you'll gain: Unity Engine, Mobile Development, Video Game Development, Android Development, Cloud Deployment, Game Design, Application Deployment, Android (Operating System), Mobile Development Tools, Back-End Web Development, Cloud Development, Cloud Applications, Digital Analysis, Data Analysis Software, Data Integration, Data Store, Event Monitoring, User Accounts, Numerical Analysis

    Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Crafting AI Identities: Strategies & Ethical Considerations

    Skills you'll gain: Responsible AI, AI Personalization, Data Ethics, Personally Identifiable Information, Information Privacy, Persona (User Experience), User Research, Multimodal Prompts, AI literacy, Persona Development, User Experience Design, Artificial Intelligence, Human Centered Design, Ethical Standards And Conduct, User Centered Design

    Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Clean Lists for Delivery

    Skills you'll gain: Email Marketing, Direct Marketing, Campaign Management, Data Cleansing, Driving engagement, Marketing Automation, Campaign Planning, Customer Engagement, Customer Retention, Drive Engagement, Analysis

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Unreal Engine: Apply & Integrate Audio for Immersive Games

    Skills you'll gain: Unreal Engine, Video Game Development, Game Design, Virtual Environment, Interactive Design

    Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • S

    Skillshare

    Freelance Video Editing: Build Strong Client Relationships

    Skills you'll gain: Constructive Feedback, Client Services, Rapport Building, Video Editing, Customer Retention, Selling Techniques, Customer Relationship Building, Relationship Building, Expectation Management, Relationship Management, Account Management, Video Production, Professional Networking, Workflow Management

    Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Washington

    Creating Responsive Websites for Any Device

    Skills you'll gain: Responsive Web Design, Web Design, HTML and CSS, User Experience Design, Cascading Style Sheets (CSS), Usability, Web Content Accessibility Guidelines, User Experience, Javascript, Front-End Web Development, Systems Development Life Cycle, Hypertext Markup Language (HTML), Mockups, GitHub

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Monitor Email KPIs: Performance Measurement & Analytics

    Skills you'll gain: Key Performance Indicators (KPIs), Dashboard Creation, Dashboard, Benchmarking, Performance Reporting, Email Marketing, Performance Measurement, Data Visualization, Data Presentation, Business Metrics, Management Reporting, Performance Analysis, Marketing Analytics, Business Reporting, Performance Metric, Data Storytelling, Performance Improvement, Variance Analysis, Strategic Communication

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • C

    Coursera

    Comment Configurer une Campagne D'adeptes

    Skills you'll gain: Target Audience, Advertising Campaigns, Social Media Campaigns, Campaign Management, Online Advertising, Advertising, Digital Advertising, Promotions and Campaigns, Driving engagement, Social Media Marketing, Social Media, Process Improvement

    Beginner · Guided Project · Less Than 2 Hours

  • E

    EDUCBA

    Mastering Agile: Apply & Adapt Principles for Value Delivery

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    فهم مستخدم فيسبوك المعتدل

    Skills you'll gain: Facebook, Target Audience, Customer Insights, Customer Analysis, Social Media Analytics, Social Media, Social Media Marketing, Driving engagement, Social Media Management, Market Analysis, Consumer Behaviour, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Simple Parallel Coordinates Plot using d3 js

    Skills you'll gain: Data Visualization, Plot (Graphics), Data Visualization Software, Statistical Visualization, Interactive Data Visualization, Visualization (Computer Graphics), Javascript, Data Analysis, Microsoft Visual Studio

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    Universitat Politècnica de València

    IT Fundamentals for Business Profiles: Cybersecurity

    Skills you'll gain: Social Media Management, Security Software, Information Privacy, Cyber Attacks, Cybersecurity, Information Technology, Malware Protection, Content Creation, Digital Advertising, Online Advertising, Social Media Content, Social Media, Digital Marketing, Personally Identifiable Information, Security Awareness, Digital Content, Email Security, Social Media Marketing, E-Commerce, Web Presence

    Beginner · Course · 1 - 4 Weeks

1…428429430…477

In summary, here are 10 of our most popular product marketing courses

  • 网络游戏设计与开发毕业项目: Fudan University
  • Crafting AI Identities: Strategies & Ethical Considerations: Coursera
  • Clean Lists for Delivery: Coursera
  • Unreal Engine: Apply & Integrate Audio for Immersive Games: EDUCBA
  • Freelance Video Editing: Build Strong Client Relationships: Skillshare
  • Creating Responsive Websites for Any Device: University of Washington
  • Monitor Email KPIs: Performance Measurement & Analytics: Coursera
  • Comment Configurer une Campagne D'adeptes: Coursera
  • Mastering Agile: Apply & Adapt Principles for Value Delivery: EDUCBA
  • فهم مستخدم فيسبوك المعتدل: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok